Facebook and your business
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Transcript of Facebook and your business
Facebook and Your Business
Jen Vondenbrink
Life Simplified
NEW Presentation
October 4, 2010
Just a few facts Over 500 million active users 50% of active users online every day People spend over 23.2 hours per month on
Facebook vs 126 hours of television per month The average user is connected with 80
community pages, groups and events There are more than 150 active users using
Facebook on mobile devices People using Facebook on their mobile devices
are twice as active
How are you currently marketing your business?
Shift in marketing
Inbound marketing
78-98% purchasers start search on Google
41% join discussions
37% ask question on social networks
Where do you start?
Personal Profile Business Page
Fans=Potential Customers
43% of companies using Facebook as a lead generation source acquired a customer
51% of Facebook users would buy after becoming a fan/follower
60% of Facebook users would recommend after they became a fan/follower
You need a strategy
What are your goals?How much time will you spend on Facebook as part of your marketing?How will you measure your goals?