MHP Investor Deck 3-24-15
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Transcript of MHP Investor Deck 3-24-15
Jim HOPKINS David CARLOS
Paul SCHACK
A FREE, online platform for property managers to deliver technology services to
their residents
Only available on the official platform
Communication Tools Easy, integrated
online payments system
Payments
Residents are instantly informed about problems
Emergency Alerts
Units Under Contract
4/2013 2/2015
100K
Production Active
Engagement
Ï ! ( ™Revenue
20,000 Units live in
production
6,000 Units with active accounts
55% and 20% Open and CTR
Currently generating $0.40 RPU
Our market includes Rentals, Condos and Co-ops in the US representing approximately
$5 Billion Addressable Market
160MillionResidents
Our customers manage properties with 1,000 – 10,000 units representing approximately
70% of Addressable Market
12,000
Managers
Payments
Insurance
p
p
$
$
OnlinePayment
s
$0.75RPU
Insurance
$0.35RPU
Other Services
$1.00RPU
1st Revenue Milestone
2nd Revenue Milestone
9.2MillionUnits
FreeIntegrat
es manage
ment
Great user
experience
RentCafe × ✓ ×
BuildingLink × ✓ ×
Nextdoor ✓ × ×
Myhomepayge ✓ ✓ ✓
• PayLease• RISSoft• Cablevision
Partnerships
Marketing
Plan
Y Y YPR
Tradeshows
• Brand Awareness• Thought
Leadership• Domain Expertise
• In Person• Live Demos• Generate Leads
$1 Customer Acquisition Cost
Founding Team
Jim HOPKINSCEO
David CARLOS
CPO
Paul SCHACK
COO
n © [
Advisory Board
David S. ROSE
CEO Gust
Rakesh GUPTA
CEO KiwiTechJoe DANIELSPartner at Loeb &
Loeb LLP
r { [
2015 2016 2017 2018Units 350K 1.2M 5.0M 10.0M
Activation Rate 50% 60% 62% 65%
RPU $.75 $1.00 $1.50 $2.00
Revenue $250K $6.0M $28.0M $65.0M
Expenditure $1.25M $3.0M $8.0M $20.0M
Profit (Loss) ($1.0M) $3.0M $20.0M $45.0M
$1.8MPrior Funding
30% Development 5% Marketing/Sales
65% Operations/Biz Dev
Raised From:Founders, Friends & Family, Angels, AREA Accelerator
$1.25MTarget Investment of
40% Development 30% Marketing/Sales
30% Operations/Biz Dev
Convertible Note20% Discount, $6.5M Valuation Cap
PaymentsExitstrategy Insurance
Real Estate
Y Y Y
Teamp<
=
MarketFit
!
Ï
Traction
Distribution
( Scale
Apartment Living. Online.