INDUSTRIAL INDUSTRIAL MORALEMORALE

Industrial Morale Industrial Morale • It may be defined as the possession

of a feeling on the part of the employee of being accepted and belonging to a group of employees through adherence to common goals and confidence in the desirability of these goals.

In a nutshellIn a nutshell• Feeling accepted by one’s work

group• Sharing common goals with one’s

work group• Having confidence in the desirability

of these goals

Characteristics of Industrial Characteristics of Industrial MoraleMorale

• It is dynamic• It is complex• It is an attribute of individual• It exists with reference to job situation• It is influenced by motivation• It is applicable to employees at all the job

levels• It involves ego & its satisfaction

Factors that Influence Factors that Influence Morale Morale

• Group cohesiveness or feeling of togetherness

• Need for a goal• Observable progress towards the goal-

there must be observable progress towards the goal

• Specific meaningful tasks- individual in the group must have specific meaningful tasks that are necessary to the achievement of the goal

• Job security. • Management style. • Staff feeling that their contribution is valued by

their employer. • Realistic opportunities for merit-based promotion. • The perceived social or economic value of the

work being done by the organization as a whole. • The perceived status of the work being done by

the organization as a whole. • Team composition. • The work culture.

Measures of Improving Measures of Improving Morale Morale

• incorporate tangible factors like food and money as well as less concrete facets such as time, learning, and culture

• Morale boosting techniques/methods can be implemented in almost any aspect of the work environment

• Application of methods such as: increasing employee recognition and

involvement fostering communication and a sense of

belongingness and ownership within the organization

providing opportunities for education and personal development

creating a physically comfortable work environment

• Make workers feel that the organization they work for genuinely cares about them

• Ask employees if they feel they are working to their potential

• Cross-train employees