Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability...

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Delivering consumer delight…

Transcript of Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability...

Page 1: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Delivering consumer delight…

Page 2: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Social Responsibility

Environmental Responsibility

Sustainability… better quality of life for

everyone, now and for generations to come

P&G Defines Sustainability Broadly…

Page 3: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

2012 Strategies

Strategy 1:Products

Strategy 2:Operations

Strategy 3:Social

Responsibility

Strategy 4:Employees

Strategy 5:Stakeholders

Page 4: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Strategy 2012 Goal Progress

$50 Billion $2.05 Billion

20% reduction (per unit production from 2007) in: - Energy consumption

- CO2 emissions

- Disposed solid waste

- Water consumption

Total reductions over the decade of at least 50% (2002)

Energy -6% -46%

CO2 emissions -8% -52%

Solid waste -21% -50%

Water -7% -51%

Live, Learn and Thrive 300MM Children

Deliver 3 billion liters of clean water in our Children’s Safe Drinking Water program

60 MM Children

430 MM Liters

2012 Goals2008 Report Card

SocialResponsibility

Operations

ProductsBaseline

2007 2002

Page 5: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Products

Page 6: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Strategy 1: ProductsWhere to start ?

Page 7: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Diaper

Feminine Pad

Bathroom Tissue

Paper Towel

Granule Detergent

Liquid Dishwash

Liquid Fabric Softener

Shampoo

0.0E+00

1.0E+08

2.0E+08

3.0E+08

4.0E+08

5.0E+08

6.0E+08

Energy(gigajoules)

Life Cycle Phase

Product

Product Summary Diaper

Feminine Pad

Bathroom Tissue

Paper Towel

Granule Detergent

Liquid Dishwash

Liquid Fabric Softener

Shampoo

Strategy 1: ProductsWhere to start ?

Page 8: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Strategy 1: Products

Ariel Turn to 30°

• Life Cycle Assessment• Heating wash water is #1

• Reduce overall household energy if you just “Turn to 30”

• Awareness via partnership

• Consumers changed behavior• In the UK, 17% now wash in 30°• Up from 2% in 2002• Over 58,000 metric tons of

CO2 emissions prevented

WE Laundry Consumer Behavior

Page 9: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Strategy 1: Products

• Consumer Inspired

• Marked sustainability improvements

• 30-40% less energy and 50-60% less water during manufacturing

• Packaging reduced 14-45% versus previously available alternatives

• Half the number of trucks needed to transport

• Brand-leading behaviour change

• 47% of laundry consumers use Ariel at or below 30º C versus just 22% for other laundry brands

New Product Innovation – Ariel Excel Gel

Page 10: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.

Ariel Excel Gel Cleans

Brilliantly at 15º

Page 11: Delivering consumer delight…. Social Responsibility Environmental Responsibility Sustainability … better quality of life for everyone, now and for generations.