Paige Sidner

Who Are We? • Connect brands to global opportunities in sports, fashion and media • Located in more than 30 countries • Largest independent producer and distributor of sports • Represent some of the world’s top models, designers, photographers, art directors and stylist•Some of the most sought after events and associations

Where Can We Grow? • Currently not strong presence in

social media • No consistent updates on Facebook or Twitter • What is happening on a daily basis? • Connecting client’s followers with each other

Facebook • Needs to have a greater presence on Facebook• Currently not many likes or shares on post for the size of company or how many people “like” the page • Create more fans of the page• Update followers on events that are happening at that time• Hold competitions• Create Conversations • Behind the sense, what can IMG offer that’s different

Twitter • Create a greater presence• Post more often about events • Share small, fast thoughts • Tweet on a regular basis• Tag clients, use popular hashtags • Create conversations

Twitter Cont. • Share photos• Connect through tags• Create more excitement through tweets• Stand out- what can IMG offer that others can’t • Less like page of advertisements • Behind the senses

Instagram-New Media • Create an Instagram for IMG, not just

the clients • Create a new space to connect and share• Share unique video clips and photos • Use IMG’s sporting events to connect worldwide• Allow followers to “attend” exclusive events

Who Are We Targeting? • Those who are already following clients • Spectators at IMG events • Consulting • League development • Other clients

Budget

• Increase the social media budget by 40% • Creating an Instagram • Creating more posts to social media • Create more promotion on social media

Overview • Connect to followers and clients on a regular basis• Will create a more personal connection • Create more awareness of what IMG is doing • Create more awareness and connection for clients