Step by Step SEO Guide for New Bloggers
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Step by Step Guide to Starting a New
Want to blog but don't know where to start? Here's a basic guide to blogging
Rajasekar KSHttps://twitter.com/ContentTribe
What are your goals?
Begin with clear goals
Begin a new hobby
Add to your regular earnings
Keen to share your expertise in some area
Plan to quit your daytime job soon
Build authority as a subject matter expert
Connect and network with a community
How much time do you have for blogging?
Warning! There’s going to be a fair bit of hard work
Are you willing to learn?
How to choose a theme to blog
How to promote your blog
Which platform to use – blogger, wordpress, typepad
Which social media to deploy
What do your readers want
How to use Google Analytics
How to select a theme?
Start with your passion
Are you…a gardening enthusiasta stamp collectora techiean astrology buffa basketball playeran environmentalistsomeone who has a lot of stories to saya bike or car crazy guy?
Convert your passion into a blog
Find out what your audience wants
Google to find out what people are looking for around your chosen subject
Identify a few topics to start
Plan what readers want after each topic
Build content for each step of the reader's interest
How to Choose a name for your blog?
Smart internet marketing is about choosing a name that’s familiar (I mean a word already top of mind)
Keep it small and memorable (makes it easy to remember and type)
The best keyword for your blog should form part of your domain name
shopping.com. gadgetgifts.com, horoscopes.com, technews.com, guitarlessons.com
Congrats! You've got a keyword rich domain name for your blog
Now, buy the domain name
Choose a good registrar
www.godaddy.com www.namecheap.comwww.name.com
Book domain name for 5 to 10 years(This is a good indication of your long term plans)
Which blogging platform should you choose?
Wordpress, blogger, typepad, moveable type are popular blogging platforms
Blogger’s drag and drop is easier for those who don’t know even a bit of html and don’t want to learn basic code
The rest need a bit of learning
What about Hosting?
Costs $100 to 150 per year to host multiple blogs
Choose a good company
www.bluehost.comwww.dreamhost.comwww.laughingsquid.uswww.livingdot.com
Ready with blogging platform!
WHAT NEXT?
You must write at least 300 words per blog post
Write 10 posts before you publish your blog
Post two to four articles a month
Write an SEO-friendly title for your blog?
Choose the most important keyword phrases for your blog and write the title
The title is very important as it informs readers and search engines what the blog is about
CNN.com - Breaking News, U.S., World, Weather, Entertainment ...
Gift Ideas: Christmas Gifts, Gift Baskets, Gift Cards, Wedding Gifts
See how clearly they indicate what the site is about
How to write a Search Engine
Friendly Description
When you search, the first line you see on Google is the title
Shoes, Clothing, and More | Zappos.comwww.zappos.com/Free shipping BOTH ways on shoes, clothing, and more! 365-day return policy, over 1000 brands, 24/7 friendly customer service. 1-800-927-7671.Women's Shoes - Men's Shoes - Bags & Handbags - Kids' Shoes
The next two lines the description
Readers tend to read the title and description…before deciding to proceed to the site
Walmart: Shop Walmart Online for Low Prices on Top Brands in Computers, TVs, Toys, GPS, Video Games, DVDs, Music, Apparel, Housewares, iPod, Photo, Grocery, ...
Amazon.com: Online retailer of books, video games, toys, music, and video recordings. Region 1 DVDs and prices in US dollars.
JC Penney: Provides a variety of apparel for the whole family, jewelry, housewares and home decor, and shoes. Includes a gift registry, employment and credit card ...
Create a compelling description that converts well
Like a good pick up line
Writing blog post titles
Keyword rich and less competition
Kick butt headlines that may not have the exact keywords targeted
Use Google Keyword tool to find the relevant keywords
Look for longer keywords that have decent number of searches and less competition
https://adwords.google.com/o/KeywordTool
Ready to BLOG? Share your feedback
Send a quick question to rajasekar (DOT) india (AT) yahoo (DOT) com
Or follow me herehttps://www.twitter.com/ContentTribe
www.PositiveMantra.com