Understanding the Big
Picture
By deepali Thanki
Diving into details
How do people currently describe
business plan
business vision
product vision
CMS LMS
Booking Engine
Social Networking
Platform
Android App
using Rails and
Couch DB.
fun for developers,
there are wireless &
cloud components in
the architecture
Starting
Point
Ruby
Java
.Net
Vision
Features Users
Impact!
9
Blocks
BUilding
NoW
Turn
YOUR
Sketch Canvas
Tips
TRICKS
AnD
Highly Visual
Many Prototypes
Thinking and Feeling
Seeing
Pains Gains
Hearing
Empathy Map
Customer Segments For whom are we creating
value?
Who are our most
important customers?
1
2
Value Proposition Which one of our
Customer’s Problems are
we Helping to Solve?
What makes it different?
1
2
Channels
How do our Customers
want to be reached?
How Are we Reaching the
Customers Now?
1
2
3 Which Channels are cost
efficient?
Customer Relationships
What do Customers
Expect?
What kind of Relationships
have we established?
1
2
3 How Costly are they?
Revenue Streams
How much are the
customers willing to Pay?
How Much are they paying for a similar offering?
1
2
3 What Are the different revenue streams?
Key Resources
What Key Resources does
our Value proposition
require?
1
Key Activities
What Key Activities does
our Value proposition
require?
1
Key Partnerships
Which Key Activities do
partners perform?
1
2 Which Key Resources are
we Acquiring from our partners?
Cost Structure
What are the most
important costs?
1
2 Which Key Resources are
Most expensive?
3 Which Key Activities are Most expensive?
SHOWCASE
Canvas
YOUR
Problem
Hypothesis
Idea 1
Idea 2 Idea 3
Idea 4
The Strengths
The Weaknesses
BUSINESS MODEL ALCHEMIST
Credits:
jam
Sanushotels.com
Smart business consulting solutions llp
Sumeet moghe
Toni blay
Fast company.com
Alex Osterwalder
Papershine
Nnjdesgn.com
Karthik c
Vsethi.wordpress.com
Numberwatch.co.uk
Businesscloud9.com
pd.sstr1.org
Claireshackelford.us
linkbeaufort,.com
Businessmodelalchemist.com
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