Unit 2 IMKT120-1305A-01
-
date post
21-Oct-2014 -
Category
Education
-
view
212 -
download
0
description
Transcript of Unit 2 IMKT120-1305A-01
Social Media for Northwestern
Technologies
By: Yvette Mercado
What is Social Media?
Trends
Communication
Connections
Profits
Social Media LifecycleListen
Monitor
Design ContentPublish
Changes for Improvement
Start Campaign
Communications
Social Media Statistics
20
13 • 1.15
Billion Users
• 3976 Employees
20
13 • 200 Million
Users• 3177
Employees
20
13 • 218 Million
Users• 900
Employees
Is the Social Media right for your Corporation?
ROI
Social Media Metrics
Statistics
Pros
Cons
Marketing Plan
Monitoring
Analyzing
Engagement
Reporting
References
Social media and Its Effect on Communication. “Solari making
the complicated simple. N.p., n.d. Web. 24 Nov. 2013.
<http:// www.solari/position.Media-and-
Communication.pdf
Termin, Davis. “introducing “10 More don’t’s of Corporate Social
media.” Forbes, Forbes Magazine, 19 de Nov.2013. Web
20 Nov.2013 . <http://www.forbes.com
(sites/deviatemin/2013/11/19/introducing-10-more don’t’s of
corporate social media/>