It’s where people come to discover & share. · sIze for eacH foLLower more actIve communIty on...

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It’s where people come to discover & share.

Mashable

One Mashable article is shared on a social network every second.

““

Our Mission:To be the Connected Generation’s source for news, utility,inspiration and entertainment.

Connected Generation n.1 People who integrate innovation into all parts of their lives and are immersed in digital culture. 2 People who are constantly connected, communicating, consuming, and sharing content across multiple devices and platforms. 3 People who are community-oriented.4 People who are brand evangelists/loyalists.

We’re the resource for news and the guide to culture.

And, we have a couple of cat videos, too.

We COver A full sPeCTruM Of TOPiCs

entertainMent

glifestyle

web culture

b

business

8

politics

Y

technology

h

We’re also kind of a big deal on the internet.

social followers

25,000,000

11,000,000

2,500,000

Monthly uniques

shares per Month

}

}

}

Source: ComScore, Google Analytics, Omniture

And we owe it all to our amazing community members. They inspire us as much as we inspire them.

10

20

30

40

50

60

18 - 24

12%55 +

13%

45 - 54

21%

35 - 44

24%

age groupsdual audience household incoMe

Largest percentage

of audience has

HHI of $100,000

or more50%femaLe

maLe

50%25 - 34

30%

PeoPLe In masHabLe’s facebook network

230,000,000

+ Mashable’s

1,000,000+ fb fans

all oftheir

friends =

Source: PeekYou Analytics

And we’re a real chatterbox on Twitter.

3,000,000

4x

5x

average network

sIze for eacH foLLower

more actIve communIty

on socIaL networkIng

foLLowers}

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And let’s not forget these social networks:

we’re a

“must foLLow”

on pinterest

and tHe most

engaged news

outLet on google +

tHe bIggest brand

on Meetup

We’ve reimagined our brand around social, mobile and visual.

Mashable can help your brand create highly shareable content and amplify your existing investments in social media.

Mashable works directly with brands and agencies to develop branded content that matches Mashable’s editorial voice, and aligns with your goals, strategies and target audience.

ConneCted Life

What’sInside

30 daysof buzzwords

Leaders in Design

Cybercrime Series

Mashable’s lift + social allows you to share your social assets on Mashable’s homepage, where the top influencers come to find out what everyone’s talking about, before they’re talking about it.

Mashable lift + social:Driving subscribers, follows and likes directly to your social accounts, building lasting value.

It’s Best FrienDDs Day! Who do you always want to share

some #DunkinDonuts with?

““SPOnSOred

SPOnSOred

view On inStAGrAm

@Mashable

mashable’s great pic skills #photochallenge

y

lift + instagraM lift + google hangoutlift + twitter lift + vine

Dunkin’ Donuts @DunkinDonuts

Mashable lift + social: Turning a paid media snowball into an earned media avalanche.

paid

2.5% CTR

2x Increase in Video Views

4x More Social Reach

earned

Views

Shares

Pins

Followers

Likes

Subscribers

Retweets

Favorites

Mashable’s Brand lab: Our team of experts can help your brand create compelling visual assets for the social web.

Brandlab@mashable.com

so let us know what you’re up to and we can help share it with the world.

Mashable