Social Media and the Corporate World U1 IMKT120 pps

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Introduction Some Quick Social Media Facts www.canstockphoto.com Social Media and the Corporate World

Transcript of Social Media and the Corporate World U1 IMKT120 pps

Page 1: Social Media and the Corporate World U1 IMKT120 pps

IntroductionSome Quick Social Media Facts

www.canstockphoto.com

Social Media and the Corporate World

Page 2: Social Media and the Corporate World U1 IMKT120 pps

“The Big Three”

Facebook

Twitter

Google+

In less than

a decade,

Social Media

has taken over

the world!

Emergence of

Social Media into the

Corporate World

Page 3: Social Media and the Corporate World U1 IMKT120 pps

The Latest Version of the

Social Media Landscape 2013DON’T BE

FRIGHTENED………

BUT

This is

Today’s

Social Media

Landscape!

You can find the following chart at: http://www.business2community.com/

CURRENT SOCIAL MEDIA LANDSCAPE IN

THE IP INDUSTRY

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Shout It to the World!Social Media is the here and it’s

staying! This brand new marketing tool has arrived for business to

explore and implement!

• Unparalleled Access to Information

• Enhanced Brand Awareness

• Better Engagement with Customers, Employees and Business partners

• Collaboration

• Richer User Experience

• Improved Web Metrics

• Increased Control over the Company’s Marketplace Message

• The Conversation

OPPORTUNITIES AND BENEFITS OF SOUTHERN TECHNOLOGIES

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Business’s marketing future!Social Media is here to stayThere’s a Facebook account for

one of every 7 people on the planet earth

Facebook alone has over a billion users

*

CONCLUSION

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Bosari, Jessica. "The Developing Role of Social Media in the Modern Business World." Forbes. Forbes Magazine, 08 Aug. 2012. Web. 29 Mar. 2013. <http://www.forbes.com/sites/moneywisewomen/2012/08/08/the-developing-role-of-social-media-in-the-modern-business-world/>.

Cavazza, Fred. "Social Media Landscape 2012." FredCavazza.net. N.p., 2012. Web. 29 Mar. 2013. <http://www.fredcavazza.net/2012/02/22/social-media-landscape-2012/>.

Postman, Joel. SocialCorp: Social Media Goes Corporate. Berkeley, CA: Pearson Custom, 2009. Print.

Precourt, Geoffrey. "What We Know About Social Media." Journal of Advertising Research (2012): n. pag. Web. 29 Mar. 2013. <http://ehis.ebscohost.com.proxy.cecybrary.com/eds/pdfviewer/pdfviewer?sid=88c6e632-e5cb-4e31-9dea-9b3d6f6af714%40sessionmgr11&vid=1&hid=2>.

"Social Media: What Most Companies Don't Know - Harvard Business Review." Harvard Business Review. N.p., n.d. Web. 29 Mar. 2013. <http://hbr.org/web/slideshows/social-media-what-most-companies-dont-know/6-slide>.

Thier, Dave. "Facebook Has a Billion Users and a Revenue Question." Forbes. Forbes Magazine, 04 Oct. 2012. Web. 29 Mar. 2013. <http://www.forbes.com/sites/davidthier/2012/10/04/facebook-has-a-billion-users-and-a-revenue-question/>.

"Wikis." Wikis: : A Web Site That Allows Visitors to Make Changes, Contributions, or Corrections. Merriam-Webster Dictionary, 2013. Web. 2 Apr. 2013. <http://www.merriam-webster.com/dictionary/wikis?show=0&t=1365114658>.

Works Cited