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IT as a Utility Network+: Data design for personalisation - WSDM workshop 28 Feb, 2014, New York...
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IT as a Utility (ITaaU) Personal propensity profile for risk: me and my digital aura P 3 fR Steve Brewer, Jeremy Frey (University of Southampton) Data Design for Personalization: Current Challenges and Emerging Opportunities WSDM 2014 28 February, 2014
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21-Oct-2014 -
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Data & Analytics
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This presentation was given by Steve Brewer at the Data Design for Personalization: Current Challenges and Emerging Opportunities workshop at WSDM 2014 in New York. The workshop was led by Elizabeth Churchill and Atish Das Sarma from Ebay. The workshop was part of a larger effort being developed: D2D: Data to Design - Design to Data. The organiser's vision is to provide a forum for researchers and practitioners in computer and systems sciences, data sciences, machine learning, information retrieval, interaction and interface design, and human computer interaction to interact. Our goal is to explore issues surrounding content and presentation personalization across different devices, and to set an agenda for cross-discipline, collaborative engagement. Further information: http://labs.ebay.com/data2design/
Transcript of IT as a Utility Network+: Data design for personalisation - WSDM workshop 28 Feb, 2014, New York...
IT as a Utility (ITaaU)
Personal propensity profile for risk: me and my digital aura
P3fR
Steve Brewer, Jeremy Frey
(University of Southampton) Data Design for Personalization: Current Challenges and Emerging Opportunities
WSDM 2014 28 February, 2014
IT as a Utility funded under Research Council UK's Digital Economy theme
The Digital Economy vision is of the transforma5onal impact of digital technologies on all aspects of life.
Personal propensity profile for risk: me and my digital aura
The following topics are covered in this proposal: • Personaliza7on • Intelligent User Interfaces • Human Computer Interac7on • Mobile Human Computer Interac7on • Interac7on Design
Smart people living in smart connected cities: • What is the digital economy? • Utopia or dystopia? • Connected communities: surveillance or care? • Data is the commodity underpinning the digital economy
If data is the key commodity of the digital economy then what is the competency of the data? • provenance and usability ? • Unite researchers, service providers and policy makers
• Businesses and consumers are using on-‐demand services
• Provision, uptake and usability of apps and services Champion simple, usable and safe IT
• perceived barriers that inhibit users?
opportunities for career development, sectoral knowledge transfer and access to short term skills for project development
The ITaaU method: • Workshops, newsletters, • pilot projects and secondments
Designers as mul7disciplinary communicators
Measuring risk appetite
How do we capture our appe7te for risk?
• Goal for user is “feeling good!” Van Der Graaf – hLp://smit.vub.ac.be/person/75/Shenja__van_der_Graaf
• 3D Informa7on Assurance model: Richardson – (hLp://eprints.soton.ac.uk/355926/1.hasCoversheetVersion/Richardson.pdf)
• Trust/risk models combined with design framework the future
Join the ITaaU Network+
• Web: www.itutility.ac.uk
• Mailing list: http://jiscmail.ac.uk/itutility • Hashtag #itaaun
• Twitter: SteveITaaU
• Facebook page: http://www.facebook.com/ITutilityNetwork
• Email: [email protected]
• LinkedIn group: IT-as-Utility-Network
