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A PROJECT REPORT
on
Recruitment and Selection Process
PROJECT in in Narayan International, Noida
Under the guidance of
Mr. Praveen Agrawal
(Managing Director)
Submitted by
Arjun BansalRoll No-511014694
in partial fulfillment of the requirement
for the award of the degree
Of
MBA
IN
[Human Resource Management]
JULY-2011
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ACKNOWLEDGEMENT
First I would like to thank to Narayan International, Noida for giving
me this opportunity to do my summer training project there. The employees
and the staff had very supportive and have helped me in every possible way
to finish the project. I would like to especially thank to Mr. Praveen Agrawal
who is one of the Managing Directors in Narayan International for guiding
me and spending time with me on this project. I thank them for sharing all
kinds of human resource information related to recruitment and selection
with me and providing me support material from library. This project has
helped me clearing human resource fundamental and has taught me some
very important concepts about recruitment and selection process in
industries, which no book could have given me. Training at Narayan
International was very good learning experience for my professional career
and it will always help me in the future.
PLACE
DATE
(Arjun
Bansal)
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BONAFIDE CERTIFICATE
Certified that this project report titled Recruitment and Selection
Process is the bonafide work of Arjun Bansal who carried out the
project work under my supervision.
SIGNATURE
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EXECUTIVE SUMMARY
With the help of this project, I have come to know that mere
knowledge is not enough to understand the human behavior and how the
companies recruit and search talent to perform the job in their organization.
The summer training project has helped me to understand a few very
important concepts that in todays world are required and make business do
well.
Education imparts enlightenment but training polishes the
personality of an individual. The Institute directed me to undertake summer
training project in NARAYAN INTERNATIONAL and prepare a report.
The whole project is divided in five segments:
o First segment consists of introduction, Objective of studies, Research
Methodology, scope of study.
o Second segment consists of industrial profile, Company profile.
o Third segment consists of recruitment and selection,
o Fourth segment consists of Data analysis and interpretation and
finding.
o Fifth segment consists of Recommendations and suggestions.
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CHAPTER ARRANGEMENT
Chapter No. Title Page No.
1 6
1.1 Introduction 7
1.2 Objective of Study 8
1.3 Research Methodology 9
1.4 Limitation of Study 10
1.5 Scope of Study 11
2 12
2.1 Industrial Profile 13
2.2 About Company 18
3 26
3.1 About Recruitment & Selection 27
3.2 Factors Affecting Recruitment 46
3.3 Introduction about Selection 54
4 65
4.1 Data Analysis 66
4.2 SWOT Analysis 76
5 81
5.1 Suggestions and Recommendations 82
Bibliography 86
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1.1 INTRODUCTION
As we know that in todays competitive world, it is very tough for every
organization to compete with others. In any organization, human capital is
most important factor to compete with this situation. Human resource affects
every part in an organization. So in todays competitive world, every
organization pays attention to search the talent pool. Recruitment &
selection is so an important exercise to a personnel manager. Every year,
number of companies become bankrupt due to their poor performance.
Presently number techniques are available to judge the current position of
the business.
Summer training is an activity where the person is trained for
present job. It improves the performance of a person towards the society and
also towards the Organization.
I have taken this project to enhance or to gain knowledge in the
field of human resource management in an organization. I had completed my
training from NARAYAN INTERNATIONAL, NOIDA.
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1.2 OBJECTIVE OF THE STUDY
The project Recruitment and Selection process in Narayan International
carried out to fulfill the following objective:
To understand the recruitment & selection process of the
company.
To search the company performance and their talent pool
requisition.
To indicate the true efficiency.
To understand the employees thinking towards the present
recruitment policies of
the company.
PERIOD OF THE STUDY
I did my summer training in NARAYAN INTERNATIONAL under Mr.
Praveen Agrawal, Managing Director. My period of study is 8 weeks i.e.
from 15-04-11 to 15-06-11. Mr. Praveen Agrawal provided me all the
information related to my summer training project. During my summer
training, I learnt a lot of new things about the company and its recruitment
and selection policies, induction program etc.
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1.3 RESEARCH METHODOLOGY
Research methodology is a way to systematically solve the research problem
and consider the logic behind the method and tools used. This project is
based on direct interview and secondary data.
For the research, I collected data from both primary and secondary
data collection methods.
For primary data collection, I made a questionnaire and collected data from
the employees.
For secondary data collection, I took the help of Narayan library and various
magazines and books.
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1.4 LIMITATION OF STUDY
1-This project is based on the method of recruitment and selection
policies and due to constraint of time is not possible to work on all
tools and techniques of recruitment policies.
2- The data collection is also limited.
3- This project report is based on my own perception and finding so it
cannot be used for generalizing purpose.
4- Data are extracted from various employees and secondary sources
so any error in the statement will subsequently affect the companys
R&S process.
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2.1 INDUSTRIAL PROFILE
A fast emerging economy in the world of home textiles, India produces a
wide range of products, including home furnishings, household linen, curtain
tapestry and yardage made with several textures and varying thickness. The
home furnishing industry mainly exports fabrics, bed linen, table linen, toilet
and kitchen linen, towels, cushions, curtains, pads, tapestries and
upholstery's, carpets and floor coverings, etc. The industry has adopted
several measures and techniques to offer premium quality and eco-friendly
products to the global industry.
The home furnishing products can be broadly categorized into five
categories, which include - bedding, window dressings, bathroom textiles,
cushions and covers, and table linen. Household penetration levels are high,
especially in the largest sectors bedding and window dressings. While
replacement due to wear and tear is not inevitably frequent, an increased
consumer interest in home interior products has stimulated buying in what is
now very much a fashion-led industry. The industry also benefits from the
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growing number of households, a trend, which is expected to continue at an
even faster rate.
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History of Indian Home Furnishings
The roots of Indian home furnishings industry lie deep in age old traditions.
Especially known for their ethnic, intricate carvings, weaves, pattern themes,
motifs, color schemes and workmanship, Indian home furnishings have
become popular the world across. Handcrafted ethnic home furnishings are
one of the most fascinating art forms in India and lend an unmistakable
grandeur to the decor.
In the world of hand looms, there are Madras checks from Tamil Nadu, tie
and dye from Gujarat and Rajasthan, ikats from Andhra and Orissa, brocades
from Varanasi, Daccai from West Bengal, and phulkari from Punjab. The
Surat tanchoi based on a method of satin weaving with the extra weft floats,
which are absorbed in the fabric itself has been reproduced in Varanasi. In
the domain of Woolen textiles, woolen weaves are no less subtle. The
Kashmiri weavers are known the world across for their Pashmina and
Shahtoosh shawls. The states of Kashmir and Karnataka are famous for their
mulberry silk. India is the only nation in the world producing all fourcommercially known silks - mulberry, eri, tasser (tussore) and muga. Assam
produces eri and muga silk, which are gaining immense popularity in the
U.S.A. and Europe. The ikat technique in India is usually known as bandha
in Orissa, patola in Gujarat, pagdu bandhu, buddavasi and chitki in Andhra
Pradesh.
Exports
With their ethnic, intricate carvings, weaves, pattern themes, motifs, color
schemes and workmanship, Indian home furnishing products are gaining
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immense popularity among buyers the world across. The share of Indian
exports in home textiles is increasing day by day. In 2002-03, the value of
export of cotton handloom fabrics and made-ups was Rs. 544 crore, the
value of export of handmade carpet and other floor coverings was of the
order of Rs. 2590.26 crore and value of exports of other home furnishing
products was Rs. 2633.37 crore.
Trend in value of export of cotton handloom fabrics and made-ups (1998-89-
2002-03) (Rs in Crores)
Year Fabric Made-Ups Total Total (Value)
1998-99 503.58 1414.76 1918.34 4561999-00 488.48 1491.57 1980.05 4472000-01 489.63 1637.82 2127.45 4662001-02 496.47 1568.47 2064.94 433
2002-03 842.94 1790.33 2633.27 544
Made-Ups (Value in Rs. Crores)
Bed Linen 3.34 5.57 6.28 20.14 39.51
Table Linen 9.91 8.19 30.79 36.49 47.19
Toilet & KitchenLinen
6.6 8.89 36.79 36.49 43.57
Bed Covers / BedSpreads
200.07 204.11 211.93 211.01 173.67
Curtains 65.43 79.02 104.04 106.39 116.37
Other FurnishingArticles
752.91 764.24 830.1 761.22 940.71
ClothingAccessories
24.85 33.36 57.31 53.97 65.61
Other Made-Ups 31.88 34.74 62.97 82.12 102.68Carpet & FloorCoverings
319.75 353.44 298.31 242.83 261.02
Made-Ups Total 1414.76 1491.56 1637.82 1568.47 1790.33
Grand Total 1918.34 1980.04 2127.44 2064.94 2633.27
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Export Trends of Handmade Carpets and Other Floor Coverings (1998-
99 to 2002-03) in Rupees Crores:
YearExport Performance of Carpets and
Other Floor Coverings
1998-99 1783.33 136.45 94.16 2013.94
1999-00 1888.45 153.93 93.65 2136.032000-01 2045.96 167.03 102.16 2315.152001-02 2152.69 198.27 85.17 2436.13
2002-03 2293.79 209.42 87.05 2590.26
Future Forecast
The future prospects for the Indian home furnishing industry are bright,
especially in the post-quota regime. The industry is in an expansion mode
and is expected to benefit from growing demand both in the domestic and
global markets.
While exports of Indian home furnishing products has increased, profits are
sliding as prices have dropped 8-20 % and the industry is on the verge of a
shakeout. With importers favoring suppliers with vertical production
systems rather than dispersed manufacturing facilities, Indian exporters need
to shore up their mass manufacturing techniques. The major requirement is
the development of infrastructure.
Labor laws also constitute a stumbling block in the growth of Indian home
furnishing companies. Political conditions have prevented successive
governments from instituting an exit policy. Because of this, manufacturers
cannot employ short duration labor as they cannot lay them off when the
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world trade cycle turns. Low labor productivity is another major constraint.
On the technology front, government has initiated efforts to encourage
manufacturers to go in for advanced technology. The grant has been
increased for helping manufacturers in the up-gradation of technology.
While China is clearly the leading exporter in the world of home furnishings,
it is not a direct competitor of India. While China mainly uses man-made
fibers and caters mass markets, India produces natural fiber and serves niche
markets. At present, India is leading producer of man-made fiber and raked
3 in cotton. A garment-driven and export-led strategy is expected to help the
Indian market to grow to at $85 billion by 2010, according to a CRISIL
report. The strategy should be focus on moving up the value chain instead of
exporting intermediate stage products, say industry experts.
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2.2 ABOUT COMPANY
Narayan International came into existence in 1990. The Company traces its
roots to the pioneering efforts of an entrepreneur with extraordinary vision,
Mr. Praveen Agrawal, who set up Narayan International at NOIDA.
The team of Narayan is known as THE PRODUCTION PEOPLE. This
reputation they have built by performing on the global stage for last two
decades. They have satisfied customers in UK, Europe, Scandinavia, USA,
and Middle & Far East.
In Narayan International, there is a team of professionals and a pool of
skilled craftsmen along with captive units who have been associated with the
group ever since their inception.
The salient features of Narayan International are as follows:
(A) PRODUCTION BASE:
Production has always been the passion behind Narayan so keeping a
reputation of THE PRODUCTION PEOPLE in mind they have set up
state of the Art production unit in & around Delhi.
(i) Farrukhabad 40000 sq ft.
(ii) Aligarh 20000 sq ft.(iii) Noida (3 Units) 15000 sq ft (Each)(iv) Rudrapur 30000 sq ft
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All the units have in house quilting, washing, finishing & packing facilities,
which have inbuilt quality control systems, which helps in producing quality
merchandise & deliver on time.
(B) STATE APPROVED LABOUR & INVIRONMENTAL
STANDARDS:
The facilities at Narayan International follow labor regulations of the state &
confirm to the environmental & other legislative standard of the state.
(C) APPROVED SOCIAL AUDIT:
Narayan International is approved under the social audit of LNT (USA)
L.L.Bean (USA) & Bonton (USA).
Narayan International strongly believes that every team member should be a
willing & self-motivated happy worker contributing towards the growth of
Narayan while growing fairly & freely in the organization.
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The Production at Narayan International takes place in following steps:
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Placement of Order
Procurement of Raw Material
Cutting
Designing
Tracing
Embroidery and Stitching
Filling
Quilting
Finishing
Washing
Quality Inspection
Packing
Dispatch
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1. Placement of Order: This is the first step of any production industry
in the way of business. The customers place the orders as per their
requirement. These orders are placed in order to fulfill the requirement of the
showrooms.
2. Designing: After the placement of the order, the craftsman got
involved in the designing. These designs are unique and of world class. The
designs are made on the basis of taste, preferences, budget, and climaticconditions of that country.
3. Procurement of Raw Material: Once the estimate of raw material,
like cloth, threads, buttons, packing materials, stickers etc, is prepared. The
raw material is procured from cotton mills in Delhi and around. The thread
and other materials are procured from India and abroad. Before the
acceptance of raw material, the cloth is checked for color bleeding first in
the washing section.
4. Cutting: Based on the design, the cloth is cut on the cutting machines.
The tolerance is kept very precise during this stage because this stage
decides the end production. During the cutting, the shrink margin of the
product is kept in mind. After washing, the cloth gets shrunk so this margin
is also taken into consideration.
5. Tracing: Tracing is done with tinopal. This is a blue color chemical
in liquid form. The design is traced on the cloth.
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11. Quality Inspection: At Narayan International, there is separate
quality control department which carefully inspects each and every piece. In
export industry, a defective piece may cause huge penalty from customers in
terms of money and reputation. Hence the quality control department of
Narayan International is very strong. They look basically for size, spots,
loose threads, quilting. After inspection, a QC OK tag is placed on that piece
duly signed by the QC inspector.
12. Packing: The requirement of packing style comes from the customer.
Generally the products are packed in transparent packing bags. Thenthe rate tags are placed in the form of paper stickers, wash care tags
and special acre tags, if required are placed on the product. Now these
arepacked in cartons and are ready to dispatch.
13. Dispatch: The shipment is collected at NOIDA from other production
units. Then it is dispatched through air courier to its destination from
Delhi.
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PRODUCTS OF THE COMPANY
Quilts:Narayan International is having vast experience in designing and fabrication
of quilts. The quilts are made up of different types of clothes like cotton,
silk, velvet etc.
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Cushion Covers: Matching cushion covers with quits and also separate
cushion covers are produced at Narayan International. Even fillers are
provided as per the need of the customer. For the fabrication of cushion
fillers, high class cotton is used.
Other Product range of Narayan International includes Table Mats, Floor
Mats, Table Cover, Chair cover, Oven Gloves, shower curtains etc.
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3.1 ABOUT RECRUITMENT AND SELECTION
Introduction
HRM is seen by practitioners, as a more innovative way of workplace
management than the traditional approach. Its techniques force the managers
of an enterprise to express their goals with specificity so that they can be
understood and undertaken by the workforce and to provide the resourcesneeded for them to successfully accomplish their assignments. As such,
HRM techniques, when properly practiced, are expressive of the goals and
operating practices of the enterprise overall. HRM is also seen by many to
have a key role in risk reduction within organizations. The Human
Resources Management (HRM) functions include a variety of activities and
key among them is deciding what staffing needs you have and whether to
use independent contractors or hire employees to fill these needs, recruiting
and training the best employees, ensuring they are high performers, dealing
with performance issues, and ensuring your personnel and management
practices confirming to various regulations. Activities also include managing
your approach to employee benefits and compensation, employee records
and personnel policies. Usually small businesses (for-profit or nonprofit)
have to carry out these activities themselves because they can't yet afford
part- or full-time help. However, they should always ensure that employees
have and are aware of personnel policies which conform to current
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regulations. These policies are often in the form of employee manuals,
which all employees should have.
Difference between HRM (a major management activity) and HRD (Human
Resource Development, a profession): HRD includes the broader range of
activities to develop personnel inside the organizations, including career
development, training, organization development, etc.
There is a long-standing argument about where HR-related functions should
be organized into large organizations e.g. "should HR be in the Organization
Development department or the other way around?"
The HRM function and HRD profession have undergone tremendous change
over the past 20-30 years. Many years ago, large organizations looked to the
"Personnel Department," mostly to manage the paperwork around hiring and
paying people. More recently, organizations consider the "HR Department"
as playing a major role in staffing, training and helping to manage people so
that people and the organization are performing at maximum capability in a
highly fulfilling manner.
Human resource management (HRM) is the strategic and coherent approach
to the management of an organization's most valued assets - the people
working there who individually and collectively contribute to the
achievement of the objectives of the business. The terms "human resourcemanagement" and "human resources" (HR) have largely replaced the term
"personnel management" as a description of the processes involved in
managing people in organizations. Human Resource management is
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evolving rapidly. Human resource management is both an academic theory
and a business practice that addresses the theoretical and practical
techniques of managing a workforce.
Recruitment refers to the process of sourcing, screening, and selecting
people for a job or vacancy within an organization. Though individuals can
undertake individual components of the recruitment process, mid- and large-
size organizations generally retain professional recruiters.
The recruitment industry has four main types of agencies. Their recruiters
aim to channel candidates into the hiring organizations application process.
As a general rule, the agencies are paid by the companies, not the
candidates. The industries practice of information asymmetry and recruiters
varying capabilities in assessing candidate quality produces the negative
economic impacts described by The Market for Lemons.
PURPOSES AND IMPORTANCE:
In general purpose of recruitment is to provide a pool of potentially
qualified job candidates. Specifically the purposes are to:
1. Determining the present and future recruitment of the organization in
conjunction with its personnel planning and job-analysis activities.
2. Increase the pool of job candidates at minimum cost.3. Help increase the success rate of the selection process by reducing the
number of visibly under qualified or overqualified job application.
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4. Help to reduce the probability that job applicants, once recruited and
selected, will have the organization only after a short period of time.
5. Meet organizations legal and social obligations regarding the
composition of its workforce.
FACTOR S GOVERNING RECRUITMENT
External Forces Internal Forces
Supply and demand Recruitment policy
Unemployment rate HRP
Labor market Size of the firm
Political-social Cost
Son of soil Growth and expansion
Image
Traditional Recruitment:
Also known as employment agencies, recruitment agencies have historically
had a physical location. A candidate visits a local branch for a short
interview and an assessment before being taken onto the agencys books.
Recruitment Consultants then endeavor to match their pool of candidates to
their clients open positions. Remuneration for the agency's services usually
takes one of two forms:
A contingency fee paid by the company when a recommended candidate
accepts a job with the client company (typically 20%-30% of the candidates
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starting salary), which usually has some form of guarantee like if the
candidate fails to perform, he will be terminated within a set period of time.
An advance payment that serves as a retainer, also paid by the company. It
may still be legal for an employment agency to charge the candidate instead
of the company, but in most places that practice is now illegal, due to past
unfair and deceptive practices.
Online recruitment websites:
Such sites have two main features: job boards and a rsum/Curriculum
Vitae (CV) database. Job boards allow member companies to post job
vacancies. Alternatively, candidates can upload a rsum to be included in
searches by member companies. Fees are charged for job postings and
access to search resumes.
In recent times the recruitment website has evolved to encompass end to end
recruitment. Websites capture candidate details and then pool then in client
accessed candidate management interfaces (also online). Key players in this
sector provide e-recruitment software and services to organizations of allsizes and within numerous industry sectors, who want to e-enable entirely or
partly their recruitment process in order to improve business performance.
The online software provided by those who specialize in online recruitment
helps organizations to attract, test, recruit, employ and retain quality staff
with a minimal amount of administration.
Online recruitment websites can be very helpful to find candidates that are
very actively looking for work and post their resumes online, but they will
not attract the "passive" candidates who might respond favorably to an
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opportunity that is presented to them through other means. Also, some
candidates who are actively looking to change jobs are hesitant to put their
resumes on the job boards, for fear that their current companies, co-workers,
customers or others might see their resumes.
Headhunters:
Headhunters are third-party recruiters often retained when normal
recruitment efforts have failed.
Headhunters are generally more aggressive than in-house recruiters. They
may use advanced sales techniques, such as initially posing as clients togather employee contacts, as well as visiting candidate offices. They may
also purchase expensive lists of names and job titles, but more often will
generate their own lists. They may prepare a candidate for the interview,
help negotiate the salary, and conduct closure to the search. They are
frequently members in good standing of industry trade groups and
associations. Headhunters will often attend trade shows and other meetings
nationally or even internationally that may be attended by potential
candidates and hiring managers.
Headhunters are typically small operations that make high margins on
candidate placements (sometimes more than 30% of the candidates annual
compensation). Due to their higher costs, headhunters are usually employed
to fill senior management and executive level roles, or to find very
specialized individuals.
While in-house recruiters tend to attract candidates for specific jobs,
headhunters will both attract candidates and actively seek them out as well.
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To do so, they may network, cultivate relationships with various companies,
maintain large databases, purchase company directories or candidate lists.
In-house recruitment:Larger employers tend to undertake their own in-house recruitment, using
their Human Resource department. In addition to coordinating with the
agencies mentioned above, in-house recruiters may advertise job vacancies
on their own websites, coordinate employee referral schemes, and/or focus
on campus graduate recruitment. Alternatively a large employer may choose
to outsource all or some of their recruitment process (Recruitment process
outsourcing).
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The Recruitment Process
These are the main recruiting stages:
Sourcing:
Sourcing involves:
1. advertising, a common part of the recruiting process, often encompassing
multiple media, such as the Internet, general newspapers, job ad newspapers,
professional publications, window advertisements, job centers, and campus
graduate recruitment programs.2. Recruiting research, which is the proactive identification of relevant talent
who may not respond to job postings and other recruitment advertising
methods done in. This initial research for so-called passive prospects, also
called name-generation, results in a list of prospects who can then be
contacted to solicit interest, obtain a resume/CV, and be screened.
Screening & selectionSuitability for a job is typically assessed by looking for skills, e.g.
communication, typing, and computer skills. Qualifications may be shown
through rsums, job applications, interviews, educational or professional
experience, the testimony of references, or in-house testing, such as for
software knowledge, typing skills, numeracy, and literacy, through
psychological tests or employment testing.
In some countries, employers are legally mandated to provide equal
opportunity in hiring.
Agencies are particularly suitable for recruitment of executives and
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SOURCES OF RECRUITMENT
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RECRUITMENT(Searching Sources of Labor)
External Sources
1. Recruitment at factory gate2. Casual callers3. Advertisement4. Employment agencies5. Management consultants
6. Educational Institutions7. Recommendations8. Labor contractors9. Telecasting
Internal Sources
1. Transfer2. Promotion
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INTERNAL SOURCES
There are two important internal resources of recruitment, namely, transfers
and promotions.
(i) Transfers:
It involves the shifting of an employee from one job to another,
one department to another or from one shift to another. Transferred is a good
source of filling vacancies with employees from overstaffed departments or
shifts. At the time of transfer, it should be ensured that the employee to be
transferred to another job is capable of performing it. In fact transfer does
not involve any drastic change in the responsibilities, pay and status of the
employee. Transfer or job rotations are also used for training of employees
in learning different jobs.
(ii) Promotions:
It leads to shifting an employee to a higher position, carrying
higher responsibilities, facilities, status and pay. Many companies follow the
practice of filling higher jobs by promoting employees who are considered
fit for such positions. Filling vacancies in higher jobs from within the
organization has the benefit of motivating the existing employees. It has a
great psychological impact over the employees because a promotion at the
higher level may lead to a chain of promotions at lower levels in theorganization.
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EXTERNAL SOURCES
Every enterprise has to tap external sources for various positions. Running
enterprises have to recruit employees from outside for filling the positionswhose specifications cannot be met by the present employees and for
meeting the additional requirements of manpower. The following external
sources of recruitment are commonly used by the big enterprises:
i) Direct Recruitment:
An important source of recruitment is direct recruitment by placing
a notice on the notice board of the enterprise specifying the details of the job
available. It is also known as recruitment at the factory gate. The practice of
the direct recruitment is generally followed for filling casual vacancies
requiring unskilled workers. Such workers are known as casual or badly
workers and they are paid remunerations on daily-wage basis.
This method of recruitment is very cheap as it does not involve any
cost of advertising vacancies. It is suitable for filling casual vacancies when
greater rush of work or when a number of permanent workers are absent.
(ii) Casual callers or Unsolicited applicants:
The organizations which are regarded as good employers draw a
steady stream of unsolicited applications in their offices. This serves as a
valuable source of manpower. If adequate attention is paid to maintain
pending application folders for variousjobs, the personnel departments
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may find the unsolicited applications useful in filling the vacancies
whenever they arise. The merit of this source of recruitment is that it avoids
the costs of recruiting workforce from other sources.
(iii) Media Advertisement:
Advertisement in newspapers or trade and professional journals
is generally used when qualified and experienced personnel are not available
from other sources. Most of the senior positions in industry as well as
commerce are filled by this method. The advantage of advertising is that
more information about the organization, job descriptions and job
specifications can be given in the advertisement to allow self-screening by
the prospective candidates. Advertisement gives the management a wider
range of candidates from which to choose. Its advantage is that it may bring
in a flood of response, and many times, from quite unsuitable candidates.
(iv) Employment Agencies:
Employment exchanges run by the Government are regarded as
a good source of recruitment for unskilled, semi-skilled and skilled operative
jobs. In some cases, compulsory notification of vacancies to the employment
exchange is required by law. Thus, the employment exchanges bring the job
givers in contact with the job seekers. However, in the technical and
professional area, private agencies and professional bodies appear to be
doing most of the work. Employment exchanges and selected private
agencies provide a nation-wide service in attempting to match personnel
demand and supply.
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(v) Management Consultants or Head Hunters:
Management consultancy firms help the organizations to
recruit technical, professional and managerial personnel. They specialize inmiddle level and top level executive placements. They maintain data bank of
persons with different qualifications and skills and even advertise the jobs
on behalf of their clients to recruit the right type of personnel. A few
examples of head hunters are A.F. Ferguson and Co., ABC Consultants,
Godmans International, Mantec Consultants, etc. These days, professional
bodies of accountants, engineers, etc. also help their members to get suitable
placements in industrial organizations.
(vi) Educational Institutions or Campus Recruitment:
Jobs in commerce and industries have become technical and
complex to the point where college degrees or diploma are widely required.
Consequently, big organizations maintain s close liaison with the
universities, vocational institutes and management institutes for recruitment
to various jobs. Recruitment from educational institutes is a well-established
practice of thousands of business and other organizations. It is also known
as campus recruitment. Reputed industrial houses which require
management trainees send their officials to campuses of various
management institutes for picking up talented candidates doing MBA.
Organizations which seek applicants for continuing apprenticeship
programme usually recruit from technical institutions or polytechnics
offering vocational courses.
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(vii) Recommendations or Referrals:
Applicants introduced by friends and relatives may prove to
be a good source of recruitment. In fact, many employers prefer to take such persons because something about their background is known. When a
present employee or a business friend recommends some one for a job, a
type of preliminary screening is done and the person is placed on a job.
Some organizations have agreements with the trade unions to give
preference to blood relations of existing or retired employees if their
qualifications and experience are suited to fill the vacant jobs.
(viii) Labor contractors:
Labor contractors are an important source of recruitment
in some industries in India. Workers are recruited through labor contractors
who are themselves employees of the organization. The disadvantage of this
system is that if the contractor leaves the organization, all the workers
recruited by him will also leave. That is why, this source of recruitment is
not preferred by many business organizations. Recruitment through labor
contractors has been banned for the public sector units. However, the
practice is still common in case of construction industry.
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(ix) Telecasting:
The practice of telecasting of vacant post over T.V.
(Doordarshan and other channels) is gaining importance these days. Specialprogrammes like Job Watch, Youth Pulse, Employment News etc. over
the T.V. have become quite popular in recruitment for various types of jobs.
The detailed requirement of the job and qualities required to do it are
publicized alongwith the profile of the organization where the vacancy
exists.
T.V. as a source of recruitment is used less as compared to other sources.
The reasons for this are:
1. Telecasting is an expensive medium.
2. The advertisement for the job appears for a very short time and it is
not repeated. The candidates may not be able to understand it.
3. The candidates who dont watch T.V. miss the information about job
vacancies.
4. If there is a power failure in the area, the candidates living in such
area miss the vacancies telecast during the period of power failure.
Merits of External sources:
1. Qualified Personnel. By using external sources of recruitment, the
management can make qualified and trained people to apply for vacant jobs
in the organization.2. Wider Choice. When vacancies are advertised widely, a large number
of applicants from outside the organization apply. The management has a
wider choice while selecting the people for employment.
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3. Fresh Talent. The insiders may have limited talent. External sources
facilitate infusion of fresh blood with new ideas into the enterprise. This will
improve the overall working of the enterprise.
4. Competitive Spirit. If a company can tap external sources, the existing
staff will have to compete with the outsiders. They will work harder to show
better performance.
Demerits of External Sources:
1. Dissatisfaction among Existing Staff. External recruitment may lead
to dissatisfaction and frustration among existing employees. They may feel
that their chances of promotion are reduced.
2. Lengthy Process. Recruitment from outside takes a long time. The
business has to notify the vacancies and wait for applicants to initiate the
selection process.
3. Costly Process. It is very costly to recruit staff from external sources.
A lot of money has to be spent on advertisement and processing ofapplications.
4. Uncertain Response. The candidates from outside may not be suitable
for the enterprise. There is no guarantee that the enterprise will be able to
attract right kinds of people from external sources.
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HR Challenges In Recruitment
Lack Of Motivation: Recruitment is concerned to be thankless job.
Even if the organization is achieving results, HR department or
professionals are not thanked for recruiting the right employees &
performers.
Process Analysis: The immediacy & speed of the recruitment processare the main concerns of the HR in recruitment.
Strategic Prioritization: The emerging new systems are both an
opportunity as well as a challenge for the HR professionals.
Adaptability to Globalization: The HR professionals are expected &
required to keep in tune with the changing times, i.e. the changes
taking place across the globe.
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RECURITMENT PROCESS FOLLOWED IN NARAYAN
INTERNATIONAL, NOIDA
Here the company adopted separate systems for recruiting their staff andworkers. For staff member the company adopted the traditional process like
by written test, G.D., interview and for the worker level the company
adopted the flowing process.
On gate
By the contractor
By the camp
On the reference
Thus the recruitment process of Narayan International is like other
companies but one different way observed was the camp based selection
process. I think this a different kind of process and unique in itself. The
company runs the camp in the rural and remote area in state for the
Recruitment. They conduct one week program and in this time interval they
select number of candidate. This helps not only the company but also the life
of rural people who are cut off from the rest world due to several reasons.
This also helps increasing the economic and social conditions of the remote
area which ultimately helps the nation development.
By this process the company also fulfills the social objectives of the
company.
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3.2 FACTORS AFFECTING THE RECRUITMENT
PROCESS
The internal & external forces affecting recruitment function of an
organization are:
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Internal Factors
The factors which can be controlled by the organization are:-
Organization Image: The image of an organization of a human
resource market depends on HRM practices like facilities for training
& development, promotion avenues, compensation & incentives &
work culture.
Size of organization: Size of an organization is another factor which
determining the degree of attractiveness to the prospective candidate.
a small organization cannot have the same recruitment practice which
a large organization may have; it may not be able to attract highly
talented personnel.
Recruitment policy: The recruitment policy of an organization
specific the objectives of recruitment & provides Framework for
implementation of recruitment programmed.
Cost of recruitment: Recruitment incur cost to the employer
therefore organization try to employ that source of recruitment which
will bear a lower cost of recruitment to the organization of each
candidates.
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External Factors
The factors which cannot be controlled by the organization are:-
Legal factor: There are various legal provisions, which affected the
recruitment policy of an organization. Various act which provides therestriction to free recruitment are child labor act 1986, employment
exchange act 1959.
Supply & demand: If the company has a demanded more
professionals & there is a limited supply in the market for the
professional demanded by the company, then the company will have
to depend upon internal source by providing them special training &
Development programs.
Social-cultural factors: These factors affect the extent to which the
organization can recruit certain categories of personnel for certain
jobs
.
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Competitors: The recruitment policies of the competitors also affect
the recruitment function of the organizations. To face the competition,
many a times the organizations have to change their recruitment
policies according to the policies being followed by the Competitors.
INDUCEMENTS
Organizational inducements are all the positive features and benefits
offered by an organization that serves to attract job applicants to the
organization.
Three inducements need specific mention here, they are:-
Compensation: Starting salaries, frequency of pay increases,
incentives and fringe benefits can all serve as inducements to
potential employees
Career Opportunities: These help the present employees to
grow personally and professionally and also attract good people to
the organization. The feeling that the company takes care of
employee career aspirations serves as a powerful inducements to
potential employees.
Image or Reputation: Factors that affect an organizations
reputation include its general treatment of employees, the nature and
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quality of its products and services and its participation in
worthwhile social endeavors.
RECRUITMENT POLICY
Meaning & Definition:
A policy assists decision-making but deviation may be needed as exception
& under some extra-ordinary circumstances.
According to Yoder, a recruitment policy may involve a commitment to
broad principles such as filling vacancies with the best-qualified individual
It may also involve the organization system to the developed for
implementing recruitment programmed & procedures to the employed
Objectives Of Recruitment Policy
To ensure that the recruitment the recruitment procedures are fair,
equitable, on-discriminatory & consistent.
To ensure that all appointment are made on merit.
To attract sufficient number of competent candidates as per the
job/role requirement.
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To ensure that the recruiters are properly trained in order that the
objectives of that the objectives of the policy are met.
To observe all regulatory & legal requirements which applies to
recruitment?
RECRUITMENT POLICIES OF A COMPANY
In todays rapidly changing business environment a well-defined recruitment
policy is necessary for organizations to respond to its human resource
requirement in time. Therefore it is important to have a clear & concise
recruitment policy in the place which can be executed effectively to recruit
the Best talent pool for the selection of the right candidate at the right place
quickly. Creating a suitable recruitment policy is the first step in the efficient
hiring process. A clear & concise recruitment policy helps ensure a sound
recruitment process. It specifies the objectives of recruitment & provides a
framework for implementation of recruitment programmed.
Components Of The Recruitment Policy:
The job descriptions.
The selection process.
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The general recruitment policies & terms of the organization.
Recruitment services of consultants.
Recruitment of temporary employees
Unique recruitment situations.
The terms & conditions of the employment.
A Recruitment Policy Of An Organization Should Be Such That:
To aid & encourage employees in realizing their full potential.
It should focus on recruiting the best potential people.
Transparent task oriented & merit based selection.
Unbiased policy.
To ensure that every applicant & employee is treated equally with
Dignity & respect.
Optimization of manpower at the time of selection process.
Integrates employee needs with the organizational needs.
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Factors Affecting Recruitment Policy:
Preferred sources of recruitment.
Organization objectives.
Recruitment costs & financial implications.
Need of the organization.
Personnel policies of the organization & its competitors.
Government policies on reservation.
Recruitment policies:-
They are:-
Government policies
Personnel policies of other competing organizations
Organizations personnel policies
Recruitment sources, needs & cost.
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3.3 Introduction Of Selection
The size of the labor market, the image of a company, the place of posting,
the place of job, the compensation package & a host of other factors
influence the manner in which job aspirants are likely to respond to the
recruiting efforts of a company. Through the process of recruitment, a
company tries to locate prospective employees & encourages them to apply
for vacancies at various levels. Recruiting thus, provides a pool of applicants
for selection. Selection is the process of picking individual with requisite
qualifications & competence to fill job in the organization.
A Formal Definition: It is the process of differentiating between applicants
in order to identify those with a greater likelihood of success in a job.
According To DALE YODER, Selection is the process in which candidates
for employment are divided into two classes: those who are to be offered
employment & those who are not. Selection means a process by which
qualified personnel may be chosen from the applicants offering their
services to the organization for employment.
Selection is the process of examining the applicants with regard to
their suitable for the given job or jobs, & choosing the best form the suitable
candidates & rejecting others. The , selection is negative in its application in
as much as it seeks to eliminate as many unqualified applicants as possible
in order to identify the right candidates.
In course of time, the employee may find the job distasteful and
leave in frustration. He may even circulate hot news and juicy bits of
negative information about the company, causing incalculable harm to the
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company in the long run. Effective Selection, therefore, demands constant
monitoring of the fit between people the job.
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SELECTION PROCESS
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Reception:-
A company is known by the people it employs. In order to attract people
with talents, skills and experience a company has to create a favorable
impression on the applicants right from the stage of reception. Whoever
meets the applicant initially should be tactful and able to extend help in a
friendly and courteous way. Employment possibilities must be presented
honestly and clearly. If no jobs are available at that point of time, the
applicant may be asked to call back the personnel department after some
time.
Screening Interview :-
A preliminary interview is generally planned by large organizations to cut
the cost of selection by allowing only eligible candidates to go through the
further stages in selection. A junior executive from the Personnel
Department may elicit responses from the applicants on important items
determining the suitability of an applicant for a job such as age, education,experience, pay expectations, aptitude, location, choice etc. this courtesy
interview as it is often called helps the department screen out obvious
misfits. If the department finds the candidate suitable, a prescribed
application form is given to the applicants to fill and submit.
Application Blank:-
Application blank or form is one of the most common methods used to
collect information on the various aspects of the applicants academic,
social, demographic, work related background and references.
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It is a brief history sheet of employees background, usually containing
the following things:
Personal data (address, sex, telephone number)
Marital data
Educational data
Employment Experience
Extra-curricular activities
References and Recommendations
Usefulness of Application Blank or Form :
Application blank is highly useful selection tool, in that way it serves
three important purposes:
1. It introduces the candidate to the company in a formal way.
2. It helps the company to have a cross-comparison of the applicants. The
company can screen and reject candidates if they fail to meet the
Eligibility criteria at this stage itself.3. It can serve as a basis to initiate a dialogue in the interview.
Selection Testing:-
A test is a standardized, objective measure of a persons behavior,
performance or attitude. It is standardized because the way the tests is
carried out, the environment in which the test is administered and the way
the individual scores are calculated- are uniformly applied. It is objective in
that, it tries to measure individual differences in a scientific way giving very
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little room for individual bias and interpretation. Over the years employment
tests have not only gained importance but also a certain amount of
inevitability in employment decisions. Since they try to objectively
determine how well an applicant meets the job requirement, most companies
do not hesitate to invest their time and money in selection testing in a big
way.
Some of the commonly used employment tests are:
Intelligence tests
Aptitude tests
Personality tests
Achievement tests
1. Intelligence Tests:
These are mental ability tests. They measure the incumbents learning
ability and the ability to understand instructions and make judgments. The
basic objective of such test is to pick up employees who are alert and quickat learning things so that they can be offered adequate training to improve
their skills for the benefit of the organization. These tests measure several
abilities such as memory, vocabulary, verbal fluency, numerical ability,
perception etc.
2. Aptitude Test:
Aptitude tests measure an individuals potential to learn certain skills
like clerical, mechanical, mathematical, etc. These tests indicate whether or
not an individual has the capabilities to learn a given job quickly and
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5. Simulation Tests:
Simulation exercise is a test which duplicates many of the activities
and problems an employee faces while at work. Such exercises are
commonly used while hiring managers at various levels in an organization.
To assess the potential of a candidate for managerial positions, assessment
center are commonly used.
6. Assessment Centre:
An assessment center is an extended work sample. It uses procedures that
incorporate group and individual exercises. These exercises are designed to
stimulate the type of work which the candidate will be expected to do.
Initially a small batch of applicants comes to the assessment center (a
separate room). Their performance in the situational exercise is observed and
evaluated by a team of 6-8 assessors. The assessors judgment on each
exercise are compiled and combined to have a summary rating for each
candidate being assessed.
.
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Miscellaneous tests such as graphology, polygraph and honesty tests:-
Graphology Test:
Graphology involves using a trained evaluator to examine the lines, loops,
hooks, stokes, curves and flourishes in a persons handwriting to assess the
persons personality and emotional make-up. The recruiting company, may,
for example, ask the applicants to complete the application forms and write
about why they want a job. These samples may be finally sent to
graphologist for analysis and the result may be put use while selecting a
person.. The use of graphology, however, is dependent on the training and
expertise of the person doing the analysis. In the actual practice, questions of
validity and just plain skepticism have limited in use.
Polygraph (Lie-Detector) tests:
The polygraph records physical changes in the body as the tests subject
answers a series of questions. It records fluctuations in respiration, blood
pressure and perspiration on a moving roll of graph paper. The polygraph
operator forms a judgment as to whether the subjects response was truthful
or deceptive by examining the biological movements recorded on the paper.
The fact is that the polygraph records the biological reaction in response to
stress and does not record lying or even conditions necessarily
accompanying lying. Is it possible to prove that the responses recorded by
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the polygraph occur only because a lie has been told? What about those
situations in which a person lies without guilt (pathological liar) or lies
believing the responses to be true? The fact of the matter is that polygraphs
are neither reliable nor valid.
Integrity Test:
These are designed to measure employees honestly to predict those who are
more likely to steal from an employer or otherwise act in a manner
unacceptable to the organization.
The applicants who take these tests are expected to answer several yes
or no type questions such as:
Typical Integrity Questions Yes
No
Have you ever told a lie? ..
..
Do you report to your boss if you know of another .
employee stealing from the store?
Do you carry office stationary back to your home . .
for occasional use?
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Selection Practice Of Global Giants
1. Siemens India: It uses extensive psychometric instruments to evaluate short-listed
candidates. The company uses occupational personality questionnaire to understand the
candidates personal attributes and occupational testing to measure competencies.
2. LG Electronics India: LG Electronics uses 3 psychometric tests to measure a
persons ability as a team player, to check personality types and to find a persons
responsiveness and assertiveness.
3. Arthur Anderson:While evaluating candidates, the company conducts critical
behavior interviewing which evaluates the suitability of the candidate for the position,
largely based on his past experience and credentials
4. PepsiCo India: The Company uses India as a global recruitment resource. To select
professionals for global careers with it, the company uses a competency- based
interviewing technique that looks at the candidates abilities in terms of strategizing,
lateral thinking, problem solving, managing the environment. This apart, Pepsi insists
that to succeed in a global posting, these individuals possess strong functional
knowledge and come from a cosmopolitan background.
Source: Business Today, April 7-21 2004, pg 129.
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4.1 DATA ANALYSIS
Qn 1: Are you satisfied with the present recruitment process adopt by the
company?
(a) Yes (b) no (c) some
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(d) Cant say
0
10
20
30
40
50
60
70
Y es No Few Can't s ay
S e
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Qn 2 How you got recruited in this company?
(a) Internally (b) by test and interview (c) on the reference
(d) On gate
0
10
20
30
40
50
60
70
80
Internally By test and
interview
On reference On gate
Se
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Qn 3: In whole recruitment process which part you felt very interesting?
(a) Written test (b) G D (c) interview
(d) all
27
28
29
30
31
32
33
34
35
Written test G.D. Interview
Se
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Qn 4:In recruitment process which part you felt lengthy?
(a) Written test (b) GD (c) interview
(d) all
0
5
10
15
20
25
30
35
40
Written test G.D. Interview All
Se
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Qn 5: Questions asked in test were of the level of post offered?
(a) Yes (b) No
0
10
20
30
40
50
60
70
80
90
Yes No
Seri
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Qn 6: The post offered and the salary are same as mentioned in employment
notice?
(a) Yes (b) No
0
1020
30
40
50
60
70
80
90
Yes No
Seri
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Qn 7: The eternal work environment is according to the required level?
(a) Yes (b) No
0
10
20
30
40
50
60
70
80
Yes No
Se
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Qn 9: Are you satisfied with the induction and orientation process?
(a) Yes (b) no
0
10
20
30
40
50
60
70
80
90
Yes No
Ser
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Qn 10: The co-operation of HR executives at Narayan International during
the recruitment process was:
(A) Good (B) fair (C) best
(D) Not good
0
10
20
30
40
50
60
Good Fair Best not good
Seri
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4.2 SWOT ANALYSIS
The SWOT ANALYSIS summarizes the internal factors of the firm as list of
its strength, weakness, opportunity and threats it faces from its external
environment.
INTERNAL ANALYSIS
The internal analysis evaluates the internal environments potential strength
and weaknesses.
Company image: A closely held company of a Narayan International
headquartered at NOIDA - a family oriented work culture which provides
flexibility and discretion in ones key resources area.
Company Image: A company that provides one stop solution for
complete home furnishing. Organizational Structure: A flat organizational with minimum
overhead, mainly dependent on direct communication with colleagues and
superiors. No succession policy.
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Narayan International organizational structure
Managing Director
General Manager
Executives
Officer Officer Officer Officer Officer
Merchandise Accounts Production Personal Design
Assistance Assistance Assistance Assistance AssistanceOfficers Officers Officers Officers Officer
Coordinators
Supervisor
Operator
Helper
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KEY STAFF: The Managing Director.
Position on the experience curve: more than 30 years of experience
in the field of Export of Home furnishing goods.
Operational efficiency: highly efficient production units, 4 factories
of its own and nearly 5000 contract workers.
Brand awareness: highly aware product and brand profile due to a
strong and efficient marketing team. Narayan International
manufactures and exports world class quality Quilts, Cushion covers,
table mats, floor mats etc.
Financial resources: A cash rich company having major investments.
Needs to emphasize on budgeting and cost minimization.
Patents and trade secrets: Specially developed embroidery
technique, Turpinto pattern, Kantha work, Aari work etc are the
patents of Narayan International.
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EXTERNAL ANLYSIS
An opportunity is the chance to introduce a new product or service that can
generate superior returns. Opportunity can arise when changes occur in
external environment. Many positions of existing products and may
necessitates a change in product specifications or developments of new
products in order for the firm to remain competitive. Changes in the
environment may be related to:
Customers: Customers expectations have increased over the years,
Narayan International needs to evolve with the changing environment
and focus upon R&D and advertising.
Competitors: The competitive scenario at the International level is
more of a disguised duopoly than a real one. A closer look at national
markets shows the presence of strong players such as Design Hut,
Priyadarshani Enterprises, Indu Exports. This has held the prices in
check for a long time.
Market trends: Growth in the over 40 year-old Indian Export
industry has remained slow. Back-of -the-envelope calculations will
show that per capital household per month has been increased
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5.1 SUGGESATIONS AND RECCOMENDATIONS
Narayan International is the first choice of International customers as far as
export quality home furnishing goods are concerned. By strong financial and
structural position it is top to its competitors. In era of globalization the
company growth and future are safe. The price policies followed by the
company separates it from its competitors. The recruitment and selection
policies are very good. Talent search in rural area, in my concerned, first
time adopted by any company in India.
In hole training period I learn a lot in Narayan International and found that
some of the areas where the company requires improvements like:
INDUCTION PROCESS:
It has been rightly said that if the beginning of a new
voyage in our lives be good, all goes well after that. The true in many
organizations, which go an extra mile when they have new employees on
board. If a new hire gets inducted into the organization in a proper manner,
he/she feels more connected to the organization and eventually, loyalty and
long-terms association follow.
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After joining a new organization, many of us find ourselves thrown into a
new environment, with a lot of apprehensions. This is where induction
trainee can help familiarize us with the organizations philosophy, along
with key business processes and our work responsibilities.
It is absolutely necessary to unbolt the door to international business
customs and practices so as to enable international managers to conduct
business successfully around the world.
CROSS CULTURE ISSUES:
Today, when business has become global, to achieve success, one not only
needs to communicate in a language that can be understood, but also needs
to know the customs and the non-verbal practices of every culture.
IN THE AREA OF TALENT SEARCH:
Organizations recognized the need for maintaining reserve talent to fill avacancy as and when it arises. But the whole process of talent acquisition,
i.e., how to fix and select talent for the organization remains largely
undefined and is often left to the discretion of the individual managers hiring
then. As a result of this the process varies from one manager to another
which is highly undesirable. For example, some
Managers adopt the procedure of posting their job requirements on major
websites and newspapers, or search for suitable resumes available on
different job sites, while some other prefer an internal recruiter, a search
firm, attending job fair or hiring known people.
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BECAUSE DYNAMIC PERSONALITY IS VERY IMPORTAN TO
SUCCESS IN THE PRESENT ERA, SO COMPANY SHOULD CARE
FOR FOLLOWING:
Understanding the demographics of workforce both current and
future.
Identification of economic issues which have an impact on the
organizations sustainability.
Identification of organizational and cultural issues which influence
talent acquisition.
Knowledge about industry trends and emerging issues.
According to the Talent Acquisition Strategies Benchmark Report by
Aberdeen Group, a market research-based organization found that 59% of
the best in class companies reported that their overall performance was
increased after implementation of their talent acquisition strategy compared
to 41% of industry average and 33% of laggard companies. The report also
offered the following recommendation:
Alignment of talent acquisition strategy with the overall corporate
strategic plan.
Measuring workforce performance on the basis of quality of hire and
time per hire.
Elimination of traditional paper methods and using latest
technological developments.
Focusing on a long -term plan.
Managing workforce wholly.
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BIBLLOGRAPHY
1Singh A.K. Human resource management
2 Flippo Edwin B., Human resource management
3 Jha A.K., Management of human resource
4 ASWTHAPA K, Human resource management
5 Human resource management review IFCIA Unv.
6 Narayan International Website & Library (www.narayanhome.com )
7 Internet (google.com)
8. Kumar Ashok, Encyclopedia of HUMAN RESOURCES
http://www.narayanhome.com/http://www.narayanhome.com/