WEBSITE RESEARCH

LANA DEL REY

Lana Del Rey’s home page is very direct in the sense that as soon as you get onto the website, her newest music video starts playing. This is a very sneaky feature but clever because it draws in the attention as soon as the viewer goes onto the website.

It includes links to various social media sites, this is something we developed on our websie

We like the simple layout, the home page only has the background which is large and vibrant and we like the small but bold and central text in the centre as it draws in the attention to the main focus of the artist- her recent song/album and how people can get the song. We will use this layout so it is not too over the top and complex.

We like this grid layout because it looks very modern, like an Instagram page or Tumblr. I like how visual the page is, it’s great for younger fans or viewers.

We like the amount of images, there are not too many. We like the illustartion side of things rather than lots of text as it makes it less attractive having lots of boxes/paragraphs to read. The images and colour shows straight away the theme and genre.

Here you can see all of her album covers. All her texts are used more than once or are very similar which keeps to the theme of the website.

Something we like about this page is the colour. The colours fit her genre and there are just enough images on the page, there isn’t too many so it is not over the top, this gave us the idea of having less images rather than lots on one page.

Again, we love the colours which can also help when looking into effects and filters for the video and the images as we need inspiration from other artists to see what filters would suit ours. We love the centre text used and the dark but indie pop touch colour to the images. The purple and black look great together but are not too gothic.

Firstly, we like how the video is shown full screen, we could do this or present it smaller so we can see the background. We will need to think whether to have the video play straight away or have a button like this one before it is played.

We like the image focused pages and again this is used. We love the ideas into the merchandise, the page layout looks neat and something similar to our ideas.

We think the merchandise images don’t look as good in terms of relating to the theme which has given us ideas to make sure they match our genre and theme.

We like the large image and the white blank background with details on top. We like the separate page for music purchase as it is not with the other merchandise products.

When we have completed the digipak, we could use the design to sell the music/album.

When giving links to social media, we again like the simplicity of this idea from this site. This layout will be very similar to ours, a similar coloured background with similar small links at the top so it is easy and quick to navigate to our social media accounts.

We like the round buttons rather than various other shapes such as squares as it looks neat.

ELLIE GOULDING

Ellie Goulding’s background again is simple and has links to the recent music. We prefer the text in the centre of the page compared to this idea with it being at the left.

We like the image however of the artist as the background as the images we have taken are similar in terms of the pose she is in. We like the links at the top right and how they match the main text.

Ellie Goulding’s website has also included many images of albums which has also given us ideas for our gallery. This page is very similar to Lana Del Rey in terms of layout which we like.

We love the image in the background of this page, the colours work well together and show the text clearly. We would show less dates as this shows quite a lot but it still looks good.

We like how she has different sized images but we prefer them being the same size. This way however we could show the most recent images and could fit more on which is good as the viewers would then be more interested in the page.

We like this and it is very similar to Lana Del Rey and other examples we have looked at. We like how it is full screen and easy access to viewers. We also like the background with this one because it uses other images on the page too which looks good and colourful.

We love the colour scheme for this page and the simplicity. We would have a similar layout but with the text more In the centre.

This page will also help look at prices for the album.