Northwest Technologies

The Benefits of Adding Social Media to Current Marketing Strategies

XYZ AdvertisingDaniel Fray, Account Manager

Emergence of Social Media in the Corporate World

Emergence of Social Media in the Corporate World

Major Advances in Social NetworkingFriendster (2002) the first modern, general social network followed by Hi5 (2003).LinkedIn (2003) was one of the first mainstream social networks devoted to business.MySpace (2003) by 2006 had grown to be the most popular social network in the world.Facebook (2004) started as a Harvard-only social network but quickly expanded to everyone (by 2006). In 2008 Facebook surpassed MySpace.

Social Networking Media

Some Social Networking Media Examples Include:

LinkedIn MySpace Facebook Twitter YouTube Company Blogs/Video's

Greatest ROI According to US B2B Marketers

Benefits of Social Network Advertising

Increased Brand Awareness The internet has no boundaries. Any company can build its brand reputation by

using a smart internet marketing strategy. There are multiple platforms, most of which are

free. Viral Marketing is possible.

Benefits of Social Network Advertising

Improved Credibility

Maintaining a consistent brand message. Publishing reliable sources. Generating third party references. Customers leave reviews, blogs and comments that

support your company and products.

Benefits of Social Network Advertising

Real-Time Communication

The internet is immediate. You can distribute important information right away. Use social media to track what others are saying about

Northwest's products and services.

Primary Marketing Goal

Business to Business Objectives

XYZ Advertising Will Help Generate Quality Leads Using Social Media

There are three major Social Media sites. Each has between 120 and 800 million users

Facebook is a social platform before it is a business platform.

Twitter is the ultimate consumer research tool. LinkedIn is a networkers dream and is the biggest business

community on the web.

XYZ Advertising Strengths and Advantages

XYZ has over 30 years experience in the advertising field.

We keep up to date with the latest trends in online advertising and marketing.

We can help Northwest Technologies generate leads and get the most Return on your Investment.