The Value of Effective Employee Communications
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Transcript of The Value of Effective Employee Communications
Q: How are you communicating with your employees? Are your communications effective at engaging your workforce?
71% of American workers are “not engaged” or “actively disengaged” in their work. (Gallup)
a near-record low!
84% of senior leaders globally say disengaged employees are one of the three biggest threats facing their business. (The Economist)
"
Meanwhile, the lost productivity of actively
disengaged employees costs the U.S. economy
$370 billion annually. (Gallup)
Longer tenured employees: • Reduce turnover • Become brand ambassadors • Help convey your company as a
desirable place to work
Employee communication contributes to relationships, morale, productivity, cost control, teamwork, safety, reduced turnover and improved market value.
Compared to disengaged employees, highly engaged employees are:
• 480% more committed to helping their company
succeed • 370% more likely to recommend their company as an
employer • 30% less likely to take a sick day
(Temkin Group)
Incorporating a communication process and strategy can increase an
organization’s market value by 5%. (Watson Wyatt)
Companies with the most effective employee communications have 48% higher shareholder returns over five years. (Towers Watson)
Organizations with engaged employees showed a 19% increase in operating income over a 12-month period, compared to a 34% decrease in companies with disengaged employees. (Towers Watson)
Engagement’s Not-So-Marginal Impact "on Operating Margins"
(Towers Watson)
" 10%"
Avg. operating margin for companies with low
traditional engagement
14%"Avg. operating margin for
companies with high traditional engagement
27%"Avg. operating margin for
companies with high sustainable engagement
A 5% engagement increase in a 10,000-person organization can boost the bottom line by an estimated $40+ million. (Taleo Research)
Isn’t it time to revisit how you engage your employees? Visit FWi to learn more: http://www.fourwindsinteractive.com/solutions/corporate_comm.htm
3012 Huron Street Denver, CO 80202 Toll Free: 877 204 6679 [email protected] www.fourwindsinteractive.com © 2013 Four Winds Interactive, LLC. Images and other content in this document are the property of Four Winds Interactive and may be protected by copyright and other restrictions. Copyrights and other proprietary rights in the content in this document may also be owned by individuals and entities other than, and in additions to, Four Winds Interactive. Four Winds Interactive expressly prohibits the copying of any protected materials in this document.