Investor deck sample
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data-driven technology predicting the correct clothes size
seeking €X from VC at a valuation ≈€X
September, 2014 - Copenhagen
EasySize is a data-driven technology which analyses online shops orders records to define
the clothes size
problem & market
8
S
XS
sizes differ dramatically across brands
problem
35%80-90%
20%
of all clothes bought online are returned
of all returns are due to the wrong size
of revenue is spent on returns in EU
1% fall in returns adds ≈ €12 million to the company’s bottom line
Nick Robertson CEO
“ “
€8.4 billion / year spent on returns
solution & technology
how we do it
direct integration to an online-shop in less than an hour
access to orders and returns records
API + apps for
NOpersonal info payment info clothes measurements
unique algorithm analysing various
factors manufacturing country
clothes cut
clothes fabric
brands & collections
algorithm
defined size
logged-in client with a previous orders history
OR
first-time buyer who added 1 brand size for any piece of clothing
customer input algorithm DB analysis
filters adjusted to analyse clients IDs with
orders & returns
79,45% correctly predicted sizes
proven by
accuracy
how it looks
new clientnot logged in or a first-time buying client?
current clientlogged in client with previous orders
a light-box to add a brand size of any piece of clothing a customer owns
auto-defined and recommended size for every page based on previous orders
demo video
what we offer to online-shops
decreasing returns by 35-40%
integration in <1 hour
saving 5-7% revenue
1 month free trial + monthly subscription based on
number of orders made with EasySize
0-50 orders
50-200 orders
free €399 €899 ind. price€99
200-1k orders
1k-5k orders
5k+ orders
traction & finance
Feb, 14 Mar, 14 summer, 14 Oct, 14 winter, 15 spring, 15
Core algorithm’s
update
Technology check with
a real database
Pilots in EU
Direct sales in EU
done
Sep, 13
Startupbootcamp acceleration
Nov, 13
Prototype
done done done done
74,3% accuracy
roadmap
79,45% accuracy Sales at Sales at
Direct sales in Latin America
Direct sales in AU & NZ
traction
september, 2014
december, 2014
X shops integrated
X shops paying
december, 2015
X shops integrated
X shops paying
estimated annual revenue - €X
estimated annual revenue - €X
competitors
NY, Copenhagen Berlin Stockholm Tallin, LondonHQ
founded Jan, 13 Jul, 10 Feb, 11 Mar, 10
product B2C: social media platform to share body measurements
B2B: 5-10 questions about an user’s figure and parameters
B2B: based on clothes
measurements
B2B: virtual fitting room &
3D body model
seed €350k €1 mln €1 mln €1.4 mln
series a €1.5 mln €3 mln €4.2 mln €5.6 mln
London
Jan, 08
B2C: virtual fitting room &
3D body model
€2.5 mln
€3.3 mln
investments
investments
VC investments to scale the business
H1, 2015 €X ≈€X valuation
proven technology and product proven business-model & generating a revenue dedicated team
team
Gulnaz KhusainovaCEO & Founder
MSc in Strategic Marketing
founder of 3 startups
7+ years as an IT & marketing specialist
ex-head of strategic planning and data
analytics unit in bank
Emilis SopranosFront-end
Emmanouil GiannisakisLead web-developer
Tihana SareUI/UX
MSc in Digital media engineering, 6+ years
experience
Ieva SmitaiteCommunication Marketing analyst
Maria Kokkoli
Gulnaz Khusainova [email protected]