Corporate Presentation
description
Transcript of Corporate Presentation
![Page 1: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/1.jpg)
MAGSNET LTD
Corporate Presentation
Full Service Interactive Agency
![Page 2: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/2.jpg)
Full Service Interactive Agency that
transforms business requirements into
innovative marketing ideas, deliver creative
campaigns and leading edge technology
solutions
to achieve measurable business results.
![Page 3: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/3.jpg)
11th year in business
Converted to an Unlisted Public
Limited Company in 2008
Head office based in Karachi
25 full time employees
International Presence (Canada)
Future Offices in UK, UAE, India &
Australia
![Page 4: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/4.jpg)
From building your brand’s or company’s online
strategy and creative to developing corporate
websites and portals by deploying innovative and
scalable technology solutions!
![Page 5: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/5.jpg)
Interactive Marketing Strategy
Interactive Advertising Creative
Media Planning & Buying
Search Engine Marketing
Search Engine Optimization
Search Engine Advertising
Viral Marketing
Email Marketing
Analytics & Optimization
![Page 6: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/6.jpg)
Website Planning & Content
Architecture
Analytics & Customer Research
Micro-site Design
Brand/Corporate Website
Development
Content Management & Optimization
Intranet & Portals
![Page 7: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/7.jpg)
Custom Web Application Development
Enterprise & Business Web Hosting
Dedicated Server Hosting
Domain Registration
Security Certificates (Web SSL, Email)
Enterprise Messaging Solutions (Email
& Instant Messaging)
![Page 8: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/8.jpg)
Identity Design & Development (Logos,
Brand Manuals)
Web Based Game Development
E-Stationery
E-Newsletter Design
Brand/Corporate Screen Savers /
Wallpapers
Interactive Kiosks
ATM Screens
![Page 9: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/9.jpg)
Banking
Insurance
FMCG
Oil and Gas
Healthcare
Media
Aviation
Newspaper
Restaurants
Software
Telecommunication
Consumer Electronics
Retail
Leasing & Finance
Automobiles
Engineering
Pharmaceuticals
Retail
Trading
Government
NGO
Education
Chemicals
Law
Manufacturing
Real Estate
![Page 10: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/10.jpg)
![Page 11: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/11.jpg)
Karachi Stock Exchange
2009
www.kse.com.pk
![Page 12: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/12.jpg)
Mobilink Infinity
2008
www.mobilinkinfinity.com
![Page 13: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/13.jpg)
Bank Islami
2008
www.bankislami.com.pk
![Page 14: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/14.jpg)
Allied Bank Limited
2008
www.abl.com
![Page 15: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/15.jpg)
Barclays Bank PLC
2008
www.barclays.pk
![Page 16: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/16.jpg)
Cybernet
2008 www.cyber.net.pk
![Page 17: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/17.jpg)
Pakistan State Oil Company Limited
2006 & 2008 www.psopk.com
Website, Web Applications
![Page 18: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/18.jpg)
Engro Chemicals
2008 http://www.engro.com
![Page 19: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/19.jpg)
National Clearing Company
2008 http://www.nccpl.com.pk
![Page 20: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/20.jpg)
Standard Chartered Bank
2007 http://www.standardcharterd.com.pk
Online Branch Locator
![Page 21: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/21.jpg)
Mega Brands (Pvt) Limited
2007 www.megabrands.com.pk
![Page 22: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/22.jpg)
Adamjee Insurance Company Limited
2007 www.adamjeeinsurance.com
![Page 23: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/23.jpg)
Sabafon, Yemen
2003
my.sabafon.com
![Page 24: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/24.jpg)
Toyota Indus Motors
2005 www.toyota-indus.com
![Page 25: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/25.jpg)
United Bank Limited
2005 www.ubl.com.pk
![Page 26: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/26.jpg)
Trakker (Pvt.) Limited
2005 www.trakker.com.pk
![Page 27: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/27.jpg)
Trakker (Pvt.) Limited
2004-2005 http://webtrack.trakker.com.pk
Online Vehicle Tracking Tool
![Page 28: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/28.jpg)
Dawlance
2003-2006 www.dawlance.com.pk
![Page 29: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/29.jpg)
BMA Capital Management
2007 www.bmatoday.com
![Page 30: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/30.jpg)
Trade Development Authority of
Pakistan
2006-2007 http://www.tdap.gov.pk
![Page 31: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/31.jpg)
Pakistan International Airlines
2005 www.piac.com.pk
![Page 33: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/33.jpg)
Ufone GSM
2005 -2007 www.ufone.com
![Page 34: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/34.jpg)
Uganda Telecom
2003 -2005 www.utl.co.ug
![Page 35: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/35.jpg)
Instaphone
2002-2005 www.instaphone.com
Website, Web Applications
![Page 36: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/36.jpg)
EFU Life Assurance
2003-2004 www.efulife.com
Website, Web Applications
![Page 37: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/37.jpg)
SUI Southern Gas Company 2007
http://www.ssgc.com.pk
![Page 38: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/38.jpg)
American Express Middle East
2006 Gold Card Website
![Page 39: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/39.jpg)
American Express Middle East
2006 Email Teasers
![Page 40: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/40.jpg)
Interactive Marketing
Central goal of Interactive Marketing is to create
Engagement
Interactive marketing is “a person-to-person or
person-to-technology exchange designed to effect a
change in the knowledge or behavior of at least
one party
![Page 41: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/41.jpg)
Interactive Marketing
Engagement with personalized experience
will
Help your prospects understand brand better
Create better Brand impression for longer
duration / Value differentiation
More brand loyalty
![Page 42: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/42.jpg)
Interactive Marketing
Survey & Research
Awareness
Trial
Lead Generation
Conversion / Sale
Repeat Purchase
Loyalty
Increase Usage
Customer Care
Relationship Building
Line Extension
Cross Selling
Marketing Objectives
![Page 43: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/43.jpg)
Interactive Marketing
Online Advertising
Online Sponsorship
Search Engine Marketing (SEO, SEA)
Content Optimization
Database/Email Marketing
Viral Marketing
Micro-site and In-depth sites
E-Commerce
Social Network Marketing
E-Couponing & Promotions
Affiliate Marketing
Internet Toolkit
![Page 44: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/44.jpg)
Interactive Marketing
Total Population : 165m
TV Viewers: 60m (85% urban)
Radio: 22m (6m regular, 16m occasional)
Press: 30m (14.4m regular, 16.6m occasional)
Mobile: 90m
Internet: 17 million (Sep 2008)
Internet & Mobile has the highest growth rate compared to other
mediums
Media Statistics
![Page 45: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/45.jpg)
Interactive Marketing
The Way Forward
Planning &
Strategy Initiatives Execution
Monitoring &
Measurement
User Actions & Data
![Page 46: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/46.jpg)
Interactive Marketing
The Way Forward
Planning &
Strategy Initiatives Execution
Monitoring &
Measurement
Business Objectives
Brand Equity
Consumer Insight
Work closely with business team to indentify
objectives. Understand the brand and who
we are targeting (demographics,
psychographics) are important aspects to
deriving a better plan and strategy for the
brand.
![Page 47: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/47.jpg)
Interactive Marketing
The Way Forward
Planning &
Strategy Initiatives Execution
Monitoring &
Measurement
Budgets
Media Planning
Tools Selection
![Page 48: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/48.jpg)
Interactive Marketing
The Way Forward
Planning &
Strategy Initiatives Execution
Monitoring &
Measurement
Web Development
Placement / Deployment
Campaign Development
![Page 49: Corporate Presentation](https://reader033.fdocuments.us/reader033/viewer/2022042900/568bf3ba1a28ab89339b6651/html5/thumbnails/49.jpg)
Interactive Marketing
The Way Forward
Planning &
Strategy Initiatives Execution
Monitoring &
Measurement
Analytics
ROI Measurement