Technical Aspects in Scientific Publishing:A Scientific Publisher's Perspective

Chi Wai (Rick) LeeWorld Scientific Publishing

~ World Scientific Publishing ~

A scientific publisher formed in 1981 Publish over 120 journals and 500 books a year Exclusive publisher for Nobel Lectures Own and operate the Imperial College Press Started putting journals online since 1996 One of the first 16 publishers who joined

Crossref when it was formed in 1999

~ Publishing Cycle ~

Acquisition

ProductionDissemination

~ Acquisition ~

Author / Publisher Matchmaking Process Where to find good authors? How to attract authors to submit their

manuscripts? Submission and Peer Review Process

How to submit manuscript in the right format? Where to find the right reviewers?

~ Production ~

Content Management System Production Platforms

Print-Centric vs Web-Centric Workflow Standard TeX/LaTeX, Word or XML Formats Special Platform, e.g.

ChemDraw EndNotes

~ Production ~

Web-Centric Publishing Semantic markup using XML Cross-referencing Multimedia and other supplementary data

support

~ Dissemination ~

Distribution & Availability Various Platforms and Formats

e.g. PubMed, CAS, Google Scholar, OCLC, NASA etc.

Dark Archives e.g. LOCKSS, CLOCKSS, JSTOR, Portico etc.

Open vs Pay Access Who pay to publish and maintain the content? What's the impact?

~ Dissemination ~

Sales & Marketing Channels

From conventional to unconventional channels Business Models

From standard to non-standard models Citation Index and Impact Factor

An important marketing & acquisition tool Advance Publication

Improve turnaround time and visibility

~ What's Next? ~

CRC (Camera-Ready Copy) to WRC (Web-Ready Copy)

Author provides WRC based on industrial standards

Common formats to facilitate EDI such as RDF

Production Automation Conversion from non-semantic format to

semantic format Real-time publishing?

~ What's Next? ~

Platform and Interface PDF & beyond, or something else? Interface: simple and convenient vs powerful

and sophisticated Personalized library and database that

assimilate all relevant info in a single interface?

~ What's Next? ~

Search, Discovery & Impact Measures Data mining such as finding readers or

potential authors through profiling, citation analysis etc.

Measures of impact based on a set of criteria in addition to impact factor