1 Community Events and Celebrations Strategy

COMMUNITY EVENTS AND

CELEBRATIONS STRATEGYSunshine Coast Council

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Message from the Mayor

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Community Events and Celebrations Strategy 3

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Sunshine Coast Council plays an active role in supporting and promoting the cultural identity of our community. Our vibrant and diverse lifestyle is expressed through the hundreds ofcommunity events and celebrations held across the Sunshine Coast. Many of these require council approval, are produced solely by orin partnership with council or are events and celebrations that attract council funding.The Community Events and Celebrations Strategy provides a platform for council to assist the Sunshine Coast in becoming a more event-friendly region. It articulates council’s role in community events and celebrations that enliven and reflect the diversity of the region.The major drivers of this strategy are the cultural, social and environmental benefits of

community events. Most importantly, events create a sense of fun and vibrancy, resulting ina strong sense of community connectivity, pride and sense of place.I am very proud of the role council plays in supporting community events, bringing more energy and excitement to our region. Council will continue to build on relationships in the events sector and broader community to ensure we identify and address event related issues that may affect the Sunshine Coast.We are confident this direction will result in an outstanding calendar of community events for our residents and visitors to enjoy.

Bob AbbotMayor

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The Sunshine Coast is a stimulating, fulfilling and fun place to live and visit, where events and celebrations reflect the diversity and lifestyle of our communities.

Vision from the Events Policy

Endorsed Wednesday 27 October 2010

© Sunshine Coast Regional Council 2011. ww w .sunshinecoast.qld.go v .au mail@sunshinecoast.qld.go v .au T 07 5475 7272 F 07 5475 7277Locked Bag 72 Sunshine Coast Mail Centre Qld 4560AcknowledgementsCouncil wishes to thank all contributors and stakeholders who have taken the time and energy to help guide the development of this strategy.

DisclaimerInformation contained in this document is based on available information at the time of writing. All figures and diagrams are indicative only and should be referred to as such. While the Sunshine Coast Regional Council has exercised reasonable care in preparing this document it does not warrant or represent that it is accurate or complete. Council or its officers accept no responsibility for any loss occasioned to any person acting or refrainingCover: Floating Land crowd, Photo Adam West, 2009

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01 Overview02 Background03 Benefits identified by the community04 Issues identified by the community05 Council’s principles06 Council’s goals in addressing issues07 Achieving goals through action08 Council’s strategies to achieve goals09 Evaluation and review

1Source: Planning Information and Forecasting Unit, Qld6 Community Events and Celebrations

Strategy

1. OverviewThe Sunshine Coast is one of the most beautiful and biologically diverse regions in Australia, from the 200 kilometres of coastline to its picturesque hinterland towns.The Sunshine Coast covers more than 3,100 square kilometres, and is recognised as one of the fastest growing regions in Australia, with an increasing number of people choosing to move here from within Queensland, interstate and overseas. It is also one of the three most popular regional areas in Australia for tourists.The population is projected to grow from an estimated 2009/2010 population of 331,463 to421,342 by the year 20211.The decentralised nature of the

Sunshine Coast is a great strength, much cherished by residents and visitors alike. Yet the rapid

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growth, together with high visitor numbers, is challenging community cohesion. Our community wants its council to focus on the region’s distinct neighbourhoods.Through its policies and strategies, council needs to respond to the diversity of the 44 demographically distinct localities within the region’s boundaries, referred to as ‘a community of communities’.Council is committed to promoting and enhancing the reputation of the Sunshine Coast as a vibrant, creative and artistic region. In 2009, council supported more than 300 community events.The Events Policy articulates the role council plays in supporting, partnering and facilitating and presenting events across the region. It guides both this document and any future strategies council will develop regarding Major Events.

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Council wishes to ensure the heritage and distinctive character of each of our individual communities is celebrated and protected. We are respectful of our cultural heritage and at every opportunity wish to preserve the history of the region and acknowledge the traditional owners of this land.Responsible event management plays a leading role in protecting natural ecology and respecting the local amenity of our public open spaces. Our community embraces a very outdoor and relaxed lifestyle.In supporting community events and celebrations, the natural ecology of public open space, such as vegetation, significant species, wetland areas and ecological corridors will be protected and managed.

A significantly high level of built infrastructure is also provided for the region’s arts, cultural, sport and recreation pursuits. Council operates a variety of cultural venues and a largenumber of sport and recreation facilities and open spaces. These host a wide spectrum of events and celebrations annually from major to community and civic events.Council also offers street performance spaces and market sites that enable activity to deliver social, economic, environmental and cultural benefits to our community. The diverse range of community events and celebrations cater todifferent audiences and help in making the region a stimulating, fulfilling and fun place to live and visit all year round.

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2. BackgroundIn 2010, council undertook an extensive community engagement process to inform the development of its first Creative Communities Plan for the next five years. Over 640 people took part in the process to ensure their needs and aspirations were included.The community-informed process included a number of consultations, including a seriesof meetings related specifically to community events that occur during the festive season. This consultation provides council with an understanding of how to plan its future role and support communities in the delivery of festive season celebrations.Council also conducted a major youth engagement project, Speak Up and Engage, which received funding from the State Department of Communities to determine what was important for young people. As part of this project, the Sunny Coast Youth Survey received over 2,500 written submissions.This report addresses findings from the consultations to recognise:P benefits identified by the community;P issues identified by the communities; andP council’s goals in addressing issues.

3. Benefits identified by the communityWhen asked about the state of community events as part of the community engagement process in 2010, some of the key themes about what worked well included:

Our outdoor lifestyle and respect for environmentP Open spaces that take advantage

of our beautiful and sub tropical environment

P The advantage the Sunshine Coast natural environment offers as an attractant bothfor creative industries and for tourists who may attend local and regional festivals, markets and other cultural events

P Growing reputation for green art in theSunshine Coast region

Connecting with our communityP Strong culture of volunteering

in the cultural sphereP Longevity of well-established,

regular events which have wider audiences and good volunteer support – plus multiplier effect for the economy and employment

P Significant contribution of volunteers at events

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– with large numbers of people involvedP A population level still small enough to

sustain strong sense of community and an associated willingness to collaborate and form networks

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Growing our communityP Festivals and events provide

experience and career entry for young people and volunteers

P Growth of locally produced food and wine festivals and markets

P Growing regional, national and international reputation of established Sunshine Coast festivals, events and markets and the local community enthusiasm for these cultural activities

P Growing practice of major sports events in our region to add a music/arts component to their programs

P Local popularity of regular live music events

Uniqueness and diversity in our events and celebrationsP Diverse range of festivals and eventsP Unique festivals e.g. Noosa

Longweekend, Body Art FestivalP Green Art Festivals e.g. Floating

Land, TreeLineP Community festivals e.g. Kenilworth Arts

Festival, Bunya Dreaming

InfrastructureP The region boasts a range of

visitor accommodation to suit every budget

P Existence of a regional airport and close proximity to an international airport facilitating national and international visitation tofestivals and events in our region

Other information gathered to feed back to the development of any future major event strategiesP Good reputation of some regular events (e.g.

Festival of Surfing, Caloundra Music Festival)

P Triathlons bring millions of dollars from visiting athletes and tourists and create an international profile for Sunshine Coast

P Noosa Festival of Surfing has the largest number of competitors in the world for an event of its type

4. Issues identified by the communityThrough ongoing research and community engagement, council aims to address issues regarding community events which have the potential to impact on our desired outcomes. These include:

Improving access to events and celebrationsP Poor access to public transportP Protection of existing culturesP Lack of options for young people at

entertainment activities including music events and festivals and under-aged events

P Limited promotion and utilisation oflocal performing artists as a resource at community events

P Inequitable distribution of resources across the region for council presented events

P “Red tape” in council application processes for event permits

P Regulatory processes relating to noise and traffic management for live music events and markets

P State Government liquor licensing legislation’s impact on community events

Venues, facilities and open spacesP Provision of infrastructure made

available for the development of a Sunshine Coast culture

P Prohibitive cost of venue hire for eventsP Noise management at venues and

open spacesP Availability of a secure and affordable

outdoor site for events and festivals away from residential areas – for example, Ripe Festival

P Lack of amenities close to amphitheatres and outdoor performance spaces

P Lack of affordable rehearsal spaces for performing artists

P Some venues and open spaces have limited capacity to host events

P No disability access to Nambour Civic CentreP Demand for a large performance

space such as an auditorium

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Improving council processesP Council’s event application process,

including traffic management and road closure applications are not user friendly

P A need for more direct consultation with communities as to how to balance the use of public open spaces

P A need for improved marketing and promotion of cultural events and celebrations in the region

P Lack of a central clearing house or date claimer for festivals and events presented in the region

Funding and other resourcesP Access to a range of government

and non-government funding opportunities

P Multi-year funding in grants programs to encourage event sustainability

P Council venue hire fees are cost prohibitiveP Limited knowledge of and access to

council and other grants and funding sources

Our outdoor lifestyle and respect for environment

P Strong concern for and protection of the natural environment

Growing our community - support for volunteersP Sustainability of volunteer-run

festivals and eventsP Assistance with avoiding volunteer burn-out P Information on how to access volunteers P Retention of volunteersThese areas for improvement have been considered in the development of the principles, goals, actions and strategies outlined in this document.

5. Council’s principles

Lifestyle Promoting a stimulating, diverse and fun place to live and visit

To achieve our vision for community events for the Sunshine Coast, key decisions about council’s role and level of support is outlined in the following principles:

Valuing people

Nurturing local talent, businesses, community groups and volunteers in the delivery of and participation in events

Engagement Encouraging community ownership of and involvement

in events

Environmental protection

Demonstrating a commitment to the environment through responsible event practices and management of placesand spaces

Sustainability Supporting events that deliver council’s corporate priorities and have lasting community outcomes that are transparent, accountable, relevant and sustainable

Innovation Fostering entrepreneurship and innovation in events that distinguish themselves from

other events

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Stimulating revenue through attracting and growing community and business involvement

Tourism Providing opportunities for marketing events on the Sunshine Coast to audiences across and outside the region

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6. Council’s goals in addressing issuesCouncil is a keen supporter of events and recognises the important role events play in building social capital, encouraging community participation and enhancing tourism opportunities.As it is neither financially practical nor possible for council to be involved in all events, council must limit its involvement according to its fiscal capacity and corporate priorities.Specific goals and actions have been developed to achieve our vision.

Goal 1: Embrace, acknowledge and contribute to the rich cultural heritage and relaxed reputation of the region.

Council wishes to ensure the heritage and distinctive character of each of our

individual communities is celebrated and protected. We

are respectful of our cultural heritage and at every opportunity wish to preserve the history of the region and acknowledge the traditional owners of this land.

Goal 2: Connect Sunshine Coast communities, enhance quality of life and contribute to a sense of place.

Providing and facilitating local area and region wide community events assists in buildinga strong events sector that celebrates the region’s unique identity and cultural heritage. This is designed to enrich the lives of our residents and visitors by aligning their vision with council’s.A culture of creativity and innovation help brand the region, attract new investment and enhance our quality of life.

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Goal 5: Respect the environment through responsible event management.

In supporting community events and celebrations, the natural ecology of public open space, such as vegetation, significant species, wetland areas and ecological corridors will be protected and managed.

Goal 6: Embrace and acknowledge the economic value of community events.

Goal 3: Further develop event-friendly council venues, facilities and open spaces.

Council is embracing a placemaking approach to ensure the protection of the Sunshine Coast character and quality of life for its diverse range of communities and places. At the heart of placemaking is a thorough understanding of the values, needs and aspirations of the community in regards to cultural infrastructure for events.

Goal 4: Provide support to community events in a fair and equitable manner through consistent and transparent governance processes.

Council is committed to assisting

organisers in staging great community events. It also shares in the celebration of our diverse culture and identity. Through equal opportunities, the provisionof information and support, council seeks to strengthen local and regional businesses, community groups and networks.

Community events play a key role in attracting visitors and new revenue into local areas while providing employment opportunities and skills development for the region’s creative industries. In turn, this builds the capacity of our community and small businesses.

Goal 7: Connect people to volunteering.

One of the greatest components of our region is our people and their passion for getting involved in our community. Council plays a key role in promoting opportunities for the community to become involved as volunteers in the myriad of community events occurring within our region.

7. Achieving goals through actionAs outlined in the Events Policy, council plays a leading role in events in the following ways:P facilitator;P capacity builder; P

strategic partner; P producer;P presenter; andP promoter.

8. Council’s strategies to achieve goalsGoal 1: Embrace, acknowledge and contribute to the rich cultural heritage and relaxed reputation of the region.

Council wishes to ensure the heritage and distinctive character of each of our individual communities is celebrated and protected. We are respectful of our cultural heritage and at every opportunity wish to preserve the history of the region and acknowledge the traditional owners of this land.

Community celebrations will value a culture of diversity and multiculturalism, respecting the ethnicity and heritage of all

cultures in our region.

Ensure that any event or celebration occurring within the region is respectful of the cultural heritage relating to the location of the event.

ACTIONS

Council will:Present a balanced event program that includes an appreciation for the heritage of all residents in the region and a respect for the area in which the event is being held;

Celebrate community milestones that acknowledge local area achievements;

In consultation with the Indigenous community, develop a protocols guide for event organisers to consider and implement in their events and celebrations;

Publicly acknowledge Aboriginal and Torres Strait Islander People in council presented and funded events and celebrations;

Where appropriate, consult with representatives from Aboriginal and Torres Strait Islander communities in the development of council produced community events and celebrations;

Where relevant, consult with cultural and linguistically diverse groups to ensure protocols are adhered to and the content is appropriate in presentation of events and celebrations; and

Promote and support events that recognise and add value to the region’s significant beach and surfing heritage. These events help contribute to the region’s social cohesion by increasing community participation, health and wellbeing. Examples of events include, but are not limitedto, Pa and Ma Bendall Surfing Classic, Our Lady Rosary Surfabout, Noosa Festival of Surfing, Outrigger Canoe National Marathon Titles, Mooloolaba and ironman/ironwoman competitions.

Goal 2: Connect Sunshine Coast communities, enhance quality of life and contribute to a sense of place.

Providing and facilitating local area and region wide community events assists in buildinga strong events sector that celebrates the region’s unique identity and cultural heritage. This will enrich the lives of our residents and

ACTIONS

Council will:Facilitate a range of education and capacity building programs for organisations which encourage interaction, contribute to placemaking and instil a sense of community;

Provide advice to organisations regarding staging and event management;

visitors by aligning their vision with council’s.

A culture of creativity and innovation help brand the region, attract new investment and enhance our quality of life.

Build a strong community events sector.

Council is building a strong community events sector through encouraging creativity and innovation. It is an imperative that council becomes more “event friendly”.

Stay up-to-date with issues affecting the sector and remain responsive in the provision of information, support and access to services, venues and facilities;

Utilise technology to develop a region-wide calendar of community events, festivals and celebrations to prevent scheduling clashes;

Utilise council’s media opportunities to promote community events;

Cultural and community planning and development results in greater sustainability in and access to quality products, processes and services.In order to be sustainable, event organisers require access to information and support in developing viable event models. A renewed commitment to building the region’s capabilities in attracting diverse audiences is a priority.

Continue to work with the events sector to ensure the events calendar remains current and relevant;

Work with local communities to fill gaps and optimise opportunities in the regional events calendar;

Develop and maintain an on-line database of event organisers and community eventsto facilitate information sharing and

promote community participation;

Facilitate the development of community networks to enable the sharing of knowledge and resources; and

Link event organisers with potential partnership and funding opportunities.

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Employ good governance to support events and celebrations.

Support events and celebrations that reflect council’s corporate priorities. This allows council to engage with communities in an appropriate way whilst balancing its governance role.Council recognises that some events have a limited life cycle and does not seek to assist or

Work with stakeholders to develop succession management models for their community-run events;

Source event management models that support community groups in developing and managing their event; and

Work with community groups where they require assistance in allowing community festivals or events to evolve or retire.

support in perpetuity events that have run their course of community support.Through its planning processes council may choose to deliver or partner a community event where there are gaps or needs that

Regularly review community expectations regarding council’s role in events.

ACTIONS

Council will:are aligned to corporate priorities, and where council is best positioned to deliver the community event or celebration.ACTIONS

Council will:Communicate council’s priorities each year in relation to funding community events and celebrations;

Develop assessment criteria to support funding decisions and effective investment;

Support and produce local events that cater to the needs of smaller communities within the Sunshine Coast region;

Ensure council officers have the appropriate skills and training to facilitate capacity

building and the development of sustainable events;

Link organisers of events that continue to have community support with local businesses to maximise potential partnerships and funding opportunities;

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Utilise a range of engagement tools following an event to gauge whether community expectations were met; and

In April 2012: Conduct a region wide survey to determine community preference for gazetted show day/days. Council must consider the pre existing history and associated activities of each former local government area in its findings and recommendations.

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Provide opportunities for Civic and Mayoral functions.

ACTIONS

Council will:Remain committed to hosting civic functions where such functions formally recognise the office of the Mayor, signify acknowledgement of contribution, achievement or the honouring of formal agreements, and which are planned, managed and budgeted accordingly; and

Provide guidance to residents and the broader community about the approval and management of and attendance at Civic and Mayoral functions.

Deliver citizenship events and support other events under State or Federal Government requirements.

ACTIONS

Council will:Develop a model of service delivery that provides

Allocate funding from council’s heritage levy for events that promote, protect and celebrate cultural heritage.

ACTIONS

Council will:

an equitable distribution of citizenship ceremonies across the region;

Review the number of citizenship ceremonies required

Support community events that enhance the preservation of cultural sites, heritage facilities andthe region’s oral and social history; and

per annum based on demand and budget accordingly; Sponsor the following festivals and community

Work with community groups to showcase local talent at council produced ceremonies; and

Actively promote the range of citizenship ceremonies available to potential new

citizens so they can make an informed decision about which ceremony they wish to attend.

events that promote our heritage values and preserve the history of the region:‡ Biennial Sunshine Coast Heritage Forum;‡ Annual Indigenous Heritage Festival (Bunya

Dreaming); and‡ Biennial Sunshine Coast Heritage Festival –

showcase of Community Museums.

Goal 3: Further develop event-friendly council venues, facilities and open spaces.

Council is embracing a placemaking approach to ensure the protection of the SunshineCoast character; its unique sub regional characteristics and quality of life for its diverse range of communities and places. At the heart of placemaking is a thorough understanding of the

Further progress council’s resolution to undertake the feasibility study of an Arts and Exhibition Centre as part of the Federal Government’sBetter Regions Funding Program;

Conduct an audit of cultural venues, facilities and spaces to determine future usage, access and whether they are ‘fit for purpose’;

Develop a Community Facilities strategy;values, needs and aspirations of the community in regards to cultural infrastructure for events.The new urban areas of Caloundra South and Palmview are going to place considerable pressure on council to provide equitable access to venues, facilities, public open spaces and event resources required for up to 100,000new residents whilst minimising impacts and maintaining local amenity.In ensuring we continue to build a sustainable community events sector, council will takea proactive role to expand and strengthen partnerships across government, corporate and community sectors.

Engage with other government agencies regarding purpose-built infrastructure and public open spaces for events.

ACTIONS

Council will:Determine event organisers’ preferred needs for access to council owned and/or managed venues, facilities and public open spaces;

Investigate issues surrounding noise management for events; and

Investigate the availability of a secure and affordable outdoor site for events and festivals away from residential areas.

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Facilitate access to a range of venues, facilities and open spaces for target demographics.

Council anticipates continuing its support for community events through encouraged useof venues, facilities and open spaces. Whilstopen to any potential user, some spaces

ACTIONS

Council will:Actively identify and promote opportunities for event organisers to access council facilities to meet social demographics, such as Kings Beach amphitheatre and The J;

encourage specific user groups such as The J for youth events, and the Kings Beach Amphitheatre for family/community events. Council will actively encourage continued, year-round use of these venues and identify

In relation to the needs of an ageing population, review the demand for free and festival-style events, particularly those held outdoors and during daylight hours that take advantage of the localclimate and lifestyle;a range of other suitable locations to stage

community events. Investigate perceived acoustic problems at

The J and, if necessary, refer to council’s capital works program for resolution;

Investigate issues of sightlines to the stage and the possible requirement for a public amenities block at Apex Park, Cooroy;

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When considering events for approval in public open space, balance the type, size and frequency with local environmental, economic and community benefits; and

Provide event organisers with accurate area profiles to determine the best placement and scheduling of their events.

Embrace a placemaking approach in council’s planning.

ACTIONS

Council will:

Include community events as one of the issues to be reviewed in council’s placemaking strategy;

Promote council’s venues and facilities to maximise usage and to encourage a range of cultural opportunities. Particular emphasis should be placed on the following venues and amphitheatres:‡ Caloundra Indoor Sports Stadium;‡ Community halls such as the Bicentennial and

Plan for new precincts that allow infrastructure and activities for events and celebrations; and

Work with residents and community stakeholders where events may have the potential to impact their amenity.

Coolum, Queen St, Beerwah and Kawana; ‡ Eumundi Amphitheatre;‡ Kings Beach Amphitheatre;‡ Lake Kawana Community Centre outdoor stage;‡ Lake Macdonald Amphitheatre;‡ Nambour Town Square; and‡ Russell Family Park.

Review and develop event information including venue hire, applications, user guides and event permits;

Goal 4: Provide support to community events in a fair and equitable manner through consistent and transparent processes.

Council is committed to assisting organisers in staging great community events. It also shares in the celebration of our diverse culture and identity. Through equal opportunities, the provision

of information and support, council seeks to strengthen local and regional businesses, community groups and networks.

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support event organisers in the delivery of their events.

ACTIONS

Council will:

Develop clear and user friendly guidelines for events organisers which provide:

‡ access to funding opportunities and other forms

of support;‡ compliance processes;‡ environmental requirements;‡ site locations and the use of council’s

venues and facilities;‡ protocols for the appropriate

acknowledgment of council’s contribution, including approvals of the relevant word acknowledgement and use of logos in all publicity and promotion of any funded community event;

‡ checklists, templates and directions that provide clear information on event planning; and

‡ evaluation and acquittal processes.

Make available trend data to support a clear and

Support event organisers in accessing potential funding opportunities.

ACTIONS

Council will:Maintain an effective events and grants application process;

Support community organisations in accessing other sources of revenue to conduct their event;

consistent evidence-based approach to event organisers. Sponsor or fund events that have benefits

aligned to council’s corporate priorities;

Facilitate network evenings to link event organisers to potential partnerships and business opportunities; and

Direct organisational resources into building capacity of event organisers.

Equitable allocation of council funds and resources to events across the region.

ACTIONS

Council will:Implement the adopted recommendations of the Festive Season Strategy, including the type and distribution of and funding/resource allocation to community celebrations across the region;

Where feasible, transfer the responsibility of producing community events to external organisers, where events are duplicated or not delivering a core service; and

Identify an equitable funding model that supports

Build awareness with community organisers of specific conditions and limited use of some public land for event purposes.

In planning community events and celebrations, council will lead by example in valuing, promoting and protecting theecological and diverse values of the region. A proactive approach will be taken to animate our public open spaces through responsible event management guidelines and practice.

ACTIONS

Council will:Supply information about environmentally preferred options for recyclables and disposable goods;

community produced events including new events as they emerge.

Goal 5: Respect the environment through responsible event management.

Responsible event management plays a leading role in protecting natural ecology and respecting the local amenity. Public open space is to be used effectively and ecological values must be protected.Public open space, owned or managed by council as trustee, is set aside for use by the community consistent with the principles of the Land Act 1994. The object of the Act is to manage the land for the

benefit of the people of Queensland.

Ensure council-produced events and civic functions demonstrate a best practice model in environmental management;

Ensure any event held outdoors on council owned or controlled land do not include balloons and other non biodegradable promotional products;

Provide advice to event organisers regarding eco friendly promotional products;

Identify and manage the carrying capacity and type of community event permissible at specific sites;

Establish criteria within the events guidelines relating to the management of the impact on the public open space and its local environment;

5.1 CULTURAL HERITAGE

Cultural heritage is defined as the preservation of culture 9. Develop and implement conservation and through the collection, protection and management of maintenance programs for council’s public art valued objects, places, history, ideas and memories that and other cultural heritage collections to ensure represent ways of life of particular groups of people,

preservation of significant items;both Aboriginal and non-Aboriginal, connected with a 10. Support community cultural heritage projects and

particular place. initiatives, through council’s grants program andCultural Heritage may be protected in a number of ways: support in accessing other funding opportunities; through legislation that makes protection mandatory, 11. Support the Libraries Heritage Unit in collecting, through policy and planning that prioritises protection preserving, promoting and providing access to local of cultural heritage in all its forms, and through raising

history resources and information;public awareness of the importance of our culturalheritage. Council will apply all three of these strategies 12. Program exhibitions and events which engage with to effectively protect the cultural heritage that is integral the heritage sector in exploring and celebrating our to retaining a strong and distinctive cultural identity. diverse cultural identity;

13. Implement the Sunshine Coast Biodiversity StrategyACTIONS 2010-2020 to guide council’s

environmental programs and biodiversity conservation over the

Council will: next decade;1. Maintain an annual Cultural Heritage Levy on all 14. Maintain and develop partnerships

with community rateable properties in the region to finance council museums, historical societies, museum and gallery and community cultural heritage initiatives; peak bodies, the State Library of Queensland and

2. Implement an associated Cultural Heritage Levy Queensland Museum to develop programs, events Policy to articulate the principles for the effective, and exhibitions to improve access to, promote

transparent and equitable expenditure of revenue and preserve significant Sunshine Coast cultural generated through this levy; heritage collections and buildings;

3. Implement a Cultural Heritage Strategy to outline 15. Work with ‘Friends’ and volunteer groups to preserve council’s principles, programs and support for the and promote the rich heritage of the region;protection of Sunshine Coast cultural heritage; 16. Implement an oral history and digital story-telling

4. Develop and implement a Collections Policy; program to preserve and share the region’s intangible heritage, with public access to the stories

5. Ensure a consistent approach for heritage provided through Sunshine Coast Libraries;registration by reviewing and updating council’sregister of heritage listed buildings and places; 17. Develop and promote heritage tourism trails across

the region;

6. Increase the capacity for attracting qualityexhibitions by providing an international standard 18. Utilise new technologies to improve public accessof storage; to cultural heritage collections, stories and

buildings; and

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Develop mechanisms to initially improve events that may cause social, economic or environmental damage; and

Refuse where appropriate, permits to event organisers who have previously demonstrated their non compliance.

Allocate funding for events that promote, protect and celebrate the environment.

Our region is home to only one of two biospheres in Queensland. Council will continue to support and celebrate community events that respect the values we hold dear in order to protect it.ACTIONS

Council will:

Support community events and programs which enhance the preservation of the environment such as:

‡ The World Environment Day Festival;‡ Noosa Biosphere Day;

Position council as a leader in the field of ‘GreenArt’ or ‘Eco- Art’ events.

‘Green Art’ or ‘Eco Art’ challenges its audience to think about the environment and theirplace within it. Such events demonstrate the capacity of the arts to express and reinforce our community’s value of protecting and sustaining our natural environment.The Sunshine Coast is emerging as a leader in the field of Green Art, partly due to two council produced events: Floating Landand TreeLine. Green Art demonstrates the capacity of the arts to express and reinforce a community’s cultural values.These types of community events also offer ample opportunity to celebrate and acknowledge the strong connections to country underpinning the local Indigenous culture.ACTIONS

Council will:‡ The Living Smart ‘Glossies’ awards event. This

includes categories such as sustainable building design, transport and affordable living;

‡ Glass House Country Garden and Sustainability

Expo; and‡ Green June - a month-long

program of environmental events held annually.

Support and celebrate our community’s

achievements in sustainable building design, land use, sustainable transport and environmentally friendly business.

27

Community Events and Celebrations Strategy

Develop a Green Art Strategy;

Support as a priority those community events that express and reinforce our community’s cultural value of protecting and sustaining our natural environment; and

Promote the use of recycled, natural materials and other ephemeral media in the works created for and at events.

Goal 6: Embrace and acknowledge the economic value of community events on the Sunshine Coast.

Community events play a key role in attracting

Build awareness with event organisers of the benefits of using local creative industries suppliers.

ACTIONS

Council will:visitors and new revenue into local areas while providing employment opportunities and skills development for the region’s creative industries. In turn, this builds the capacity of our community and small businesses.

Promote events that provide an economic benefit to a local community.

ACTIONS

Council will:Where events are unique to a location, council will promote to residents and businesses the economic benefit the event could potentially bring to their community; and

Conduct workshops with businesses and community organisations to demonstrate the economic value of locally produced events.

Ensure regional creative industries suppliers areincluded in council produced events; and

Advocate to external event organisers the benefits of utilising regional creative industries suppliers.

Support skills development for the region’s creative industries.

ACTIONS

Council will:Develop a Creative Industries Strategy;

Liaise with the region’s creative industry peak bodies and education providers to advocate for skills development; and

In some council produced events, provide mentorship opportunities for emerging creative industries suppliers.

Facilitate access to suitable council venues, places and spaces for the Live Entertainment Industry.

ACTIONS

Council will:Support Live Entertainment Industry workers in the progression of events that showcase their talent; and

Identify suitable spaces for live entertainment in the Open Space Strategy.

Goal 7: Connecting people and volunteering.

One of the greatest components of our region is our people and their passion for getting involved in our community. Council plays a key role in promoting opportunities for the community to become involved as volunteers in the myriad of community events occurring within our region.

Develop processes to effectively identify and train all potential volunteers for council produced events.

The vital contribution volunteers make to council represents a significant human resource that extends and reinforces the services council offers to the community.ACTIONS

Council will:Identify and engage volunteers in the production of council’s community events;

Maintain a centralised on-line database of volunteers;

Work with the network of volunteer agencies across the region to encourage active volunteerism in events;

Develop a mentoring program that encourages active participation of young people, socially isolated and retired community members;

Develop appropriate reward and recognition mechanisms for council to acknowledge volunteer contributions at all levels of the organisation;

Investigate a council volunteers card – providing cardholders with a range of discount opportunities across the region;

In partnership with event organisers, develop support models that minimise volunteer

burn-out; and

Research and develop a guide for event organisers detailing models of effective management of volunteers in events.

9. Evaluation and reviewCouncil will develop an evidence-based approach to demonstrate the instrumental values and outcomes for community events and celebrations. Evaluation and monitoring will be undertaken and the existing strategies updated as required. This will allow council to take advantage of:P The implementation of targets

and milestones and the level of progress towards them;

P Sharing of trend data on outcomes, sector information and evaluation methodology;

P New opportunities to meet community needs;P Changing policy or legislative

environment in line with government objectives, which may include new funding opportunities; and

P Community feedback.

Appendix 1Related Policies and

Legislation Sunshine Coast

Council Documents P Events

GuidelinesP Civic Functions GuidelinesP Commercial Use of Community Land PolicyP Community Engagement PolicyP Community Partnerships Program PolicyP Entertainment and Hospitality PolicyP Grants PolicyP Sponsorship PolicyP Biodiversity StrategyP Community Events and Celebrations StrategyP Creative Communities PlanP Economic Development StrategyP Sport and Recreation StrategyP Waterways and Coastal Foreshores StrategyP All Local Laws relevant to Events

Queensland State Government Documents

P Land Act 1994

P Local Government Act 1993

P Local Government Finance Standard 2005

P Aboriginal Cultural Heritage Act 2003

P Torres Strait Islander Cultural HeritageAct

2003

P Queensland Heritage Act 1992.

Federal Government Documents

P National Arts and Disability Strategy 2009P The Burra Charter 1979P Better Regions Funding Program

Appendix 2Events Defined

Term Definition

Major Events

Major events are defined as events that attract significant numbers of visitors, participants or media from outside the region, resulting in substantial and measureable, economic, promotional, social and community benefits for the Sunshine Coast.

Source: As defined by Economic Development Branch. Report to council on 7 Oct 2010 “TourismReform – Major Events of Economic significance – Governance review

Hallmark /SignatureEvents

Hallmark or Signature events become so identified with the spirit or ethos of a town or place that they become synonymous with the name of that place and gain widespread recognition or awareness. They tend to occur annually or biennially and generally attract people to the destination from outside of the region, including from interstate and overseas.

They provide significant opportunities for local community involvement, significant external media exposure and an economic multiplier of at least 10.

Community or LocalEvents

These events are targeted mainly at local audiences and are staged primarily for their social, fun and entertainment value. Often they also have a fund-raising or a safety purpose. They can attract large or small numbers of participants and provide a range of benefits, including engendering pride in the community, strengthening a feeling of belonging and creating a sense of place.

Visitation from elsewhere tends to be limited and media exposure and economic benefit may not be the main priority. Community events can also help to expose people to new ideas and experiences, encourage participation in social, cultural or sporting endeavours and encourage tolerance and diversity.

Please note: a community event may evolve into a Major or Signature event and focuses on anarea where emerging interest and demand has been identified and has a strong, passionate base of local support.

Civic Events

Ceremonial events for the community that council has an obligation to deliver under a State orFederal arrangement (e.g. Citizenship, Australia Day awards) or national days of remembrance where elected member representation is expected (ANZAC Day).

Civic Functions

Civic Functions are associated with formal government to government agreements, delegations and to acknowledge significant sporting or community service achievements. The Mayor hasdiscretion to provide up to two civic receptions and eight Mayoral receptions in any one year.

Commercial Events

Commercial events are organised and promoted by companies operating in the private sector. As such, they can fall within any of the above categories, with the exception of civic events and civic functions. When held in public open space, they fall subject to council’s Commercial Use of Public Open Space Policy.

Appendix 3Events, Celebrations and Festivals - Asnapshot of the Sunshine Coast during2009-2010Regular Events, Celebrations and Festivals held in the Sunshine Coast Region

Agricultural shows‡ Kenilworth Show and Rodeo,

Kenilworth - An annual agricultural show and rodeo for Kenilworth region.

‡ Maleny Agricultural Show, Maleny – An annual agricultural show for Sunshine Coast southern region held at Maleny Showgrounds.

‡ Nambour Show, Nambour – An annual agricultural show for Sunshine Coast central region held in Nambour Showgrounds.

‡ Noosa Country Show, Pomona – An annual agricultural show for Sunshine Coast northern region held at Pomona Showgrounds.

Arts and entertainment‡ Antique and Collectibles Fair, Golden

Beach - An annual weekend antiques and collectibles fair held at Caloundra Indoor Stadium.

‡ Australian Body Art Carnivale in Eumundi

- an annual festival of body art.

Includes parade of wearable art, photography competition and pavement art.

‡ Booin Gari, Tewantin - An Indigenous cultural heritage annual celebration organised by United Synergies.

‡ Buderim Craft Cottage, Buderim – An annual

exhibition by Buderim Craft Cottage.‡ Bunya Dreaming Festival, Maleny – A

celebration of local Aboriginal cultural heritage connected to the traditional Bunya Festival of the Gubbi Gubbi people.

‡ Caloundra Music Festival, Caloundra– An annual family-friendly community event at Kings Beach featuring the bestof the Australian music industry as well as international artists. Includes street parade, roving performers, beach-side carnival, buskers and free children’s entertainment.

‡ Coolum Kite Festival, Coolum – An annual weekend family festival showcasingkites from round the world. Includes live entertainment and kite surfing. Now one of the largest outdoor community events on the Sunshine Coast. Established in 2000.

‡ Dame Joan Sutherland Noosa National Biannual opera singing competition -run by Noosa Federation of the Arts.

‡ Festuri, Maroochydore - An annual Sunshine Coast multicultural festival. Established 1999. Song and dance from a broad range of local and international performers.

‡ Floating Land, Noosa - A biennial outdoor sculpture event organised by Noosa Regional Gallery which has grown to include writers, performance artists, musicians, photographers, academics and scientists. Established in 2001.

‡ Fusion Festival, Cotton Tree – An annual

community festival at start of Mental Health Week to create awareness and understanding of mental wellness issues. Includes market stalls, live entertainment and sporting events.

‡ Green Zone Disco, Noosa Junction – A disco event for 8-12 year olds held first Friday of each month at The J.

‡ Home Grown, Alexandra Headland - An annual youth festival at Alexandra Headland skate park, run in association with S.C.R.U.F.F.F.Y. Film Festivaland Lifeline. Features live bands, skateboarding competition, martial arts demonstrations and film screenings.

‡ Kenilworth Celebrates, Kenilworth – An annual visual and performing arts festival presented by Kenilworth Arts Council. Includes $15,000 Kenilworth Art Prize competition and arts workshops.

‡ Maleny Wood Expo, Maleny - A two-day annual event showcasing Sunshine Coast wood artisans held in Maleny Showgrounds.

‡ Mardi Gras Recovery Week, Noosa/ Peregian – An annual program of entertainment and events in Noosa and Peregian following on from Sydney’s Gay and Lesbian Mardi Gras held in March.

‡ Noosa Jazz Festival, Noosa - An annualfour-day jazz festival featuring Australian and international performers in Noosa restaurants and outdoor venues.

‡ Noosa Long weekend, Noosa. A ten dayarts festival featuring local and visiting artists, writers and performers.

‡ Noosa National One-Act Play Festival, Noosaville - A six day festival and competition for one act Play Festival plays run by Noosa Arts Theatre. Founded in 1978.

‡ Opera on Kings - Kings Beach, Caloundra – A free community opera performance held in the evening at Kings Beach Amphitheatre.

‡ Pleasant Sunday Afternoon, Caloundra – A variety concert series organised by Caloundra Concert Chorale and Theatre Company featuring local musicians, dancers and poets.

‡ Reality Bites, Sunshine Coast – An annual non-fiction writers’ festival.

‡ Ripe Noosa Music Festival, Doonan – A music festival featuring rock, hip hop, melodic pop, roots reggae, and electronic dance performances set across two stages. Festival includes international food bazaar, health and wellbeing centre, arts and market stalls and a children’s activity area.

‡ Suncoast Gem Show, Buderim - An annual gem show held at Buderim State School.

‡ Sunshine Coast Blues Festival, Nambour - An annual music festival held in Nambour Showgrounds featuring local and visiting blues artists. Established in 2005.

‡ Sunshine Coast Pride Fair, Kawana – An

annual celebration for the Sunshine Coast Lesbian, Gay, Bisexual and Transgender community to raise awareness of local gay friendly businesses services and gay artists and performers.

‡ Sunshine Coast Regional Underground Film

Festival for Youth (SCRUFFFY).‡ Strawbfest, Chevallum – An annual

fundraising event organised by the Chevallum School community to promote the strawberry harvest. Features food, entertainment and fireworks.

‡ Sunshine Coast Theatre, Buderim – An annual competition for one act plays organised by the Sunshine Coast Theatre Alliance. Features groups from across SE Qld.

‡ Symphony by the Sea, Coolum – An annual symphony orchestra concert held at Coolum Civic Centre. Major fundraiser for community watchdog organisation, Development Watch.

‡ Thomas Street Food Festival, Noosaville – An annual family street party, organised by the Noosaville Association, focussing on local food and restaurants with children’s activities, street entertainers and buskers and wide variety of music.

‡ Utribe Festival, Conondale. Three days

of music, healing, arts, culture, ecological awareness and dance.

‡ Voices on the Coast, Sippy Downs – Anannual national youth literature festival held at University of the Sunshine Coast.

‡ Yandina Street Festival, Yandina - An annual community festival featuring food, handicrafts, music and street performers.

Community celebrations‡ ANZAC Day ceremonies, Sunshine Coast

- Ceremonies to mark the anniversary of the first major military action fought by Australian and New Zealand forces during the First World War.

‡ Australia Day Celebrations, Sunshine Coast – A series of community events and celebrations to mark the date of first European settlement of Australia.

‡ Harmony Day, Sunshine Coast. A series of events/displays on March 21 each year to celebrate and promote interracial harmony and cultural reconciliation.

‡ NAIDOC Week celebrations, Sunshine Coast – A series of events/displays across the region to celebrate Aboriginal and Torres Strait Islander culture.

‡ National Youth Week, Sunshine Coast - A series of events/programs to celebrate the youth of our region.

‡ Remembrance Day, Sunshine Coast. - Ceremonies to mark the anniversary of the armistice which ended the First World War (1914–18)

‡ Ride for Daniel, Sunshine Coast – Anannual fundraising motorcycle ride to raise awareness of child safety.

‡ Senior’s Week, Sunshine Coast – A series

of events and programs across the region to celebrate the community contribution made by our seniors.

‡ Steve Irwin Day, Beerwah - An annual family celebration on November 15 at AustraliaZoo to honour the life of the late wild life champion, Steve Irwin.

‡ Sunshine Coast World Environment Day, Sippy Downs - Focussing on the United Nations gazetted Environment Day Festival designated themes of World Environment Day, the festival aims to educate and entertain towards making the Sunshine Coast a more sustainable region.

‡ Waitangi Day Sunshine Coast, Kawana - A celebration of Maori and Polynesian culture complete with traditional entertainment,

food and craft.

Festive season

events

‡ Carols at Cotton Tree‡ Carols By Candlelight - Buderim‡ Carols by Candlelight - Pelican Waters‡ Carols By Candlelight - Twin Waters‡ Carols By Candlelight - Noosaville‡ Peregian Christmas Eve Carols, Peregian Beach

‡ Carols on Kings - Kings Beach, Caloundra

‡ Christmas in Cooroy‡ Christmas in the Park, Coolum Beach‡ Fred Logan New Year’s Day, Nambour‡ New Year’s Eve, Boreen Point‡ New Year’s Eve, Mooloolaba‡ New Year’s Eve fireworks, Caloundra‡ New Year’s Eve fireworks, Main Beach, Noosa

Environmental events‡ Bush Detectives, Night Noosa and

Glasshouse School - Holiday night discovery walks for children to encourage wildlife appreciation.

‡ Festival of Walks, Blackall Range – An eight day festival of guided walks, community and cultural events.

‡ Glass House Country Garden and Sustainability Expo, Beerwah – An annual one day event with speakers, workshops and displays focussing on gardening information and products.

‡ Noosa Festival of Waters, Lake Macdonald– An annual one day family festival at Lake Macdonald to raise community awareness about water conservation.

‡ Qld Home Garden Expo, Nambour – An annual three day gardening expo with displays, workshops and speakers providing information on horticulture and landscaping.

‡ Green June - A month of Environmental themed events and celebrations.

Food and wine events‡ A Taste of Coolum – Food and Wine

Weekend with a series of themed dinners showcasing Australian winemakers. Held at the Hyatt Regency Coolum.

‡ Ginger Flower and Food Festival, Yandina

- Bringing together celebrity gardeners,floral artists, foodies and chefs and includes crowd favourites like Colin Campbell from ABC television’s Gardening Australia.

‡ Kenilworth Cheese, Kenilworth – An annual food festival featuring Mary Valley Wine and Food Festival produce held in Kenilworth Town Park on Easter Saturday.

‡ Mooloolaba Seafood Festival, Mooloolaba

– An annual festival each September celebrating Mooloolaba’s fishing industry and seafood restaurants.

‡ A Celebration of Australian Food and Wine Festival, Noosa – An annual fine food and wine festival featuring Australia’s leading chefs, winemakers, food producers, restaurateurs and restaurant critics, plus live music performances.

Sporting events‡ Amateur Fun Walk, Caloundra – An

annual four kilometre walk for seniors

to promote the benefits of active ageing.

‡ Annual Shotgun Target Shoot, Yandina– An a annual Target Shooting weekend festival organised by North Arm Shotgun

Association at Davison Range ShootingComplex, Yandina.

‡ PGA Australia Championship, Coolum. PGA Australia’s annual flagship golfing event championships held at Hyatt Regency Coolum each December.

‡ Beerwah Charity Sports Festival, Beerwah

– An annual fundraising event for Qld Cancer Council and Spring Carnival featuring horse events, market stalls and displays, a dog ute jumping competition, vintage vehicles, a grand parade and novelty athletics.

‡ Billabong Coolum Classic, Coolum – An annual surfing competition held as part of the Billabong Qld Championship Circuit for surfing.

‡ Caloundra Cup Carnival, Caloundra – An annual winter horse racing carnival staged by Sunshine Coast Turf Club. Established in 1985.

‡ Caloundra Triathlon, Golden Beach - Part of the Gatorade Triathlon series.

‡ Classic Car Hill Climb, Tewantin – An annual charity fundraising event organised by Noosa Beach Classic Car Club and Historic Racing Car Club of Qld. Established in 1998.

‡ Dicky Beach Ocean Swim, Dicky Beach - Ocean swimming competition organised by Dicky Beach Surf Lifesaving Club.

‡ Etchell’s Winter Carnival, Mooloolaba - An annual winter sailing competition for Etchell’s Championships class yachts.

‡ Croquet Championships - BuderimHeadland-Buderim Croquet Club.

‡ Gymnastics Qld State Clubs, Caloundra.

An annual gymnastics competition held by Championships Gymnastics Qld at Caloundra Indoor Stadium.

‡ Holden Scramble, Twin Waters - Finals event of the national Holden Scramble Championship Final golf competition circuit.

‡ Kawana Bowls Winter Carnival, Kawana.‡ Kellogg’s Iron Man, Sunshine Coast -

The Sunshine Coast round of Kellogg’s Nutrigrain Ironman and Ironwoman series.

‡ Maroochy Marathon, Kawana - Sunshine Coast Kayak Club annual kayaking marathon series.

‡ Mooloolaba Triathlon Festival, Mooloolaba

– An annual three day celebration of multi- sport events, hospitality, entertainment and lifestyle products. Australia’s second largest triathlon event.

‡ Mt Coolum Golf Charity Day, Mt Coolum – An annual fundraising golf tournament to benefit Legacy.

‡ Mudjimba to Mooloolaba Ocean Swim, Mudjimba - 11km ocean swimming competition round swim to Mudjimba Island to raise funds for charity.

‡ Noosa Beach Classic Car Show, Noosa Heads – An annual display of

classic cars in Lions Park at Noosa Heads.

‡ Noosa Blue Water Swim annual ocean swimming competition;

‡ Noosa Enduro Bike Race, Pomona – Anannual mountain bike racing competition to raise money for the SHINE project supporting people affected by domestic violence.

‡ Noosa Festival of Surfing, Noosa Heads – An annual amateur and specialty surfing event featuring off beach entertainment, live music, a memorabilia auction and collectors’ fair. Established in 1991.

‡ Noosa Riverfest Regatta, Noosaville - three days of fishing, sailing, rowing and family entertainment held in May each year at Gympie Terrace, Noosaville.

‡ Noosa Triathlon Multisport Festival, Noosa.One of the biggest triathlon events in Australia with over 8,500 competitors. The course includes a 1500m swim, 40km cycle and 10km run. Held annually in November.

‡ Noosa Winter Festival, Noosa.‡ Outrigger Canoe National Marathon

Titles, Mooloolaba – An annual competition hosted by Mooloolaba Outrigger Club.

‡ Pampling Plate, Peregian Springs. An annualPGA trainee golfing competition.

‡ Pomona King of the Mountain Festival – An annual mountain race up Mt Cooroora and associated family festival. Established 1959.

‡ Printpoint Qld. Masters’, Sunshine Coast – A Surfing Qld event for senior surfers. Stage two of Surfing the Printpoint Circuit.

‡ Qld Men’s Mid-Amateur Golf, Pelican Waters– An annual competition for male golfers (30-54 years) held at Club Pelican.

‡ Rally Queensland, Imbil Forest - An annual

car rally driving event that attracts over 70 teams from round the world.

‡ Shane Stewart Memorial Fishing Competition, Caloundra - Conducted every June Long Weekend, this annual competition is held in honour of the late Shane Stewart. Organised by Caloundra Coastguard.

‡ Sunshine Coast Winter Carnival, Sunshine Coast - Made up of a number of carnivals across the Bowls Carnival Sunshine Coast region:

‡ Surfing Qld Coolum, Sunshine Coast - A men’s surfing competition. Part of the Qld and Alex Sunny Coast Pro Championship Circuit.

‡ Tennis Veterans’ Sunshine Coast, Nambour – An annual tennis tournament for players over 35 Annual Tournament.

‡ Tewantin-Noosa Pro-Am Golf, Tewantin - An annual Pro-Am golfing tournament at Tewantin-Noosa Golf Club.

‡ Tour de Kawana Charity Ride, Kawana Island – An annual cycling event to raise funds for Cystic Fibrosis Qld.

‡ Wahu Surfer Grommets, Sunshine Coast - For male and female surfers under 15.

‡ Winter Track and Field, Sippy Downs – An annual track and field competition organised by Competition University of Sunshine Coast Athletics Club

attracts athletes from SE Qld.

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