TUESDAY, AUGUST 28, 2012TUESDAY, JUNE 03, 2014...

Kia Canada Inc. launchesindustry-first national marketing

campaign - 'Drive Change'

FASHION DESIGNER AMY BILLIMORIA AND ZAREEN KHAN DURING A UNIQUE INITIATIVE EARTH 21, A LINEOF ECO-FRIENDLY COLLECTION

Get good grip on trendy clutches

RE-INVENT YOUR SUMMERWARBROBE WITH DIRNDL SKIRT

APART FROM OTHER HEALTH BENEFITS, DO YOU KNOWTHAT GRAPES CAN WORK IN MULTIPLE WAYS TOPROMOTE YOUR EYE HEALTH?This is what research suggests, adding that regular grape consump-tion may play a role in eye health by protecting the retina from dete-rioration. "In mice, the grape-enriched diet provided substantial pro-tection of retinal function which is very exciting," said lead authorAbigail Hackam from University of Miami, Florida.Grapes promote eye health from signaling changes at the cellularlevel to directly countering oxidative stress, he added.The researchers investigated whether a diet supplemented withgrapes could protect the photoreceptors in mice with retinal degen-eration. The retina is the par t of the eye that contains the cells thatrespond to light, known as photoreceptors.Mice were either fed a grape-supplemented diet corresponding tothree servings of grapes per day for humans or one of two controldiets. The results showed that retinal function was significantly pro-tected in the mice consuming the grape-enriched diet.They also exhibited thicker retinas.Grape consumption also protected retinal function in an oxidativestress model of degeneration. Fur ther analysis revealed that the grapediet resulted in lower levels of inflammatory proteins and higheramounts of protective proteins in the retinas.

From the MET Gala to the Cannes Film Festival, the red carpethas seen many lust-worthy looks in the recent past. And, whilevintage inspiration and old Hollywood glamour continues to rule,here’s one trend that makes for bountiful of inspiration.Back to BavariaThink of cinched at the waist with a bell-shaped, flowy and tea-lengthed skirt, and you’ve got a Dirndl at hand! Inspired by the-traditional working class costume in Austria, Bavaria and otherAlpine regions in the 18th century, Dirndl can simply be trans-lated to the word ‘girl’. Like every trend, this one’s back too in itscontemporary avatar.The trend nowThe modern take on the style is made of lightweight flounce,Victorian influence and exaggerated -silhouettes. The Dirndlinfluence has given bir th to high-waisted skirts with a dash of-on-trend inputs. From sheer panels, the plissé effect to metallicobi-style broad belts and tulle trims — take your modern pick.Why you should be a DirndlistThe tulip-shaped silhouette can be flattering on almost all bodytypes, making it a smart pick for summer. The high-waist helpsaccentuate the smallest part of your waist, along with embracingyour curves. To your Dirndl skir t, add navy band-stripes, toile dejouy prints for a -vintage touch and box pleats for sporty sass!

Kia Canada Inc., a maker of quality vehicles for the young-at-heartannounced today the industry-first, 'Drive Change' national marketingcampaign. The campaign will focus on the evolution of the Kia brand,showcase its new world class design-led por tfolio while reachingout and creating an emotional connection with Canadian consumersthrough its most recent commitment to social responsibility."We have worked very closely with our marketing par tners, InnoceanCanada and David & Goliath to develop an innovative and compellingcampaign. The campaign clearly identifies our new world class auto-motive design attributes while at the same time reflecting Kia Canada'songoing commitment to help local communities" said Maria Soklis,Vice President & Chief Operating Officer (COO) Kia Canada Inc. "DriveChange will be the conduit to heightening our brand awareness byreaching out to establish an emotional connection with consumersthrough both traditional and social media; thus differentiating Kia fromother automotive manufacturers."Kia Canada has invested in an integrated media campaign that in-volves the production of four television spots, prevalent on-line posi-tioning, strategically placed bill boards, cinema presence, newspa-per and magazine.Kia Canada is a lso reveal ing dedicated Facebook(www.facebook.com/kiacanada), Twit ter (www.twit ter.com/kiadrivechange) and You Tube (www.youtube.com/kiacanada) out-lets. These channels document the step-by-step creation of the 'DriveChange' campaign and will serve to provide communication movingforward. This provides Kia with a unique and creative way to reachout to consumers.

Hold on to hot clutches inspired by theshape of lips or made by leather tocomplete your look.Don't just invest in blacks and neutrals.Spice up par ty look with a leopard clutchor even a bright colour, repor tsfemalefirst.co.uk.Here are more options:- Embroidered silk clutch in colours likewhite and beige- Crocodile print envelope clutch in grey- Tricolour snake clutch- Metallic python clutch.- Beaded clutch bag in green and blue.- Black textured leather and rose gold-plated brass box clutch bag.- Red lips-shaped clutch bag.

EAT GRAPES DAILYFOR EYE HEALTH

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SPRUCE UP YOUR HOME FOR THE SUMMERSummer is a great time to add some pizzazz to your decorating.

The key to summer decorating is to lighten and brighten. Trysome of these tips to transform your rooms and get your home

ready for summer:Remove layers: Just as we pack away our heavy sweaters

once the snow is gone, we can do the same for our rooms. Warm,fuzzy throws draped over the sofa bring warmth to a room in thewinter, but can add too much visual heat once the hot weatherarrives. Replace heavy throws with lighter, airier fabrics for amore summery feel. Do the same for large area rugs and thesmaller runners in the entry way and kitchen - replace themwith lighter rugs (look for any of the following: jute, cotton,bamboo or sisal), or even remove them completely for theseason.

Tablecloths and table runners can also be replaced withlightweight versions. A white runner really lightens up a darkwood table. This is a great time to go sheer with windowtreatments as well. It can really make your space feel moreopen. Cover up: If you have a dark, heavy sofa or chairs, aslipcover in a lighter colour and fabric can dramatically changethe appearance of your room. This trick also works in thebedroom - slipcover your headboard for a whole new look.Look for lighter, cooler fabrics in a summery pattern like a

light stripe or floral print. For a more casual feel, try a whitecanvas. Throw cushions can also benefit from the slipcovert rea tment . Use sheer fabr ic ( fo r added de ta i l , t ry anembroidered sheer) to make covers for your dark throw pillows.Even easier - take a sheer scarf and tie it around the pillow foran instant no-sew cover. For pillows that really say summer, try thiseasy DIY project: Sew two standard-size towels together along threesides to make super soft, comfortable pillowcases. Smaller towelscan be used to cover throw cushions.

Add some artwork: Replace your heavier artwork withl igh te r p ieces - go fo r summer l andscapes , f lo ra l andbotanicals, shells and water scenes. White picture frames canhelp to lighten things up as well. Gather up outdoor photos offamily and friends (beach shots are great for this). Put them incoordinating frames and hang them in a grouping to create aphoto wall that's sure to be a focal point.

You can also fashion your own summer artwork in a fewsimple steps - pick a few flowers and leaves from the garden,press them in a book for a week or two, then place them in apicture frame (for those that share my fear of bugs, check flowersbefore pressing to avoid any unpleasant surprises!). Any of thesetips will brighten up your home for summer and give you a freshnew look.

SAVING WATER THIS SUMMEROn any given day, each Ontarian uses around 260 litres of

water - nearly twice as much as other countries with similarstandards of living.

The Ontario Ministry of the Environment reports that pumping anddistributing water to homes and businesses, and treating water andwastewater accounts for almost one-half of a city's electrical use. Whatmany people don't realize is that residential water needs account forover 50 per cent of total usage.In the summer, between watering lawns and gardens, washing cars, andfilling and backwashing pools, demand for water increases by as muchas 80 per cent. According to Phil Dorner, president of the Ontario RealEstate Association, saving water is one of the easiest ways to improveefficiency in the home during the summer months.To Dorner, "Homeowners should know that when it comes to savingwater, every little bit counts. So get that leaky faucet fixed, make sureyour sprinkler is properly adjusted and pay attention to the weatherforecast - you may not need to be watering your lawn."The City of Toronto has some great tips to save water this summer andall year long:Year-round water saving ideas for homes:o Install water-efficient toilets and low-flow showerheads in yourkitchen and bathroomso Keep a jug of drinking water in the fridge to avoid waiting forcold running watero If you have a dishwasher, only wash full loads and use the

energy saver or shortest cycleo Whether you are preparing food or brushing your teeth, don'tlet the tap runo Fix leaky taps and toiletso Use a high-efficiency front loading washing machine, and runonly full loadsSummer garden watering tips and tricks courtesy of the City of Toronto:o Water your lawn in the morning to reduce water lost toevaporation. Avoid night watering -leaving grass wet overnight canpromote fungal disease. Before turning on your sprinkler, check theweather - if it's going to rain, no need to start watering.o Slow down the sprinkler to let water soak in to your lawn. Ifwater is running off your lawn, it's time to stop. Make sure your sprinkleris aligned so you aren't watering the sidewalk or driveway.o Disconnect downspouts from the sewer system and userainwater for grass and gardens.o Know your soil type and the amount of water this soil canhold (sandy soils can't hold much water, while clay soils require slowwater application to soak in).o Use a rain gauge to measure the amount of water your lawnand garden receive each week from all sources, including rainfall.o Use the right tools: For lawns, use a sprinkler that directs thewater close to the ground and roots. For trees, shrubs and flowergardens, use a watering can or drip hose that provides slow and steadyamounts of water. Fix your leaking garden hose and connections.



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2015 F-150 WINS FORD’S FIRST-

EVER YANKEE CUP FOR TRUCKSWith help from Massachusetts Institute of Technologyengineering faculty, the New England Motor PressAssociation awarded the 2015 Ford F-150, with more than100 patents, the Yankee Cup

• The Yankee Cup is a technology award recognizing anautomotive feature, system or vehicle that significantlymakes driving safer, more cost efficient or more enjoyable• From its truck bed to LED lights, new F-150 recognized byjudges as tougher, smarter and more capable

The new 2015 F-150 claimed Ford Motor Company’s first-everYankee Cup for trucks, a technology award bestowed by theNew England Motor Press Association, in conjunction with theMassachusetts Institute of Technology, at an annual awards dinnerThursday.Selected with input from MIT engineering faculty, the NewEngland Motor Press Association’s annual Yankee Cup goes toan automotive feature, system or vehicle that significantly makesdriving safer, more cost efficient or more enjoyable.“It is an honor to accept this award on behalf of the team behindthe all-new Ford F-150,” said Pete Reyes, F-150 chief engineer.“With the 2015 F-150, Ford is teaching the world how to build anext-generation truck, and the more than 100 patents the F-150team has filed for technologies prove these Ford engineers anddesigners are innovative leaders in the automotive industry.”“When reviewing all the entries for the Yankee Cup, we couldn’thelp but notice the F-150 is loaded with innovation,” said CraigFitzgerald, New England Motor Press Association president. “Weall know this vehicle is Built Ford Tough, but now it is both toughand smar t – helping to redefine the light-duty pickup for the nextgeneration.”Ford has filed more than 100 patents on the all-new Ford F-150,making it the most patented truck in company history.Innovative features include:• LED side-mirror spotlights allow customers to illuminate

the side of the vehicle for tasks ranging from setting up acampsite to changing a tire• Remote tailgate release automatically lowers the tailgatewith the push of a button on the key fob – a pickup truck first• Ford’s pioneering tailgate step has been completelyreengineered so that it fully integrates into the tailgate,making it vir tually invisible when not in use. The tailgatedrops down into position in one easy motion. The grabhandle is now housed inside the tailgate, keeping the innersurface of the tailgate uniformly flat• BoxLink™ cargo management system includes lockabledie-cast aluminum tie-down cleats. It provides a uniqueinterface to the box for improved flexibility and organization,as well as additional tie-down locations. Segment-first

cargo ramps are available that stow on the sides of the boxand can be mounted quickly on the tailgate to enable easyloading of ATVs, motorcycles or mowersSegment firsts include a 360-degree camera view, integratedloading ramps stowed in the pickup bed, 400-watt power outletsinside the cab and segment-first LED headlights.Additionally, the new Ford F-150 uses the latest high-strength,military-grade, aluminum alloys to form the body and cargo box ontop of a high-strength steel frame.The aluminum is heat-treated in an oven using a methoddeveloped by Ford engineers that nearly doubles the strength ofthe metal. A similar approach is used in aerospace applications,but Ford is the first to use and petition to patent this methodologyfor the auto industry.



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MAKE YOUR SMALL KITCHEN LOOK SPACIOUSKEEP THE COLOUR SCHEME LOWCONTRASTThis trick is like an optical illusion.When the difference between thecolours of the walls is marginal, theeye tends to glide over surfaces with-out a break. This movement deceivesthe mind into thinking that the room isbigger than it actually is. So, paint thewalls, flooring, cabinets and furniture ina low contrast colour scheme. Thismovement tricks you into thinking thespace is larger than it really is.HAVE GLASS DOORS FORCABINETSAnother way to fool a guest's eye is toreplace wooden or metal doors of cabi-nets with plain glass. This idea worksbecause the eye goes beyond thecabinet's frames into its depths. Ensureyour cabinet is clutter-free and colour-

coordinated from the inside and out,though! You don't want guests to peekinto messy storage.LET SUNLIGHT STREAM INNatural light makes any space appearlarger and brighter. If you don't have largewindows to let loads of sunlight in, keepthe window embellishments and treat-ments to a minimum. For privacy, drawan opaque shade so the light is notblocked but you're still safe from pryingeyes.CREATE SPACE FOR STORAGERecessed shelves that sit between thestuds in thekitchen have the dual valueof providing storage without eating intoair space or floor space. Even better ifthey are matched to the wooden furni-ture, since they would blend with thedesign. Don't have a spot for recessedshelves inside your kitchen? Make

room in the passageway.USE SMART FLOOR COVERINGSWhile printed wall and floor coveringsmake a room look busy, the reversealso holds true. For instance, floor cov-erings with huge diamonds create di-agonal lines that create the illusion ofwidth so the room looks much wider.USE SLENDER FURNITUREChoose lightweight stools, tables andchairs that are light in weight. Buy furni-ture with clean lines so that your eye isnot distracted. Buy an open table sothat the floor and walls are visible.EMPLOY STRIPESThis is a fashion trick that applies tohome decor as well. Horizontal stripesmake a person appear wider, and aroom too. Pick broad striped flooringthat runs horizontally to stretch thefloor space.

DECOR TRICKS THAT YOU CAN USE TO MAKE A SMALL KITCHEN MORE SPACIOUS


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