How can B2B brands learn from their social media connections

3 + 1 TOP TIPS

Post not just about your brand but anything relevant to your online audience. Supplement your original content with content from experts and your customers.

CONTENT DESTINATION

NO STALE NEWS Ensure you have a

constant flow of fresh content. People talk about your brand in real time. .

Polls, reviews, comments, and competitions allow brands to engage with their social network.

GIVE THEM SOMETHING TO DO

It's important to give people ways to connect with your brand.

CONNECT Also provide a way for them to connect with each other. “Help create an open conversation between your employees, customers and social media networks.”

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