Presented by Jason Sem Twitter hashtag: #tmamnJ.B. Sem Consulting, LLC

It’s not so much

about TECHNOLOGY

Social media is about PEOPLE

Twitter is the

Conference

LinkedIn is the

Office

Facebook is

the Barbeque

VS

Broadcast Media versus Social Media

You Already Have the Skills

You Just Do It Offline

• Meeting people

• Building relationships

• Asking questions

• Answering questions

• Building trust

• Building a reputation

PleasePlease

Don’t Be This Guy

WHAT TO TALK ABOUT

70-20-10 rule –

– 70% Share Resources

– 20% Collaborations

– 10% Me10%

Relationships Matter

Rules of the Road

GOLDEN RULE: Don’t post anything you wouldn’t

want your mom to read in the newspaper

• Share an interesting article

• Mention someone you just met

• Tell people you’re at an event

• Make an interesting observation

Options

• Personal Profile

•Fan Page

•Group Page

TOOLS

Jason Sem

jason@jbsem.com

www.jbsem.com/blog

Twitter: @jbsem

Q&A