Paul Gregory Candice Houston A'shia Myers Madonna Safar

Emprise Inc.

Strategic Vision Our vision is to be the consumers’ leading

choice in premium cameras and sustain growth through continual efforts in innovation. Our mission is to offer superior quality cameras that provide customer with the ultimate visual experience at good value. Our goal is to use the best cost provider strategy where we would provide excellent product qualities at a competitive price.

Our vision is to be the consumers’ leading choice in premium cameras and sustain growth through continual efforts in innovation. Our mission is to offer superior quality cameras that provide customer with the ultimate visual experience at good value. Our goal is to use the best cost provider strategy where we would provide excellent product qualities at a competitive price.

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Second Outline Level Third Outline

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Level Fifth

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Ninth Outline LevelClick to edit Master text styles

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SWOT Analysis

Strengths

S Strong credit rating

and cash balance Profitable company

in premium camera segment

Weakness W Image rating

neglected in earlier years

Lack of geographically focus strategy

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Second Outline Level Third Outline

Level Fourth Outline

Level Fifth

Outline Level

Sixth Outline Level

Seventh Outline Level

Eighth Outline Level

Ninth Outline LevelClick to edit Master text styles

Second level

Third level

Fourth level

Fifth level

SWOT Analysis

Opportunities O Lack of significant

competition in high end entry level market.

Competitors appears unwilling to engage in price wars-prices have stayed relatively constant.

Threat T High end entry

level competitors willing to engage in price wars

Cost savings from outsourcing slowly being eroded

Fluctuating exchange rates effecting profitability

Earnings Per Share

P

Performance Targets

EPS

Year 12 is $ 1.30Year 13 is $ 1.71

ROE

Year 12 is 11.3%Year 13 is 12.0%

Image Rating

Year 12 is 62Year 13 is 64

Stock Price

Year 12 is $ 21.95Year 13 is $ 26.93

Credit Rating

A+

4/2/13

Net Revenues

Return on Equity

Stock Price

Credit Imaging

Image Rating

Entry Level Competition

We felt our competition was C,F and B throughout the course of the competition for our entry level even though our strategy changed.

Our Entry-Level Competition included the following:

Group F Group A Group D

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Second Outline Level Third Outline

Level Fourth Outline

Level Fifth

Outline Level

Sixth Outline Level

Seventh Outline Level

Eighth Outline Level

Ninth Outline LevelClick to edit Master text styles

Second level

Third level

Fourth level

Fifth level

Multi-Level Competition

Our strongest competitors were D,F, and A; although we made some changes throughout the year. Our Multi-Level Competition included the

following: Group F Group A Group D Group C Group G

Production Strategy

Our strategy included: High megapixels in both entry and multi camera Separated by brand specific components that offered:

• Better imaging devices, camera control, software menu, ergonomics, and accessories in multi-feature camera

Concentrating on high performance• Offering best camera available

Concentrating on warranty period

• Offering best deal for protection if buying

Lessons Learned Many lessons were learned while

doing this: Paying off debts early allows

more income later Some sacrifices must be made

in one area to better another Aggressive approaches is not

always a good thing Taking things at a safer pace is

sometimes better Running a business is not as

easy as people makes it lookA lot of time and investmentA lot of conflicting

information

4/2/13

Questions