Building an Insight Driven Organisation - Deloitte UK · digital can be used to add value across...

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Building an Insight Driven Organisation March 2017

Transcript of Building an Insight Driven Organisation - Deloitte UK · digital can be used to add value across...

Building an Insight Driven OrganisationMarch 2017

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Harnessing data is about more than just the latest technology

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Your IDO capability

Executive Summary

Becoming an Insight Driven Organisation

There is no ‘one size fits all’ solution to becoming an analytical, insight-driven organisation (IDO).

Embedding analytics capability into the business will require multiple layers of collaboration, consensus, education and change management to be successful.

A defined vision of how data, analytics and digital can be used to add value across the enterprise is fundamental to shaping and growing insight-driven capability and culture.

Deloitte’s Analytics Experience

Over the past five years, Deloitte have investedsignificantly in innovating the way we work withour clients looking to embed analytics into theirbusinesses…

…from education on what’s possible with thelatest analytical approaches, to redefining thestructure, skills, processes and platforms thatchange the way decisions are made within thebusiness.

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Insight Driven Organisation Maturity CurveThe journey to becoming an Insight Driven Organisation passes through 5 stages

INSIGHTS MATURITY CURVE

An organisation can assess its current

analytical competencies against the

Insights Maturity Curve which has 5 key

stages:

Most organisations are between

stages 1-3. A handful are

beginning to reach stage 5.

Aware of

analytics, but little to no infrastructure and poorly defined analytics strategy

Adopting analytics, building capability and articulating an analytics strategy in silos

Expanding ad-hoc

analytical capabilities beyond silos and into mainstream business functions

Industrialisinganalytics to aggregate & combine data from broad sources into meaningful content and new ideas

Transforminganalytics to streamline decision making across all business functions

Data Driven

Insight Driven

EXTERNAL TECHNOLOGY FACTORS DRIVING CHANGE:

Analytics

Visualisation Managed Analytics

Big Data

Internet of Things

Block Chain

Machine Learning

Digital Enterprise

BI/Reporting

Telematics

Stage 1

Analytically Impaired

Stage 2

Localised Analytics

Stage 4

Analytical CompaniesStage 3

Analytical Aspirations

Stage 5

Insight Driven Organisation

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What is an IDO?

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What is an Insight Driven Organisation?

Your Challenge

Whilst leading organisations have made significant progress in developing analytics capabilities, in ourexperience they often struggle to structure their People, Processes, Data and Technology to copewith the rising volume of information and the ever-increasing demand for analytical insights.

Your Journey to becoming an Insight Driven Organisation

Technology Roadmap to becoming an IDO

Strategy People Process Data

Our Solution

Deloitte offers a unique approach to help you implement a successful Analytics Strategy, bydeveloping one coherent vision and a comprehensive tactical implementation plan to ultimately embeddata-driven decision making into the fabric of the organisation.

We call this analytics transformation becoming an Insight Driven Organisation.

The IDO approach and methodology is based on our experience embedding analytics capabilities in ourown organisation worldwide, as well as those of our clients. Each IDO area is continuously scrutinised andupdated as new technologies and analytical models are created, new risks and regulations adopted andthe latest skills enter the market place with next generation talent.

Why not join us for a one day IDO Lab session, where we can help you establish the areas you needto focus on to begin building analytics capabilities and help you design a roadmap to becoming anIDO.

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Becoming an IDO

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Becoming an Insight Driven Organisation

Vision

Ensuring the Analytics Vision aligns to and supports corporate goals and objectives

Value generation

Understanding the value from Analytics and prioritising initiatives appropriately

Organising for success

Organising for ongoing success and sequencing activities to deliver early benefits

Insight Process

Developing a repeatable process to test and industrialise analytics

Purple people

Building a team with the right balance of business and technical skills to deliver actionable business insights

Trusted insight

Ensuring that data and analysis is accurate, trusted and assured

Internet of Things

Incorporating structured, unstructured, internal and external data for insights everywhere

Enabling platformConstructing a technical capability which scales to your long term vision

Digital delivery

Leveraging digital transformation to ensure insights are visual and intuitive

Re-engineering the business

Redesigning your processes and operations to act on analytical insights

Changing the mind-set

Evolving a culture of asking crunchy questions and addressing cognitive bias

Considering analytics with a wider lens than just technology

Asking the right questions Doing the right analysis Taking the right actions

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Becoming an Insight Driven Organisation

Becoming an IDO relies on the fundamental building blocks of People, Process, Data and Technology being in place and informed by an Analytics Strategy. Each building block represents an action or subset of actions to address the business challenges highlighted in the themes. Deloitte has capability and experience in each of these building blocks which can be applied across the IDO lifecycle.

The essential building blocks for your IDO journey

ProcessDemand &

PrioritisationProcess

Re-engineeringAgility & Scalability

GovernanceBenefits

Realisation

TechnologySolution

ArchitectureVendor

Management

Sandboxing&

Industrialising

Cloud vs. On Premise

Security, Reliability &Continuity

DataData Quality

&Management

InformationModel &

Data Sources

Regulation &Compliance

Ethics & Sharing

Data Monetisation

People Talent

Change Journey & Decision Process

LeadershipKnowledge Management

Organisation Design

StrategyStakeholderManagement

Analytics Vision

InnovationValue Drivers

&Business Case

Operating Model

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Journey towards becoming an Insight Driven OrganisationBecoming an IDO is about evolution not revolution

• Conduct an IDO Capabilities Assessment and create a heat-map to understand existing capabilities and ensure a holistic view of organisational requirements.

• Identify top analytics priorities including improving existing execution and brainstorming pressing ‘Crunchy Questions’ the business would like to explore.

• IDO prioritisation to reduce a long list of opportunities to a selection of prioritised and manageable strategic and tactical projects.

• Transition states between current and future state are defined as programme phases.

• Roadmap is based on agile methodology and adapts as the organisation matures along the IDO journey.

• Alignment against an analytics vision, formulation of an analytics strategy and education of senior stakeholders to ensure buy-in.

• Development of a business case including immediate investment needs and expected quick-wins.

• Definition of a target operating model provides a foundation for the journey.

Stakeholder engagement including education and training, workshops and IDO Labs

1. AssessmentAnalysis of current analytics capabilities and identification of a long list of challenges and opportunities to focus on moving forwards.

2. DesignCreating a long term strategy and vision for analytics, the services and capabilities required and the design the structure of the operating model.

3. RoadmapPlanning the programme and change process, including prioritisation and dependencies between business and technology aspects.

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Our IDO Labs

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What is an IDO Lab?

Areas of focus

Align on analytics

vision

Agree

business

priorities

Brainstorm

tactical

projects

Identify

capabilities

required

Roadmap

What we will cover…• Maturing from delivering

analytics point solutions to building an analytics capability which repeatedly generates enterprise-wide value

• Preparing for the cultural shift required to embed insight-driven decision making

Using our experience to bring to life how to…• Develop the organisational structure, skills, processes and systems

which are needed to derive insights from data

• Drive and manage demand for analytics within the business through

- A purpose-built analytics operating model- Opportunity identification- Prioritisation and measuring success- Industrialisation of solutions

Our Approach

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A typical full day IDO Lab agendaIDO Overview

• Overview of the key IDO considerations• Strategy, People, Process, Data,

Technology• Questions to ask of your organisation• Top tips and lessons learned

Analytics Benchmarks

• Analytics Advantage survey • Consolidated view of analytics survey

conducted with client• IDO benchmarking considerations per

industry

Value Generation

• Aligning analytics services to corporate objectives

• Tailored profiling of business customers of analytics

• Value generation approach

Capabilities Gaps

• Current capabilities assessment• Strategy, People, Process, Data,

Technology• Where capabilities are situated in

current operating model and where gaps are

Purple People

• Overview of Purple People• Skills, roles and responsibilities• Attract, recruit, retain, train high

level plan

Data Exploration

• Lists of internal and external data sources available

• Access to data and data governance framework required

Operating Model

• Suggested operating model overview, tailored to priorities discussed

• Additional detail on capabilities to leverage and which need to be invested in further

Customer Journeys

• Tailored profiling of business customers of analytics

• Deep dives into customer drivers and “A Day in the Life” of your customers

PoC Prioritisation

• 2 ‘out of the box’ examples or demos• Crunchy questions hypotheses

generation• Prioritisation matrix and approach

Analytics Canvas

• Deep dive into selected PoCs• Understand the requirements of PoC

and how it answers the crunchy question

• Articulating the benefits of PoC

Demand Generation

• Engaging with the business to drive demand in the short term

• Scaling to meet increasing demands as the service matures

IDO Roadmap

• Sprint roadmap with actions, owners and timelines identified to help maintain momentum for IDO

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IDO Lab Outputs

What do we achieve?

We’ll create a specially designed IDO Lab report for you, designed especially for this purpose.

The Lab Report will include:

Personalised on-the-job instructions delivered in real time

On the day, IDO Labs help you generate consensus and commitment to a comprehensive and tactical plan which can be used to drive momentum for the next steps in becoming an Insight Driven Organisation but what matters most is maintaining momentum after leaving the room.

A consolidated version of all analytics “canvases” to capture ideas

Photographs of all visual assets (e.g. whiteboards, smartboards, touchscreens)

Deloitte’s recommended areas of attention on building capabilities

Insight Driven Organisation collateral

Detailed 30/60/90 day plan with assigned

accountabilities

IDO Maturity Assessment and Future

Vision

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Key Contacts

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Contacts – UK

Tom Bevan

Senior Manager, Deloitte Analytics and Global IDO Proposition Development Lead

+44 (0) 20 7007 7384

[email protected]

Andy Gauld

Director, Deloitte Analytics and Global IDO Proposition Lead

+44 (0) 20 7007 9426

[email protected]

Costi Perricos

Partner, Deloitte Analytics and Public Sector Analytics Lead

+44 (0) 20 7007 8206

[email protected]

Natalie Williams

Senior Manager, Deloitte Analytics and Global IDO Labs Lead

+44 (0) 20 7007 7473

[email protected]

Toby Waldock

Partner, Financial Services Analytics Lead

+44 (0) 20 7007 7951

[email protected]

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