Post on 19-Jan-2015
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Presented by
Taking Advantage of Facebook Timeline for Brands
in 15 minutes
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Got Questions? • Submit Questions:
• Via the GoToWebinar “Questions” Box
• Twitter: @ovrdrv or #timelinechat
• Join Our Google+ Hangout Afterwards
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Overdrive: Integrated Online Marketing Agency
Search Engine Optimization
Search Engine Marketing
Online Advertising,
Media
Social Media, Blogs
Creative, Website Design
Marketing Automation,
Email Marketing, etc.
Analytics
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Overdrive Clients
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Presenters:
Ja-Naé Duane
Director, Social Media
Overdrive Interactive
@TheSunQueen
Jill Jankowski
Social Media Specialist
Overdrive Interactive
@icanhazjill
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Facebook Stats
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. Source: minutesteak.co.uk
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CHART OF THE DAY: Facebook’s Unbelievable Effect on The Rest of the Web (June 24, 2011)
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How to Activate Timeline for Pages
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Activate Timeline for Pages
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Activate Timeline for Pages
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Activate Timeline for Pages
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Cover Photo
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Creating and Uploading a Cover Photo
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Cover Photo Dimensions
Source: http://www.skandnet.com/newsletter/new-facebook-pages-timeline-size-recommendations-for-perfect-
images-every-time
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Cover Photo
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“About” Section
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The “About” Section
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Optimizing the “About” Section
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Optimizing the “About” Section
“Places” Page
Regular Page
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Apps – How are they Different in Timeline?
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Apps – How are they Different in Timeline?
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Apps – How are they Different in Timeline?
Before After
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Apps – How are they Different in Timeline?
Source: http://www.skandnet.com/newsletter/new-facebook-pages-timeline-size-recommendations-for-perfect-
images-every-time
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Apps – How are they Different in Timeline?
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Messaging – Talk Privately with Your Fans
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Messaging – Talk Privately with Your Fans
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Messaging – Talk Privately with Your Fans
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The Core of Timeline: Your Posts and Activity
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The Core of Timeline: Your Posts and Activity
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The Core of Timeline: Your Posts and Activity
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The Core of Timeline: Milestones
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The Core of Timeline: Pin It
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The New Admin Panel
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The New Admin Panel
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Best Practices for Timeline
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Storytelling through Milestones
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Always on Top
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Behind-the-Scenes
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Make the Most of Apps
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Emphasize Visualization
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Questions and Discussion
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http://www.facebook.com/overdriveinteractive
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Upcoming Overdrive Events
Jane Maas “The Art of Advertising”
March 15th, 5:30 PM
http://www.ovrdrv.com/janemaas
NEDMA Marketing Technology Summit
March 21, Boston Common Hotel
http://www.nedma.com
“Opportunities in Online Advertising” Webinar
Date and Time TBA
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Please fill out the online evaluation!
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Thank you!
Moderator: Louis Gudema
Overdrive Interactive, Vice President of Business Development
lgudema@overdriveinteractive.com
P: 617-254-5000, x1103
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Thank You