Keynote at FAD Open Design / Shared Creativity Conference in Barcelona, 5 July 2013

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Peter Troxler Research Professor, Rotterdam University of Applied Sciences Fab Lab — Open Design — Distributed Digital Manufacturing OPEN DESIGN AND THE IMPACT OF THE 3RD INDUSTRIAL REVOLUTION
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Open Source—standing on the shoulders of giants—is the preferred mode of production, insight and creativity today, and even more so when the 3rd industrial revolution starts to take effect: distributed and collaborative relationships, and a shift away from hierarchical power and toward lateral power. The 3rd industrial revolution is bringing affordable digital tools into the sphere of manufacturing and beyond: Affordable tools do not require huge capital investments; they bridge the labour-capital-divide, the owner-maker is re-emerging. Digital tools connect designing and manufacturing, they bridge the white collar-blue collar-divide, the designer-producer is having a comeback. Affordable digital tools also spread outside the industrial world, they bridge the producer-consumer-divide in new and powerful ways. Open source practice in software is characterized by structures that 'resemble a great babbling bazaar of differing agendas and approaches'. Similar practices have yet to evolve in (open) design. Is it conceivable that a design brand start to release beta products early and often, to delegate designing to the ‘users’, and to involve those ‘users’ as beta testers? How likely are designers to share semi-finished work with colleagues, even from different disciplines or the other side of the world, and to accept that others might take their intermediary results, sketches and models, continue to work on them and turn them into next-step intermediary results that are quite different to what the initial designer conceived them to be? There is a small micro cosmos out there, the global network of Fab Labs, where some of these questions can be explored. Fab Labs are pretty popular with designers, but larger scale co-operative projects have so far been in the domains of engineering and education. What would be the reason: Is it a lack of interest, a disbelief in the power of the results, a missing skill, an absent opportunity, too early to tell—or are we just not seeing the projects?

Transcript of Keynote at FAD Open Design / Shared Creativity Conference in Barcelona, 5 July 2013

Page 1: Keynote at FAD Open Design / Shared Creativity Conference in Barcelona, 5 July 2013

Peter Troxler

Research Professor, Rotterdam University of Applied Sciences

Fab Lab — Open Design — Distributed Digital Manufacturing

OPEN DESIGN AND THE IMPACT OF THE 3RD INDUSTRIAL REVOLUTION

Page 2: Keynote at FAD Open Design / Shared Creativity Conference in Barcelona, 5 July 2013

•  starting point •  open source—the freedoms •  infrastructure—the third industrial revolution •  open source—the practice •  outlook

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STANDING ON THE SHOULDERS OF GIANTS

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© 2005, Lee Kindness

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FREEDOMS

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1.  Everyone has the right freely to participate in the cultural life of the community, to enjoy the arts and to share in scientific advancement and its benefits.

2.  Everyone has the right to the protection of the moral and material interests resulting from any scientific, literary or artistic production of which he is the author.

Article 27 of the Universal Declaration of Human Rights

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3.  Work towards zero tolerance of infringement. This requires legislative revision, through the inclusion of a ‘Duty of Care’ for shared responsibilities on IPR protection across the digital value chain. Set up a specific EU Tribunal /Court for European IP cases and promote and increase the training of judges in national courts, in relation to the protection of Intellectual Property Rights in the physical world and online.

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8.  Create guidelines, codes of practice, legal frameworks and experimental spaces to promote the use of Open Design.

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INDUSTRIAL REVOLUTION

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•  Karl Marx (1867) Das Kapital

•  Frank B. Gilbreth (1911) Motion Study

•  Frederic W. Taylor (1911) Principles of Scientific Management

•  Henry Ford (1922) My Life and Work (The Autobiography of Henry Ford)

1st Industrial Revolution Rifkin:

Automatic printing press Steam-powered technology

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•  David F. Noble (1984) Forces of Production. A Social History of Industrial Automation

•  James R. Beniger (1986) Control Revolution. Technological and Economic Origins of the Information Society

•  Shoshana Zuboff (1988) In the Age of the Smart Machine. The Future of Work and Power

2nd Industrial Revolution Rifkin:

Electrical communication Oil-powered combustion engine

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•  Jeremy Rifkin (2011) The Third Industrial Revolution. How Lateral Power is Transforming Energy, the Economy, and the World

•  Umar Haque (2011) The New Capitalist Manifesto: Building a Disruptively Better Business

•  Yochai Benkler (2011) The Penguin and the Leviathan. How Cooperation Triumphs over Self-Interest

3rd Industrial Revolution Rifkin:

Internet Communication (Distributed) renewable energy production

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VIDEO

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1st revolution Automatic printing press Steam-powered technology 19th century

3rd revolution Internet Renewable energy 21st century

2nd$revolu+on$$Electrical$communica+on$$Oil3powered$combus+on$engine$$20th$century$

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1st revolution Automatic printing press Steam-powered technology 19th century

3rd revolution Internet Renewable energy 21st century

2nd$revolu+on$$Electrical$communica+on$$Oil3powered$combus+on$engine$$20th$century$

© 1907 E.A. Thomson Butte-Silver Bow Public Library ©

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© 2011 adafruit, cc-by-nc-sa

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•  The 3rd industrial revolution scales laterally •  New chapter for the SMEs, the producer co-ops, the

consumers •  Scaling laterally requires different forms of working

together, which include •  rules •  practices

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PRACTICE

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“… the Linux community seemed to resemble a great babbling bazaar of differing agendas and approaches (aptly symbolized by the Linux archive sites, who’d take submissions from anyone) out of which a coherent and stable system could seemingly emerge only by a succession of miracles.”

Raymond, Eric (1999). The Cathedral and the Bazaar.

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Zanetti et al. (2013). Categorizing bugs with social networks

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Peer-production

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•  “It would be naïve to believe that open source software practices could be simply copied and applied to the manufacturing domain without any alteration or adaptation, ignoring the constraints and opportunities that the materiality of hardware entails.”

Troxler, Peter (2011). Libraries of the Peer-Production Era. In: Open Design Now, p. 89

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Eric S. Raymond, Wednesday July 03 1996: Merged hostrec and option structures.

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Abraham Bosse (1604-1676): Voici la représentation d'un sculpteur dans son atelier.

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Tacit knowledge

to

Explicit knowledge

Tacit knowledge

Socialization: Sympathized Knowledge

Externalization: Conceptual Knowledge

from

Explicit knowledge

Internalization: Operational Knowledge

Combination: Systemic

Knowledge

Nonaka & Takeuchi 1995, The Knowledge Creating Company, Oxford. p. 72

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•  “[The] isolation from others is the necessary life condition for every mastership which consists in being alone with the ‘idea’, the mental image of the thing to be.”

•  “Action, as distinguished from fabrication, is never possible in isolation; to be isolated is to be deprived of the capacity to act.”

Arendt, Hannah (1958). The Human Condition. p. 161 | p. 188

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•  Ostrom, Elinor (1990). Governing the Commons, Cambridge: Cambridge University Press.

•  Ostrom, Elinor and Charlotte Hess (2003). “Ideas, Artifacts, and Facilities: Information as a Common- Pool Resource.” Law and Contemporary Problems 66, Winter/Spring: 111–145.

•  Ostrom, Elinor and Charlotte Hess (2007). Understanding Knowledge as a Commons. From Theory to Practice. Cambridge, MA: MIT Press.

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0"10"20"30"40"50"60"70"80"

2002"+"Fab1"

2006"+"Fab2"

2007"+"Fab3"

2008"+"Fab4"

2009"+"Fab5"

2010"+"Fab6"

2011"+"Fab7"

2012"+"Fab8"

2013"+"Fab9"

Fab$Labs$Present$at$Interna-onal$Conference$

© 2012, 2013, stadslab Rotterdam

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Hexagonal Paper Dress Hexacopter

© 2012, nachetz, cc-by-nc-sa design Goof van Beek, 2009

photo © 2009, Ton Zijlstra, cc-by-nc-sa

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FabLab Solar House FabFi

© 2008, Fabfolk Inc., cc-by-sa © 2010, FabLab Barcelona, cc-by-nc-sa

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OUTLOOK

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•  How to build effective forms of (collective) action and (self-)organisation in lateral environments?

•  How to protect the interests and creative freedom of makers while also ensuring wide access to new knowledge, processes and products?

•  How to appropriately and effectively create and capture value?

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•  …we need a central repository… •  …we need a centrally maintained list… •  …we need one place to go where we find all the

information…

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“Some day that creation may become something that many people want and as such may develop into an extremely valuable commercial asset.”

from WIPO Magazine, June 2013 © stockCharts.com, 5 July 2013

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•  inverse infrastructures •  take responsibility •  participative research & concurrent development •  emergent (organization) design

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Destruction of icons in Zurich 1524.

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A (?) new epistemic culture(s):

"amalgams of arrangements and mechanisms – bonded through affinity, necessity and historical coincidence – which in a given field, make up how we know what we know."

Knorr-Cetina, Karin (1999). Epistemic Cultures: How the Sciences Make Knowledge. p.

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“We might miss the chance to benefit from a distinctive socio-technical system that promotes not only cultural and intellectual production but constitutes a venue for human character development.”

Benkler, Yochai, and Helen Nissenbaum (2006). Commons-based Peer Production and Virtue

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On this journey we have to be prepared to get surprised, we must dare to fail, and we will have to disagree, but constructively.