Corporate Mobile Readiness Report

Corporate Mobile Readiness ReportAn analysis of the Fortune 500's presence on the mobile web

- Ed Newman, VP Strategy

Contributions by - iMomentous Team

There is no disputing the fact that more and more people are accessing the web from mobile devices, and the pace is accelerating. In this report we score and rate the mobile web presence of the Fortune 500. Our findings reveal that corporations are woefully unprepared for this inevitable shift. From our analysis we also identify common pitfalls and draw conclusions regarding the opportunities and implications of the mobile trend.

© 2012 iMomentous All rights reserved

Corporate Mobile Readiness Report | © 2012 iMomentous All rights reserved 1Corporate Mobile Readiness Report | © 2012 iMomentous All rights reserved 1

Table of Contents

Table of Contents ............................................................................ 1

Introduction ...................................................................................... 2

Methodology .................................................................................... 4

Criteria & Definitions ..................................................................... 5

Scoring Methodology .................................................................... 6

Findings ............................................................................................ 7

Ratings ......................................................................................... 8

Examples ..................................................................................... 9

General Observations .................................................................. 10

Pitfalls & Lessons Learned ........................................................... 12

Conclusions ...................................................................................... 14

Acknowledgements ........................................................................ 16

Appendix A - CMRi Data by Comany Name .............................. 19

Appendix B - CMRi Data by Score .............................................. 40

Corporate Mobile Readiness Report | © 2012 iMomentous All rights reserved 2

Imagine if 70% of the Fortune 500 had no corporate web site and only

10% had a corporate careers section on the web. That is what it was like in 1995. Today, nearly 90% of the Fortune 500 do not have a corporate career site optimized for the mobile web. That is astounding, particularly with the amount of data telling us that the mobile web is not only the future, it is already the present. When you look at the statistics there is no question that the use of smart phones and mobile devices to access the web is significantly on the rise. Here is a snapshot of some

relevant facts that were recently assembled and published by HRExaminer:

• Every economically viable human being on the planet owns a mobile device. (TomiAhonen)

• 73% of Americans use their mobile devices to text and take pictures, 44% to access the Internet, and 38% to send/receive email. (Pew Internet & American Life Project)

• Half of all American adults use a smartphone (Pew)

• By the end of this year, there could be more smartphones on the planet than humans, and by 2016 there could be 10 billion smartphones. Thatʼs 1.4 mobile devices per capita.(Mashable)

• 91% of all U.S. citizens have their mobile device within reach 24/7. Mobile devices replace wristwatches and alarm clocks. (Fiddlefly)

• Half of all adult cell owners (51%) had used their phone at least once to get information they needed right away. (Pew)

• The growth of the iPhone is 10 times faster than the growth of America Online. (Nielsen)

After reading this report you will be able to identify where you rank among the Fortune 500 and clearly see the actions to take in order to improve.

Introduction

http://www.hrexaminer.com/magazine/weekly/hrexaminer-v3-20

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http://www.pewinternet.org/Press-Releases/2011/Cell-Phones-2011.aspx


http://www.pewinternet.org/topics/Mobile.aspx

http://www.mashable.com/2012/02/14/more-smartphones-than-humans/

http://www.fiddlefly.com/agencyguide.pdf

http://www.fiddlefly.com/agencyguide.pdf

http://www.pewinternet.org/topics/Mobile.aspx


• In the 25-34 age range smartphone ownership is 62%. (Nielson)

• In Q3, 2011, smartphone sales reached 59% of handsets. (NPD Group)

• 70% of all mobile searches result in action within 1 hour. (Mobile Marketer)

• It takes 26 hours for the average person to report a lost wallet. It takes 68 minutes for them to report a lost phone. (Wired)

• 50% of all cell phone owners have an app on their phone. (Pew)

There is plenty more data on all things mobile at mobiThinking.com. But one of the most compelling findings we have seen to date comes from a study conducted by Morgan Stanley. Their analysts believe that, based on the current rate of change and adoption, the mobile web will be bigger than desktop Internet use by 2015.

This shift is inevitable.

The purpose of this report is twofold. First to highlight the overall readiness of corporations related to the mobile trend. We think the Fortune 500 is a pretty good indication of the rest of the population. The second is to create a scoring and rating methodology that will allow companies to rate themselves and see how they compare. After reading this report you will be able to identify where you rank among the Fortune 500 and clearly see the actions to take in order to improve.

Introduction

...the mobile web will be bigger than desktop internet use by 2015.~ Morgan Stanley

http://blog.nielsen.com/nielsenwire/?p=29786

http://www.npdgroup.com/wps/portal/npd/us/news/pressreleases/pr_111114a

http://www.npdgroup.com/wps/portal/npd/us/news/pressreleases/pr_111114a

http://www.mobilemarketer.com/















http://www.slideshare.net/hirsch30/sxswi-mobile-social-games-the-next-frontier-20110313








http://www.MobiThinking.com

http://www.morganstanley.com/institutional/techresearch/mobile_internet_report122009.html


Our approach was very straightforward. We visited the websites of the Fortune 500 using an iPhone and recorded the answers to four simple questions.

1. Is the corporate website optimized when accessed by a mobile device?

2. If yes, is there a careers link available?

3. Is there a mobile optimized careers section?

4. If yes, is there a mobile optimized apply process?

We followed a common sense approach where the first step was to search the company name on Google and then click the link to the main corporate site. If it was mobile optimized we looked for a link to jobs or careers. If it was not optimized, or there was no link, we conducted a new search for the company name and the keyword “careers.” If the career section was optimized, we went through the apply process as far as we could go without leaving the device.

In order to be as thorough as possible, we cross-referenced our findings with some recent research conducted by CareerXroads. We double-checked each career section they had found to be mobile friendly and applied our criteria. This process resulted in the identification of approximately 15 additional companies with optimized career sections.

We also searched the iTunes store to determine if the company had deployed any downloadable native apps. We looked for apps that are designed for customers or consumers, as well as apps designed specifically for jobs and careers.

In order to remain very objective, when conducting this research we did not attempt to evaluate aesthetics, features, functions or overall usability. We simply recorded a yes or no for each of the six criteria.

Methodology

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Criteria & DefinitionsWhen evaluating the mobile presence of the Fortune 500 we used the following definitions to determine if each company met our criteria:

Native Consumer App – If either an iPhone or iPad app was found in the iTunes store, credit was given. We know there is also an Android store, but we assumed if a company were to develop a mobile app, they would make a version for iOS.

Mobile Optimized Corporate Site – When landing at the home page of the corporate website, the content must be displayed in a format that is appropriately sized to the screen of the device.

Careers Link – This criterion only applied to those companies with a mobile optimized corporate site and it was met if there was a careers or jobs link anywhere on the site.

Mobile Optimized Career Section – When landing at the careers section, the content must be displayed in a format that is appropriately sized to the screen of the device. The optimized portion of the career section must include searching and browsing job opportunities.

Mobile Optimized Apply Process – This criterion is only applicable to companies with a mobile optimized career sections and was met if the apply process for a job could be completed in its entirely from the mobile device.

Native Careers App – If either an iPhone or iPad app was found in the iTunes store specifically for careers or jobs, credit was given. Credit was also granted if there was a careers link in a consumer app.

Methodology


Value Description

-1No optimized corporate siteNo careers link on a mobile optimized corporate siteNo optimized career sectionNo mobile apply process if there was an optimized career section

0No downloadable native apps for consumer Non-applicable criteria (i.e. if web site is non-optimized)No downloadable native apps for jobs or careers

+1

Native consumer apps on iTunesMobile optimized corporate siteCareers link on optimized corporate siteMobile optimized career sectionMobile optimized apply processNative careers app in the iTunes store

Methodology

Scoring MethodologyFor each of the six criteria we applied a numeric value ranging from -1 to +1 based on the potential impact to the user. If there is a negative impact such as a bad experience on a non-optimized career section, we applied minus one. We applied zero if the impact was neutral, such as the lack of native apps, or if the criteria became non applicable. For example, if there were no evidence of a mobile optimized corporate site, the career link criteria would not apply. We also felt that the lack of a native consumer or careers app was not necessarily a negative to the user, since they would likely make the first visit to the mobile web site using a browser. The following table describes how we applied the scoring:

After applying the scores to each of the criteria we calculated a Corporate Mobile Readiness Index score (CMRi) simply by adding the values together. Based on this approach, the lowest possible CMRi score is -2 for companies that have absolutely no mobile presence, and the highest is +6 for companies meeting all six criteria.


Findings

If the Fortune 500 is any indication, our research revealed that the corporate world is woefully under prepared for the shift to the mobile web. Here is how the Fortune 500 stack up to our criteria:

• 255 have native mobile consumer apps• 141 have a mobile optimized corporate site• Of the 141, only 23 have a link to careers or jobs• 65 have a mobile optimized career section• Of the 65, only 11 have a mobile optimized

apply process• 7 have a native mobile app for careers or jobs• Only 1 company meets all six criteria (McDonaldʼs)

Top 12 Companies

Company CMRi

McDonalds 6Humana 3Macy's 3Hertz 3Fifth Third Bank 3Amer. Family Insurance 3General Motors 3Prudential 33M 3Starbucks 3Ameriprise 3Masco 3


CMRi Score

Rating #

4-6Front Runner 1

3Early Stage 11

Description

To score a 4 or higher a company would need to have a mobile optimized corporate site, and a mobile optimized career section. There would also need to be a careers link on the corporate site, and a mobile optimized apply process. Or if one of those elements were missing, both types of native apps need to be present. We believe these criteria are the minimum to be considered a front-runner.

All of the early stage companies have optimized both the corporate site and career section and have some pretty good continuity. 6 of the 11 have a careers link on the Corp site that leads to an optimized job site. The other 5 have a mobile optimized apply process.

0 - 2Treading Water 139

A score of 0-2 is indicative of a company that is focused more on one side or the other and lack continuity. 64 have optimized corporate sites, only 16 have a careers link. All 16 careers links lead to a non-optimized career site. It seems companies in this group are just trying to keep their head above water.

-1Toe in the Water 142

Companies at this level will only have a consumer app, or one of the two web sites optimized. It seems they are only dipping a toe in the water to see if there is traction.

-2 Off the Radar 207 This group has none of the above and it appears as though the mobile trend is

not even on their radar.

Ratings We sorted the companies based on the CMRi score and studied the data to see what the differences were between higher and lower scores. We came up with five groups and developed the following ratings; Front Runner, Early Stage, Treading Water, Toe in the Water, and Off the Radar. The table below indicates the number of Fortune 500 comanies in each group along with a full description of the rating.

Findings


ExamplesIf you visit a few career sections from your mobile phone, you will see that the difference between an optimized and non-optimized experience is stark. Even though a traditional web page will render on the phone, you need to constantly resize the screen in order to read the text, select data from menus, and find the right button to push. In an optimized environment the content fits your screen, itʼs easy to read, with large buttons so that a quick push of the thumb is all you need to navigate.

Findings

It was no surprise that the Fortune 500 is behind in mobile readiness, but it was a little unexpected to see which companies were in the front and back of the pack. We would have thought high tech companies like Cisco and Apple to lead, but instead we found companies like Tyson Foods and Humana offering fully optimized careers sites with a completely mobile apply process.

While these images give you a basic idea, we encourage you to visit and attempt to navigate a few sites to gain a full appreciation.


General ObservationsAs we analyzed the data to develop our ratings, there were several additional observations that we felt were noteworthy.

1. Silos – It is clear that the people who are responsible for the mobile corporate site are not coordinating with the people in HR who are responsible for the career section. Of the 141 companies with an optimized corporate site, only about 20% have an optimized careers section, and only 16% have a link between them. Of the 64 companies with a mobile optimized career section, only 48% have an optimized corporate site. It is reminiscent of the mid '90s when HR had to battle to get a careers link on the home page of the corporate web site.

2. Mobile Apply Process – There are only 11 companies with the ability to apply for a job completely on the mobile device. This indicates that it is either very hard to do in a mobile optimized way, or that companies believe job seekers would rather apply on a desktop. We think it is a little of both. When we explored the mobile apply process on the McDonaldʼs site, it seemed a little daunting. After thumbing in the basic name, address, email address, we got the next page and we were informed we were only 13% done. Had we not been conducting research, we may have never made it beyond that point. But the next few pages were education and work history, and most of those fields were optional. In the end it was not necessarily that painful. Kudos to McDonaldʼs for going all the way.

3. Native apps – While more than half of the Fortune 500 are experimenting with native apps for customers and consumers, very few have apps for jobs or careers. It is possible that companies do not believe job seekers would use a careers app due to the nature

Of the 141 companies with an

optimized corporate site, only

about 20% have an optimized

careers section.

Findings


Findings

of a job search. Would a job seeker realistically download a native app for every company from which they are pursuing employment opportunities? Probably not. Unless the app was developed for more than just careers. For example, McDonaldʼs took a more integrated approach and developed an app that serves both the consumer and job seeker. In addition to being able to find restaurants and look up nutrition information, you can also search and apply to jobs.

4. Talent Communities - We noticed that of the companies with mobile optimized career sections, most offered the ability to join a talent community rather than apply for a job. It is in line with the mentality that it would be too hard for a job seeker to actually apply for a job on the mobile device. The Talent Community registration process requires you to drop off just enough information so that the employer can send you new job listings via email. It is really nothing more than a watered down version of job agents where job seekers can elect to be notified when new vacancies are posted based on search criteria. The problem with this is that when people are invited to join a community there is an expectation of something more. This is actually a little less.

Pitfalls & Lessons LearnedAs we followed our methodology of searching for the corporate site and navigating to the careers section, we identified several pitfalls to be aware of as you address the mobile web for your company.

1. Use of Flash – There were a few sites that used Flash on the home page of the career section showing a map of the world allowing the user to select a geographic region to start their job search. Even though the main page was not mobile optimized, we still attempted to get all the way to the job search page to be sure. On these sites, we could not get past the main career page to view any jobs because flash is not available on the iPhone.

General Observations

Four Big Mistakes

1. Use of Flash on web pages cannot be viewed on iPhones.

2. Re-direct to Corp mSite prevents navigation to careers section.

3. No Careers Link on Corp mSite is a lost opportunity.

4. No mobile apply forces users to go back to a desktop.


2. Absolute Redirect – Most companies set up their web site so that mobile devices are detected and the user is redirected to the mobile optimized site. In several cases the redirect was absolute and no matter what page you hit on the domain or sub-domain you are automatically redirected to the mobile corporate site. This creates a problem when there is no careers link on the mobile optimized corporate site and we could not get to the careers section at all from the mobile device. Some of them had a link to navigate back to the full site, but all that does is send the user to a non-optimized site. The best practice is when the user is prompted beforehand as to which site they would like to land on; the full site, or the mobile site.

3. No Redirect – There were several cases where mobile optimized sites are available, but there is no redirect. This is problematic for several reasons. Mobile users will not hunt for the mobile site. If the main site does not redirect, it is almost like it does not exist. Of the 65 companies with mobile optimized career sections, more than two thirds have no redirect. When searching the company name and keyword “careers,” we found the mobile optimized link was sometimes second or third on the list. It appears that most non-optimized corporate sites use “Careers” as the page title, and “Jobs” is more frequently used for the mobile site. It is very possible that we missed a few because of this problem.

4. Limited Use – In some cases mobile optimized career sites were set up for just one type of position. The mentality is that only certain types of people would be using mobile devices for job searching. But even if that were true, it creates problems for the user who clicks the wrong link. The targeted user could end up on the main non-optimized site, and the user you did not expect to use mobile could end up seeing a limited set of job opportunities.

Of the 65 companies with mobile optimized career sections, more than two thirds have no redirect.

FindingsPitfalls & Lessons Learned


5. Careers Link - We believe it is important to have a careers link on the optimized corporate web site. We even deducted a point in the scoring if it was not there. But this is a “damned if you do, damned if you donʼt “ situation. If you donʼt have it there, users will be alienated and likely never make it to your non-optimized career section. If you do have the link, and it leads the user from an optimized site to a non-optimized experience, it can leave a bigger negative impact. It could be argued that it is better to have nothing optimized than to only be partially optimized.

6. No Mobile Apply - Most mobile career sites force the user to send themselves a link to the job via email to complete the apply process. We also found messaging from companies indicating it would be better to apply for jobs from a desktop computer. While this at least gives an explanation, it is still frustrating to the user who wants to complete the transaction on the mobile device. It would be very similar to instruct a job seeker who found your online career site that it would be better to submit a resume by Fax. There is a growing population of talent for whom a desktop computer may only be available in a public library. For many people, particularly in emerging markets, the smartphone is the only device used for web access and email.

Findings Pitfalls & Lessons Learned


While the results of this research illustrate a major gap between corporate

readiness and the trend toward the mobile web, it was really not all that surprising. It took more than 10 years for the shift to the world wide web to take place, this change is happening twice as fast. It is clear that the major corporations cannot keep up with the pace of this technology. Most companies are still trying to figure out how to leverage the social media explosion not to mention cloud computing. But it is evident that these advances in technology are all intertwined. Mobile will become the preferred platform to access our social channels and the cloud will enable us to be free from the desktop. Companies should be taking an integrated approach to develop strategies to embrace all three trends.

During the process of compiling this report, there are two very distinct opportunities that we believe will differentiate the wheat from the chaff.

Conclusions

1. Convergence of Brands – For the last ten years we have seen an infusion of marketing and brand consciousness enter the realm of talent acquisition. During the process of developing employer brands, companies have made attempts to connect it with their consumer brand. But in the end you still had two different brands. The shift to mobile is creating a convergence where there no longer needs to be a divide between the two. When building native apps, the goal is to create an engaging experience for the user and get them to come back often. When you browse the iTunes store and see all of the native apps the Fortune 500 have created, you wonder why no one (except for McDonaldʼs) has thought about creating a connection to careers. It is a lost opportunity.


Conclusions

2. Experience vs. Interface – Companies should realize that mobile is very different than the web. Based on the findings, it is clear that mobile technology is being treated like an interface problem, not a major transformation. The primary goal is to make all existing systems and content accessible from a mobile device. But this is yet another lost opportunity. The shift to mobile is as significant a change as the transition from client/server to the web in the 1990s. Mobile devices are being used anytime, anywhere. They are with us 24/7 with built in GPS. They are used for games, music, video, texting, email, dieting, shopping and soon will be the primary device to access any information on the web. The opportunity is to create a new experience for the mobile user, one that is engaging, intuitive, and contextual.

The opportunity is to stop thinking Web, and start thinking Mobile!

The opportunity is to stop thinking Web, and start thinking Mobile!


About iMomentous

Mobile has changed everything, especially recruiting. iMomentous delivers the highly scalable mobile technology platform that enables organizations to recruit, retain and engage talent anywhere, anytime. Since evolving from the union of a global data company, an enterprise technology firm, and a mobile recruitment platform, iMomentous has become the worldʼs leading mobile web career portal. More information can be accessed at www.imomentous.com.

About Ed Newman

Ed is an entrepreneur with a deep background in Human Resources and Talent Management and currently serves as the Vice President of Strategy for iMomentous. Prior to this, Ed was the founder of The Newman Group and served as its President from 1999 through 2010. In 2007 The Newman Group was acquired by Korn/Ferry

International. Over the past 20 years he has led the development and implementation of numerous recruiting and HR technology deployments and strategic talent management initiatives for Fortune 500 companies. Newman has written extensively about talent strategy and tactics; he is often quoted and interviewed in leading trade publications such as HR Magazine, Human Resource Executive and Workforce Management.

Acknowledgements

Contact us:[email protected]

Media Contact:Jeanne AchilleThe Devon Group +1.732.706.0123 ext. [email protected]

http://www.imomentous.com

http://www.imomentous.com


Appendix ACMRi Data By Company


CMRi Data by CompanyAppendix A

Mobile Apply

Mobile Career Native Apps

CMRi Score

-1 0 3

Company

3M

Mobile Consumer

Native App

1

Mobile Corp

Website

1

Careers Link on Mobile Corp Site

1

Mobile Career

Site

1

-1 0 1American Express 1 1 -1 1

0 0 -1American Electric Power 0 1 -1 -1

0 0 -2Ameren 0 -1 0 -1

0 0 0Amazon.com 1 1 -1 -1

-1 0 -1Altria Group 0 -1 0 1

0 0 -2Alpha Natural Resources 0 -1 0 -1

0 0 -2Ally Financial 0 -1 0 -1

0 0 0Allstate 1 1 -1 -1

-1 0 -1Alliant Techsystems 0 -1 0 1

0 0 -1Allergan 1 -1 0 -1

0 0 -2Allegheny Technologies 0 -1 0 -1

0 0 -2Aleris 0 -1 0 -1

0 0 -1Alcoa 1 -1 0 -1

0 0 -2AK Steel Holding 0 -1 0 -1

0 0 -2Air Products & Chemicals 0 -1 0 -1

0 0 -2Agilent Technologies 0 -1 0 -1

0 0 -1AGCO 1 -1 0 -1

0 0 0Aflac 1 1 -1 -1

-1 0 1Aetna 1 1 -1 1

0 0 -2AES 0 -1 0 -1

0 0 -2AECOM Technology 0 -1 0 -1

0 0 -1Advanced Micro Devices 0 1 -1 -1

0 0 -2Advanced Auto Parts 0 -1 0 -1

0 0 -2Abbott Laboratories 0 -1 0 -1


CMRi Data by Company Appendix A

Mobile Apply


CMRi Score

1 0 3

Company

American Family Insurance Group

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

1

0 0 -1Avaya 1 -1 0 -1

0 0 -1AutoZone 1 -1 0 -1

-1 0 0Auto Nation 0 1 -1 1

-1 0 0Automatic Data Processing 1 -1 0 1

0 0 -2Autoliv 0 -1 0 -1

0 0 -1Auto-Owners Insurance 0 1 -1 -1

-1 0 0AT&T 1 -1 0 1

-1 0 0Assurant 1 -1 0 1

0 0 -2Ashland 0 -1 0 -1

0 0 -1Arrow Electronics 1 -1 0 -1

0 0 -2Archer Daniels Midland 0 -1 0 -1

0 0 -1Aramark 1 -1 0 -1

0 0 -2Applied Materials 0 -1 0 -1

0 0 -1Apple 1 -1 0 -1

0 0 -2Apache 0 -1 0 -1

0 0 -2Aon 0 -1 0 -1

0 0 -1Anixter International 1 -1 0 -1

0 0 -2Andarko Petroleum 0 -1 0 -1

0 0 -1AMR 1 -1 0 -1

-1 0 -1Amgen 0 -1 0 1

0 0 -2AmerisourceBergen 0 -1 0 -1

-1 0 3Ameriprise Financial 1 1 1 1

0 0 -2Amerigroup 0 -1 0 -1

0 0 -2American International Group 0 -1 0 -1



Mobile Apply


CMRi Score

-1 0 0

Company

Avis Budget Group

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

1

0 0 -1Bristol-Myers Squibb 1 -1 0 -1

0 0 -2BrightPoint 0 -1 0 -1

0 0 2Boston Scientific 1 1 1 -1

0 0 1BorgWarner 0 1 1 -1

0 0 -1Booz Allen Hamilton Holding 1 -1 0 -1

-1 0 0Boeing 1 -1 0 1

0 0 -1BlackRock 1 -1 0 -1

0 0 -1Biogen Idec 1 -1 0 -1

0 0 -2Big Lots 0 -1 0 -1

-1 0 1Best Buy 1 1 -1 1

0 0 -2Berkshire Hathaway 0 -1 0 -1

0 0 -2Bemis 0 -1 0 -1

0 0 0Bed Bath & Beyond 1 1 -1 -1

0 0 -1Becton Dickinson 1 -1 0 -1

0 0 -1BB&T Corp. 1 -1 0 -1

0 0 -2Baxter International 0 -1 0 -1

0 0 0Barnes & Noble 1 1 -1 -1

0 0 -1Bank of New York Mellon Corp. 1 -1 0 -1

0 0 0Bank of America Corp. 1 1 -1 -1

0 0 -2Ball 0 -1 0 -1

0 0 -1Baker hughes 1 -1 0 -1

0 0 -2Avon Products 0 -1 0 -1

0 0 -1Avnet 1 -1 0 -1

-1 0 -1Avery Dennison 0 -1 0 1



Mobile Apply


CMRi Score

0 0 -1

Company

C.H. Robinson Worldwide

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 0Charles Schwab 1 1 -1 -1

-1 0 -1CH2M Hill 0 -1 0 1

0 0 -2CF Industries Holdings 0 -1 0 -1

0 0 0CenturyLink 1 1 -1 -1

0 0 -1Center-Point Energy 1 -1 0 -1

0 0 -2Centene 0 -1 0 -1

-1 0 -1Celgene 0 -1 0 1

0 0 -2Celanese 0 -1 0 -1

0 0 0CDW 1 1 -1 -1

0 0 -2CC Media Holdings 0 -1 0 -1

0 0 0CBS 1 1 -1 -1

0 0 -2CBRE Group 0 -1 0 -1

0 0 0Caterpillar 1 1 -1 -1

0 0 -2Catalyst Health Solutions 0 -1 0 -1

0 0 -2Casey's General Store 0 -1 0 -1

0 0 -1CarMax 0 1 -1 -1

0 0 -1Cardinal Health 1 -1 0 -1

0 0 0Capital One Financial 1 1 -1 -1

0 0 -2Campbell Soup 0 -1 0 -1

0 0 -2Cameron International 0 -1 0 -1

0 0 -2Calpine 0 -1 0 -1

0 0 0Caesars Entertainment 1 1 -1 -1

0 0 -2Cablevision Systems 0 -1 0 -1

0 0 -1Broadcom 1 -1 0 -1



Mobile Apply


CMRi Score

1 0 2

Company

Chesapeake Energy

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

1

0 0 0Consolidated Edison 1 1 -1 -1

0 0 -2Consol Energy 0 -1 0 -1

0 0 -1ConocoPhillips 1 -1 0 -1

0 0 -2ConAgra Foods 0 -1 0 -1

0 0 -1Con-way 1 -1 0 -1

0 0 1Computer Sciences 0 1 1 -1

0 0 -2Community Health Systems 0 -1 0 -1

0 0 -2Commercial Metals 0 -1 0 -1

-1 0 1Comcast 1 1 -1 1

0 0 -1Colgate-Palmolive 1 -1 0 -1

0 0 2Cognizant Technology Solutions 1 1 1 -1

0 0 -1Coca-Cola Enterprises 1 -1 0 -1

0 0 0Coca-Cola 1 1 -1 -1

0 0 -2CMS Energy 0 -1 0 -1

0 0 0Clorox 1 1 -1 -1

-1 0 -1Cliffs Natural Resources 0 -1 0 1

-1 0 0Citigroup 1 -1 0 1

0 0 -1CIT Group 1 -1 0 -1

0 0 0Cisco Systems 1 1 -1 -1

-1 0 1Cigna 1 1 -1 1

-1 0 -1Chubb 0 -1 0 1

0 0 -2CHS 0 -1 0 -1

0 0 -2Chevron 0 -1 0 -1

0 0 0Charter Communications 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Core-Mark Holding

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 0DISH Network 1 1 -1 -1

0 0 -1Discover Financial Services 1 -1 0 -1

0 0 0DirecTV 1 1 -1 -1

0 0 0Dillard's 1 1 -1 -1

0 0 0Dick's Sporting Goods 1 1 -1 -1

0 0 -2Devon Energy 0 -1 0 -1

0 0 0Delta Airlines 1 1 -1 -1

-1 0 1Dell 1 1 -1 1

0 0 -1Deere 1 -1 0 -1

0 0 -2Dean Foods 0 -1 0 -1

-1 0 0DaVita 1 -1 0 1

0 0 -2Darden Resteraunts 0 -1 0 -1

0 0 -2Danaher 0 -1 0 -1

0 0 -2Dana Holding 0 -1 0 -1

-1 0 1CVS Caremark 1 1 -1 1

0 0 -2CVR Energy 0 -1 0 -1

0 1 0Cummins 1 -1 0 -1

0 0 -1CSX 1 -1 0 -1

0 0 -2Crown Holdings 0 -1 0 -1

-1 0 0Coventry Health Care 1 -1 0 1

0 0 -1Costco Wholesale 0 1 -1 -1

0 0 -2Corning 0 -1 0 -1

0 0 -2Corn Products International 0 -1 0 -1

0 0 -1Constellation Energy 1 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

Dollar General

Mobile Consumer

Native App

0

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 -2Energy Transfer Equity 0 -1 0 -1

0 0 -2Energy Future Holdings 0 -1 0 -1

0 0 -2Enbridge Energy Partners 0 -1 0 -1

0 0 2Emerson Electric 1 1 1 -1

0 0 -2Emcor Group 0 -1 0 -1

0 0 -1EMC 1 -1 0 -1

0 0 -1Eli Lilly 1 -1 0 -1

0 0 -2El Paso 0 -1 0 -1

0 0 -2Edison International 0 -1 0 -1

0 0 -1Ecolab 1 -1 0 -1

0 0 0eBay 1 1 -1 -1

0 0 -1Eaton 1 -1 0 -1

0 0 -1Eastman Kodak 1 -1 0 -1

0 0 -2Eastman Chemical 0 -1 0 -1

0 0 -1DuPont 1 -1 0 -1

0 0 -2Duke Energy 0 -1 0 -1

-1 0 0DTE Energy 1 -1 0 1

1 0 1Dr. Pepper Snapple Group 0 -1 0 1

0 0 0Dow Chemical 1 1 -1 -1

0 0 -2Dover 0 -1 0 -1

0 0 -2Domtar 0 -1 0 -1

0 0 0Dominion Resources 1 1 -1 -1

0 0 -1Dollar Tree 0 1 -1 -1

0 0 0Dole Food 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Enterprise Products Partners

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Feeport-McMoRan Copper & Gold 0 -1 0 -1

0 0 -1Freddie Mac 1 -1 0 -1

0 0 -1Franklin Resources 1 -1 0 -1

0 0 0Ford Motor 1 1 -1 -1

0 0 -1Foot Locker 0 1 -1 -1

0 0 -2FMC Technologies 0 -1 0 -1

0 0 -2Fluor 0 -1 0 -1

0 0 -1FirstEnergy 1 -1 0 -1

0 0 -1First Data 1 -1 0 -1

1 0 3Fifth Third Bancorp 1 1 -1 1

0 0 -2Fidelity National Info. Services 0 -1 0 -1

0 0 -1Fidelity National Financial 1 -1 0 -1

0 0 0Fedex 1 1 -1 -1

0 0 -2Fannie Mae 0 -1 0 -1

0 0 -1Family Dollar Stores 0 1 -1 -1

0 0 -1Exxon Mobil 1 -1 0 -1

0 0 -1Express Scripts Holding 1 -1 0 -1

0 0 -2Expeditors International 0 -1 0 -1

0 0 -2Exelon 0 -1 0 -1

0 0 -2Exelis 0 -1 0 -1

0 0 0Estee Lauder 1 1 -1 -1

0 0 -1Erie Insurance Group 1 -1 0 -1

0 0 -2EOG Resources 0 -1 0 -1

0 0 0Entergy 1 1 -1 -1



Mobile Apply


CMRi Score

-1 0 1

Company

GameStop

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

1

0 0 -2Harris 0 -1 0 -1

-1 0 1Harley-Davidson 1 1 -1 1

0 0 -1Halliburton 1 -1 0 -1

0 0 -1H.J. Heinz 1 -1 0 -1

0 0 -2Guardian Life Ins. Co. of America 0 -1 0 -1

0 0 -1Group 1 Automotive 0 1 -1 -1

0 0 -2Great Atlantic & Pacific Tea 0 -1 0 -1

0 0 -2Graybar Electric 0 -1 0 -1

-1 0 1Google 1 1 -1 1

0 0 0Goodyear Tire & Rubber 1 1 -1 -1

0 0 -2Goodrich 0 -1 0 -1

0 0 -1Goldman Sachs Group 1 -1 0 -1

0 0 -2Global Partners 0 -1 0 -1

0 0 -1Gilead Sciences 1 -1 0 -1

0 0 -1Genworth Financial 1 -1 0 -1

0 0 -2Genuine Parts 0 -1 0 -1

-1 0 3General Motors 1 1 1 1

0 0 -1General Mills 1 -1 0 -1

-1 0 0General Electric 1 -1 0 1

0 1 -1General Dynamics 0 -1 0 -1

0 0 -2General Cable 0 -1 0 -1

0 0 0Gap 1 1 -1 -1

-1 0 0Gannett 1 -1 0 1

0 0 -2Frontier Communication 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 2

Company

HCA Holdings

Mobile Consumer

Native App

1

Mobile Corp

Website

1


1

Mobile Career

Site

-1

0 0 -2INTL FCStone 0 -1 0 -1

0 0 -2Interpublic Group 0 -1 0 -1

0 0 -2Interntional Paper 0 -1 0 -1

0 0 0International Business Machines 1 1 -1 -1

0 1 1Intel 1 1 -1 -1

-1 0 -1Insight Enterprises 0 -1 0 1

0 0 -1Ingram Micro 1 -1 0 -1

0 0 -2Illinois Tool Works 0 -1 0 -1

0 0 -2Icahn Enterprises 0 -1 0 -1

0 0 -2Huntsman 0 -1 0 -1

1 0 3Humana 1 1 -1 1

0 0 -2Host Hotels & Resorts 0 -1 0 -1

0 0 -2Hormel Foods 0 -1 0 -1

0 0 -1Honeywell International 1 -1 0 -1

0 0 0Home Depot 1 1 -1 -1

0 0 -2HollyFrontier 0 -1 0 -1

0 0 0Hewlett-Packard 1 1 -1 -1

0 0 -2Hess 0 -1 0 -1

1 0 3Hertz Global Holdings 1 1 -1 1

0 0 0Hershey 1 1 -1 -1

0 0 -1Henry Schein 1 -1 0 -1

0 0 -1Health Net 1 -1 0 -1

0 0 -2Health Management Associates 0 -1 0 -1

0 0 2Hartford Financial Services Group 1 1 1 -1



Mobile Apply


CMRi Score

0 0 -1

Company

J.M. Smucker

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Liberty Interactive 0 -1 0 -1

0 0 -2Liberty Global 0 -1 0 -1

0 0 -2Lear 0 -1 0 -1

0 0 -2Las Vegas Sands 0 -1 0 -1

0 0 -2Land O'Lakes 0 -1 0 -1

0 0 -2Laborotory Corp. of America 0 -1 0 -1

0 0 -2L-3 Communications 0 -1 0 -1

0 0 -1Kroger 1 -1 0 -1

0 0 -1Kraft Foods 1 -1 0 -1

0 0 0Kohl's 1 1 -1 -1

0 0 1Kindred Healthcare 0 1 1 -1

0 0 -2Kinder Morgan 0 -1 0 -1

0 0 -1Kimberly-Clark 1 -1 0 -1

0 0 0KeyCorp 1 1 -1 -1

-1 0 1Kelly Services 1 1 -1 1

0 0 -1Kellogg 1 -1 0 -1

0 0 -2KBR 0 -1 0 -1

0 0 -2Johnson Controls 0 -1 0 -1

0 0 -1Johnson & Johnson 1 -1 0 -1

0 0 -2Jarden 0 -1 0 -1

0 0 -2Jacobs Engineering Group 0 -1 0 -1

0 0 -2Jabil Circuit 0 -1 0 -1

0 0 -1J.P. Morgan Chase & Co. 1 -1 0 -1

-1 0 1J.C Penney 1 1 -1 1



Mobile Apply


CMRi Score

0 0 -2

Company

Limited Brands

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -1Meritor 1 -1 0 -1

0 0 -2Merck 0 -1 0 -1

-1 0 0Medtronic 1 -1 0 1

0 0 -1Medco Health Solutions 1 -1 0 -1

0 0 -2MeadWestvaco 0 -1 0 -1

0 0 -2McKesson 0 -1 0 -1

0 0 -1McGraw-Hill 1 -1 0 -1

1 1 6McDonald's 1 1 1 1

0 0 -1Mattel 1 -1 0 -1

0 0 0MasterCard 1 1 -1 -1

0 0 -2Massachusetts Mutual Life Insurance 0 -1 0 -1

-1 0 3Masco 1 1 1 1

0 0 -2Marsh & McLennan 0 -1 0 -1

0 0 0Marriott International 1 1 -1 -1

0 0 -2Marathon Petroleum 0 -1 0 -1

0 0 -2Marathon Oil 0 -1 0 -1

0 1 0Manpower 1 -1 0 -1

1 0 3Macy's 1 1 -1 1

0 0 0Lowe's 1 1 -1 -1

0 0 -2Loews 0 -1 0 -1

0 0 -1Lockheed Martin 1 -1 0 -1

0 0 0Live Nation Entertainment 1 1 -1 -1

0 0 -2Lincoln National 0 -1 0 -1

0 0 0Liberty Mutual Insurance Group 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 -2

Company

MetroPCS Communications

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Newell Rubbermaid 0 -1 0 -1

0 0 0New York Life Insurance 1 1 -1 -1

0 0 2NetApp 1 1 1 -1

1 0 1NCR 0 -1 0 1

0 0 -1Navistar International 1 -1 0 -1

0 0 0Nationwide 1 1 -1 -1

0 0 -2National Oilwell Varco 0 -1 0 -1

0 0 -1Nash-Finch 1 -1 0 -1

0 0 -2Mylan 0 -1 0 -1

0 0 -1Mutual of Omaha Insurance 1 -1 0 -1

0 0 -2Murphy Oil 0 -1 0 -1

0 0 -2MRC Global 0 -1 0 -1

0 0 -1Motorola Solutions 0 1 -1 -1

0 0 -1Motorola Mobility Holdings 0 1 -1 -1

0 0 -2Mosaic 0 -1 0 -1

-1 0 0Morgan Stanley 1 -1 0 1

0 0 -2Monsanto 0 -1 0 -1

0 0 -2Momentive Specialty Chemicals 0 -1 0 -1

0 0 -2Molina Healthcare 0 -1 0 -1

0 0 -1Mohawk Industries 1 -1 0 -1

-1 0 1Microsoft 1 1 -1 1

0 0 -2Micron Technology 0 -1 0 -1

0 0 -1MGM Resorts International 1 -1 0 -1

0 0 0MetLife 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 -1

Company

News Corp.

Mobile Consumer

Native App

0

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 -2Owens-Illinois 0 -1 0 -1

-1 0 0Owens Corning 1 -1 0 1

0 0 -2Owens Minor 0 -1 0 -1

0 0 -2Oshkosh 0 -1 0 -1

0 0 0Oracle 1 1 -1 -1

0 0 -2Oneck 0 -1 0 -1

0 0 -2Omnicom Group 0 -1 0 -1

1 0 1Omnicare 0 -1 0 1

0 0 0OfficeMax 1 1 -1 -1

-1 0 1Office Depot 1 1 -1 1

0 0 -2Occidental Petroleum 0 -1 0 -1

0 0 -1O'Reilly Automotive 0 1 -1 -1

0 0 -2NuStar Energy 0 -1 0 -1

0 0 -2Nucor 0 -1 0 -1

0 0 -2NRG Energy 0 -1 0 -1

0 0 2Northwestern Mutual 1 1 1 -1

0 0 -1Northrop Grumman 1 -1 0 -1

0 0 -1Norfolk Southern 1 -1 0 -1

0 0 0Nordstrom 1 1 -1 -1

0 0 -2NiSource 0 -1 0 -1

0 0 0Nike 1 1 -1 -1

0 0 -1Nil Holdings 1 -1 0 -1

0 0 -2NextEra Energy 0 -1 0 -1

0 0 -1Newmont Mining 1 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

Pacific Life

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

-1 0 3Prudential Financial 1 1 1 1

0 0 0Progressive 1 1 -1 -1

0 0 -2Progress Energy 0 -1 0 -1

0 0 -1Procter & Gamble 1 -1 0 -1

0 0 -1Principal Financial 1 -1 0 -1

0 0 -2Precision Castparts 0 -1 0 -1

0 0 -2Praxair 0 -1 0 -1

0 0 -2PPL 0 -1 0 -1

0 0 2PPG Industries 1 1 1 -1

0 0 -2PNC Financial Services Group 0 -1 0 -1

0 0 -2Plains All American Pipeline 0 -1 0 -1

-1 0 0Pitney Bowes 1 -1 0 1

0 0 -2Phillip Morris International 0 -1 0 -1

0 0 -2PG&E Corp. 0 -1 0 -1

0 0 0Pfizer 1 1 -1 -1

0 0 0PetSmart 1 1 -1 -1

0 0 -2Peter Kiewit Sons' 0 -1 0 -1

-1 1 1PepsiCo 1 -1 0 1

0 0 -1Pepco Holdings 1 -1 0 -1

0 0 -2Penske Automotive Group 0 -1 0 -1

0 0 -2Peabody Energy 0 -1 0 -1

0 0 -1Parker Hannifin 1 -1 0 -1

0 0 -2Pantry 0 -1 0 -1

0 0 -2Paccar 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 0

Company

Publix Super Markets

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 -2Seaboard 0 -1 0 -1

0 0 -2Sara Lee 0 -1 0 -1

0 0 -2Sanmina-SCI 0 -1 0 -1

0 0 -2SanDisk 0 -1 0 -1

-1 0 0SAIC 1 -1 0 1

0 0 0Safeway 1 1 -1 -1

0 0 -1Ryder System 1 -1 0 -1

0 0 -1Ross Stores 0 1 -1 -1

0 0 -1Rockwell Collins 1 -1 0 -1

0 0 -1Rockwell Automation 1 -1 0 -1

0 0 -2Rock-Tenn 0 -1 0 -1

0 0 0Rite Aid 1 1 -1 -1

0 0 -1Reynolds American 0 1 -1 -1

0 0 -2Republic Services 0 -1 0 -1

0 0 -2Reliance Steel & Aluminum 0 -1 0 -1

0 0 -2Reinsurance Group of America 0 -1 0 -1

0 0 0Regions Financial 1 1 -1 -1

-1 1 0Raytheon 0 -1 0 1

0 0 -1Ralph Lauren 1 -1 0 -1

0 0 -2R.R. Donnelley & Sons 0 -1 0 -1

-1 0 0Quest Diagnostics 1 1 0 -1

0 0 2Qualcomm 1 1 1 -1

0 0 -2PVH 0 -1 0 -1

0 0 -2Public Service Enterprise Group 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Sears Holding

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Sunoco 0 -1 0 -1

0 0 -2SunGard Data Systems 0 -1 0 -1

0 0 -1Stryker 1 -1 0 -1

0 0 -2Steel Dynamics 0 -1 0 -1

0 0 -1State Street Corp. 1 -1 0 -1

0 0 2State Farm Insurance 1 1 1 -1

0 0 -1Starwood Hotels & Resorts 1 -1 0 -1

-1 0 3Starbucks 1 1 1 1

0 0 0Staples 1 1 -1 -1

0 0 -1Stanley Black & Decker 1 -1 0 -1

0 0 -2St. Jude Medical 0 -1 0 -1

0 0 -1SPX 1 -1 0 -1

0 0 0Sprint Nextel 1 1 -1 -1

0 0 -1Spectrum Group International 1 -1 0 -1

0 0 -1Spectra Energy 1 -1 0 -1

0 0 0Southwest Airlines 1 1 -1 -1

0 0 -2Southern 0 -1 0 -1

-1 0 1Sonic Automotive 1 1 -1 1

0 0 -2Smithfield Foods 0 -1 0 -1

0 0 -2SLM 0 -1 0 -1

0 0 -1Sherwin-Williams 1 -1 0 -1

0 0 -1Shaw Group 1 -1 0 -1

0 0 1Sempra Energy 0 1 1 -1

0 0 -2Sealed Air 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

Supervalu

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -1TravelCenters of America 1 -1 0 -1

0 0 0Toys "R" Us 1 1 -1 -1

0 0 -2TJX 0 -1 0 -1

0 0 -1Timken 1 -1 0 -1

-1 0 1Time Warner Cable 1 1 -1 1

0 0 -2Time Warner 0 -1 0 -1

0 0 0TIAA-CREF 1 1 -1 -1

0 0 -2Thrivant Financial for Lutherans 0 -1 0 -1

0 0 -2Thermo Fisher Scientific 0 -1 0 -1

0 0 -1Textron 1 -1 0 -1

0 0 0Texas Instruments 1 1 -1 -1

0 0 -2Tesoro 0 -1 0 -1

0 0 -2Terex 0 -1 0 -1

0 0 -2Tenneco 0 -1 0 -1

-1 0 0Tenet Healthcare 1 -1 0 1

0 0 -2Telephone & Data Systems 0 -1 0 -1

0 0 -1Tech Data 1 -1 0 -1

0 0 0Target 1 1 -1 -1

0 0 -2Targa Resources 0 -1 0 -1

0 0 -1Sysco 1 -1 0 -1

0 0 -1Synnex 1 -1 0 -1

0 0 0Symantec 1 1 -1 -1

0 0 -2Susser Holdings 0 -1 0 -1

0 0 0SunTrust Banks 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 -1

Company

TRW Automotive Holdings

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2W.R. Berkley 0 -1 0 -1

0 0 -1Visteon 1 -1 0 -1

0 0 -1Visa 1 -1 0 -1

0 0 -2Viacom 0 -1 0 -1

0 0 -2VF 0 -1 0 -1

-1 0 1Verizon Communications 1 1 -1 1

0 0 -2Vanguard Health Systems 0 -1 0 -1

0 0 -2Valero Energy 0 -1 0 -1

0 0 -1US Airways Group 0 1 -1 -1

0 0 -2URS 0 -1 0 -1

0 0 -2Unum Group 0 -1 0 -1

0 0 1Universal Health Services 0 1 1 -1

-1 0 0UnitedHealth Group 1 -1 0 1

0 0 -2United Technologies 0 -1 0 -1

0 0 -2United Stationers 0 -1 0 -1

0 0 -2United States Steel 0 -1 0 -1

0 0 0United Services Automobile Assn. 1 1 -1 -1

0 0 -1United Parcel Service 1 -1 0 -1

0 0 -1United Continental Holdings 1 -1 0 -1

0 0 0Union Pacific 1 1 -1 -1

0 0 -2UGI 0 -1 0 -1

0 0 -1U.S. bancorp 1 -1 0 -1

1 0 1Tyson Foods 0 -1 0 1

0 0 0Travelers Cos. 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 0

Company

Wal-Mart Stores

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 -2Yum Brands 0 -1 0 -1

0 0 -1YRC Worldwide 1 -1 0 -1

0 0 0Yahoo! 1 1 -1 -1

0 0 -1Xerox 1 -1 0 -1

0 0 -2Xcel Energy 0 -1 0 -1

0 0 -1Wynn Resorts 1 -1 0 -1

0 0 -2World Fuel Services 0 -1 0 -1

0 0 -1Winn-Dixie Stores 1 -1 0 -1

0 0 -2Williams 0 -1 0 -1

0 0 2Whole Foods Market 1 1 1 -1

0 0 0Whirlpool 1 1 -1 -1

0 0 -2Weyerhaeuser 0 -1 0 -1

0 0 -1Western Union 1 -1 0 -1

0 0 -2Western Refining 0 -1 0 -1

0 0 -1Western Digital 1 -1 0 -1

0 0 -2Western & Southern Financial Group 0 -1 0 -1

0 0 -2Wesco International 0 -1 0 -1

0 0 0Wells Fargo 1 1 -1 -1

0 0 -2WellPoint 0 -1 0 -1

0 0 -2WellCare Health Plans 0 -1 0 -1

0 0 -2Waste Management 0 -1 0 -1

0 0 -1Walt Disney 1 -1 0 -1

0 0 0Walgreen 1 1 -1 -1

-1 0 1W.W. Grainger 1 1 -1 1


Appendix BCMRi Data By Score


CMRi Data by ScoreAppendix B

Mobile Apply


CMRi Score

1 1 6

Company

McDonald's

Mobile Consumer

Native App

1

Mobile Corp

Website

1


1

Mobile Career

Site

1

1 0 1Tyson Foods 0 -1 0 1

0 0 2NetApp 1 1 1 -1

0 0 2Cognizant Technology Solutions 1 1 1 -1

0 0 2Boston Scientific 1 1 1 -1

0 0 2Whole Foods Market 1 1 1 -1

0 0 2PPG Industries 1 1 1 -1

0 0 2Qualcomm 1 1 1 -1

0 0 2Hartford Financial Services Group 1 1 1 -1

0 0 2Emerson Electric 1 1 1 -1

0 0 2Northwestern Mutual 1 1 1 -1

0 0 2HCA Holdings 1 1 1 -1

0 0 2State Farm Insurance 1 1 1 -1

1 0 2Chesapeake Energy 1 -1 0 1

-1 0 3Masco 1 1 1 1

-1 0 3Ameriprise Financial 1 1 1 1

-1 0 3Starbucks 1 1 1 1

-1 0 33M 1 1 1 1

-1 0 3Prudential Financial 1 1 1 1

-1 0 3General Motors 1 1 1 1

1 0 3American Family Insurance 1 1 -1 1

1 0 3Fifth Third Bancorp 1 1 -1 1

1 0 3Hertz Global Holdings 1 1 -1 1

1 0 3Macy's 1 1 -1 1

1 0 3Humana 1 1 -1 1


CMRi Data by Score Appendix B

Mobile Apply


CMRi Score

1 0 1

Company

Omnicare

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

1

0 0 1Sempra Energy 0 1 1 -1

0 0 1Computer Sciences 0 1 1 -1

0 1 1Intel 1 1 -1 -1

-1 0 1Harley-Davidson 1 1 -1 1

-1 0 1Kelly Services 1 1 -1 1

-1 0 1Sonic Automotive 1 1 -1 1

-1 0 1W.W. Grainger 1 1 -1 1

-1 0 1Gamestop 1 1 -1 1

-1 0 1Office Depot 1 1 -1 1

-1 0 1J.C. Penney 1 1 -1 1

-1 0 1Time Warner Cable 1 1 -1 1

-1 0 1Cigna 1 1 -1 1

-1 0 1American Express 1 1 -1 1

-1 0 1Aetna 1 1 -1 1

-1 0 1Google 1 1 -1 1

-1 0 1Best Buy 1 1 -1 1

-1 0 1Comcast 1 1 -1 1

-1 0 1Dell 1 1 -1 1

-1 0 1Microsoft 1 1 -1 1

-1 0 1CVS Caremark 1 1 -1 1

-1 0 1Verizon Communications 1 1 -1 1

-1 1 1PepsiCo 1 -1 0 1

1 0 1NCR 0 -1 0 1

1 0 1Dr. Pepper Snapple Group 0 -1 0 1



Mobile Apply


CMRi Score

0 0 1

Company

Universal Health Services

Mobile Consumer

Native App

0

Mobile Corp

Website

1


1

Mobile Career

Site

-1

0 1 0Cummins 1 -1 0 -1

0 1 0Manpower 1 -1 0 -1

-1 0 0AutoNation 0 1 -1 1

-1 1 0Raytheon 0 -1 0 1

-1 0 0Gannett 1 -1 0 1

-1 0 0Pitney Bowes 1 -1 0 1

-1 0 0Owens Corning 1 -1 0 1

-1 0 0Avid Budget Group 1 -1 0 1

-1 0 0DaVita 1 -1 0 1

-1 0 0Assurant 1 -1 0 1

-1 0 0DTE Energy 1 -1 0 1

-1 0 0Tenet Healthcare 1 -1 0 1

-1 0 0Automatic Data Processing 1 -1 0 1

-1 0 0SAIC 1 -1 0 1

-1 0 0Coventry Healthcare 1 -1 0 1

-1 0 0Medtronic 1 -1 0 1

-1 0 0Morgan Stanley 1 -1 0 1

-1 0 0Boeing 1 -1 0 1

-1 0 0UnitedHealth Group 1 -1 0 1

-1 0 0Citigroup 1 -1 0 1

-1 0 0AT&T 1 -1 0 1

-1 0 0General Electric 1 -1 0 1

0 0 1Kindred Healthcare 0 1 1 -1

0 0 1BorgWarner 0 1 1 -1



Mobile Apply


CMRi Score

0 0 0

Company

Cisco Systems

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 0Sprint Nextel 1 1 -1 -1

0 0 0TIAA-CREF 1 1 -1 -1

0 0 0New York Life Insurance 1 1 -1 -1

0 0 0Liberty Mutual Insurance Group 1 1 -1 -1

0 0 0Delta Airlines 1 1 -1 -1

0 0 0Oracle 1 1 -1 -1

0 0 0Fedex 1 1 -1 -1

0 0 0Safeway 1 1 -1 -1

0 0 0Coca-Cola 1 1 -1 -1

0 0 0Amazon.com 1 1 -1 -1

0 0 0Lowe's 1 1 -1 -1

0 0 0Dow Chemical 1 1 -1 -1

0 0 0Caterpillar 1 1 -1 -1

0 0 0Pfizer 1 1 -1 -1

0 0 0Target 1 1 -1 -1

0 0 0Home Depot 1 1 -1 -1

0 0 0MetLife 1 1 -1 -1

0 0 0Walgreen 1 1 -1 -1

0 0 0Wells Fargo 1 1 -1 -1

0 0 0International Business Machines 1 1 -1 -1

0 0 0Bank of America Corp. 1 1 -1 -1

0 0 0Hewlett-Packard 1 1 -1 -1

0 0 0Ford Motor 1 1 -1 -1

0 0 0Wal-Mart Stores 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 0

Company

Allstate

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 0Consolidated Edison 1 1 -1 -1

0 0 0Texas Instruments 1 1 -1 -1

0 0 0Toys "R" Us 1 1 -1 -1

0 0 0DISH Network 1 1 -1 -1

0 0 0CBS 1 1 -1 -1

0 0 0Dominion Resources 1 1 -1 -1

0 0 0Gap 1 1 -1 -1

0 0 0CenturyLink 1 1 -1 -1

0 0 0Progressive 1 1 -1 -1

0 0 0Southwest Airlines 1 1 -1 -1

0 0 0Capital One Financial 1 1 -1 -1

0 0 0Whirlpool 1 1 -1 -1

0 0 0Kohl's 1 1 -1 -1

0 0 0United States Automobile Assn. 1 1 -1 -1

0- 0 0Union Pacific 1 1 -1 -1

0 0 0Nike 1 1 -1 -1

0 0 0Aflac 1 1 -1 -1

0 0 0Good Year Tire & Rubber 1 1 -1 -1

0 0 0Staples 1 1 -1 -1

0 0 0Rite Aid 1 1 -1 -1

0 0 0Travelers Cos. 1 1 -1 -1

0 0 0Publix Super Markets 1 1 -1 -1

0 0 0DirecTV 1 1 -1 -1

0 0 0Nationwide 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 0

Company

Marriott International

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 0Charles Schwab 1 1 -1 -1

0 0 0Yahoo! 1 1 -1 -1

0 0 0Dick's sporting Goods 1 1 -1 -1

0 0 0Clorox 1 1 -1 -1

0 0 0Live Nation Entertainment 1 1 -1 -1

0 0 0Hershey 1 1 -1 -1

0 0 0PetSmart 1 1 -1 -1

0 0 0Symantec 1 1 -1 -1

0 0 0Dillard's 1 1 -1 -1

0 0 0MasterCard 1 1 -1 -1

0 0 0Barnes & Noble 1 1 -1 -1

0 0 0OfficeMax 1 1 -1 -1

0 0 0Charter Communications 1 1 -1 -1

0 0 0Dole Food 1 1 -1 -1

0 0 0Regions Financial 1 1 -1 -1

0 0 0Quest Diagnostics 1 1 -1 -1

0 0 0Bed Bath & Beyond 1 1 -1 -1

0 0 0Estee Lauder 1 1 -1 -1

0 0 0Caesar's Entertainment 1 1 -1 -1

0 0 0SunTrust Banks 1 1 -1 -1

0 0 0CDW 1 1 -1 -1

0 0 0Nordstrom 1 1 -1 -1

0 0 0Entergy 1 1 -1 -1

0 0 0eBay 1 1 -1 -1



Mobile Apply


CMRi Score

0 0 0

Company

KeyCorp

Mobile Consumer

Native App

1

Mobile Corp

Website

1


-1

Mobile Career

Site

-1

0 0 -1Northrop Grumman 1 -1 0 -1

0 0 -1Deere 1 -1 0 -1

0 0 -1Ingram Micro 1 -1 0 -1

0 0 -1Goldman Sachs Group 1 -1 0 -1

0 0 -1Honeywell International 1 -1 0 -1

0 0 -1United Continental Holdings 1 -1 0 -1

0 0 -1Supervalu 1 -1 0 -1

0 0 -1DuPont 1 -1 0 -1

0 0 -1Sysco 1 -1 0 -1

0 0 -1Walt Disney 1 -1 0 -1

0 0 -1Express Scripts Holding 1 -1 0 -1

0 0 -1Lockheed Martin 1 -1 0 -1

0 0 -1United Parcel Service 1 -1 0 -1

0 0 -1Kraft Foods 1 -1 0 -1

0 0 -1Johnson & Johnson 1 -1 0 -1

0 0 -1Medco Health Solutions 1 -1 0 -1

0 0 -1Proctor & Gamble 1 -1 0 -1

0 0 -1Freddie Mac 1 -1 0 -1

0 0 -1Kroger 1 -1 0 -1

0 0 -1Cardinal Health 1 -1 0 -1

0 0 -1Apple 1 -1 0 -1

0 0 -1J.P. Morgan Chase & Co. 1 -1 0 -1

0 0 -1ConocoPhillips 1 -1 0 -1

0 0 -1Exxon Mobil 1 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

Avnet

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -1Health Net 1 -1 0 -1

0 0 -1Parker Hannifin 1 -1 0 -1

0 0 -1Kellogg 1 -1 0 -1

0 0 -1Aramark 1 -1 0 -1

0 0 -1Constellation Energy 1 -1 0 -1

0 0 -1Navistar International 1 -1 0 -1

0 0 -1General Mills 1 -1 0 -1

0 0 -1Bank of New York Mellon Corp. 1 -1 0 -1

0 0 -1Eaton 1 -1 0 -1

0 0 -1TRW Automotive Holdings 1 -1 0 -1

0 0 -1FirstEnergy 1 -1 0 -1

0 0 -1Colgate-Palmolive 1 -1 0 -1

0 0 -1Baker Hughes 1 -1 0 -1

0 0 -1EMC 1 -1 0 -1

0 0 -1Kimberly-Clark 1 -1 0 -1

0 0 -1Bristol-Myers Squibb 1 -1 0 -1

0 0 -1Arrow Electronics 1 -1 0 -1

0 0 -1U.S. Bancorp 1 -1 0 -1

0 0 -1Xerox 1 -1 0 -1

0 0 -1AMR 1 -1 0 -1

0 0 -1Eli Lilly 1 -1 0 -1

0 0 -1Halliburton 1 -1 0 -1

0 0 -1Alcoa 1 -1 0 -1

0 0 -1Tech Data 1 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

CSX

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -1Visteon 1 -1 0 -1

0 0 -1AutoZone 1 -1 0 -1

0 0 -1Stryker 1 -1 0 -1

0 0 -1Gilead Sciences 1 -1 0 -1

0 0 -1CenterPoint Energy 1 -1 0 -1

0 0 -1Henry Schein 1 -1 0 -1

0 0 -1Discovery Financial Services 1 -1 0 -1

0 0 -1Principal Financial 1 -1 0 -1

0 0 -1Sherwin-Williams 1 -1 0 -1

0 0 -1AGCO 1 -1 0 -1

0 0 -1BlackRock 1 -1 0 -1

0 0 -1Visa 1 -1 0 -1

0 0 -1Western Digital 1 -1 0 -1

0 0 -1BB&T Corp. 1 -1 0 -1

0 0 -1State Street Corp. 1 -1 0 -1

0 0 -1C.H. Robinson Worldwide 1 -1 0 -1

0 0 -1Genworth Financial 1 -1 0 -1

0 0 -1Newmont Mining 1 -1 0 -1

0 0 -1Synnex 1 -1 0 -1

0 0 -1Stanley Black & Decker 1 -1 0 -1

0 0 -1H.J. Heinz 1 -1 0 -1

0 0 -1First Data 1 -1 0 -1

0 0 -1Norfolk Southern 1 -1 0 -1

0 0 -1Textron 1 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

Coca-Cola Enterprises

Mobile Consumer

Native App

1

Mobile Corpo

Website

-1


0

Mobile Career

Site

-1

0 0 -1Booz Allen Hamilton Holding 1 -1 0 -1

0 0 -1Spectra Energy 1 -1 0 -1

0 0 -1Starwood Hotels & Resorts 1 -1 0 -1

0 0 -1Mohawk Industries 1 -1 0 -1

0 0 -1Ralph Lauren 1 -1 0 -1

0 0 -1Pacific Life 1 -1 0 -1

0 0 -1Pepco Holdings 1 -1 0 -1

0 0 -1Shaw Group 1 -1 0 -1

0 0 -1Mutual of Omaha Insurance 1 -1 0 -1

0 0 -1Rockwell Automation 1 -1 0 -1

0 0 -1Eastman Kodak 1 -1 0 -1

0 0 -1Ryder System 1 -1 0 -1

0 0 -1Mattel 1 -1 0 -1

0 0 -1Anixter International 1 -1 0 -1

0 0 -1McGraw-Hill 1 -1 0 -1

0 0 -1NII Holdings 1 -1 0 -1

0 0 -1Ecolab 1 -1 0 -1

0 0 -1Winn-Dixie Stores 1 -1 0 -1

0 0 -1Franklin Resources 1 -1 0 -1

0 0 -1Spectrum Group International 1 -1 0 -1

0 0 -1Broadcom 1 -1 0 -1

0 0 -1Becton Dickenson 1 -1 0 -1

0 0 -1MGM Resorts International 1 -1 0 -1

0 0 -1TravelCenters of America 1 -1 0 -1



Mobile Apply


CMRi Score

0 0 -1

Company

Avaya

Mobile Consumer

Native App

1

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

-1 0 -1Alliant Techsystems 1 -1 0 1

-1 0 -1Insight Enterprises 1 -1 0 1

-1 0 -1CH2M Hill 1 -1 0 1

-1 0 -1Avery Dennison 1 -1 0 1

-1 0 -1Cliffs Natural Resources 0 -1 0 1

-1 0 -1Chubb 0 -1 0 1

-1 0 -1Amgen 0 -1 0 1

-1 0 -1Altria Group 0 -1 0 1

-1 0 -1General Dynamics 0 -1 0 1

0 0 -1Nash-Finch 1 -1 0 -1

0 0 -1Erie Insurance Group 1 -1 0 -1

0 0 -1Rockwell Collins 1 -1 0 -1

0 0 -1J.M. Smucker 1 -1 0 -1

0 0 -1CIT Group 1 -1 0 -1

0 0 -1YRC Worldwide 1 -1 0 -1

0 0 -1Meritor 1 -1 0 -1

0 0 -1Biogen Idec 1 -1 0 -1

0 0 -1Fidelity National Financial 1 -1 0 -1

0 0 -1Timken 1 -1 0 -1

0 0 -1Wynn Resorts 1 -1 0 -1

0 0 -1Con-way 1 -1 0 -1

0 0 -1Allergan 1 -1 0 -1

0 0 -1SPX 1 -1 0 -1

0 0 -1Western Union 1 -1 0 -1



Mobile Apply


CMRi Score

-1 0 -1

Company

Celgene

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

1

0 0 -2AmerisourceBergen 0 -1 0 -1

0 0 -2Archer Daniels Midland 0 -1 0 -1

0 0 -2McKesson 0 -1 0 -1

0 0 -2Valero Energy 0 -1 0 -1

0 0 -2Fannie Mae 0 -1 0 -1

0 0 -2Berkshire Hathaway 0 -1 0 -1

0 0 -2Chevron 0 -1 0 -1

0 0 -1Foot Locker 0 1 -1 -1

0 0 -1Auto-Owners Insurance 0 1 -1 -1

0 0 -1O'Reilly Automotive 0 1 -1 -1

0 0 -1Group 1 Automotive 0 1 -1 -1

0 0 -1Advanced Micro Devices 0 1 -1 -1

0 0 -1Dollar Tree 0 1 -1 -1

0 0 -1Reynolds American 0 1 -1 -1

0 0 -1Family Dollar Stores 0 1 -1 -1

0 0 -1Ross Stores 0 1 -1 -1

0 0 -1CarMax 0 1 -1 -1

0 0 -1Motorola Solutions 0 1 -1 -1

0 0 -1US Airwaus Group 0 1 -1 -1

0 0 -1Motorola Mobility Holdings 0 1 -1 -1

0 0 -1Dollar General 0 1 -1 -1

0 0 -1American Electric Power 0 1 -1 -1

0 0 -1News Corp. 0 1 -1 -1

0 0 -1Costco Worldwide 0 1 -1 -1



Mobile Apply


CMRi Score

0 0 -2

Company

INTL FCStone

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Freeport-McMoRan Copper & Gold 0 -1 0 -1

0 0 -2TJX 0 -1 0 -1

0 0 -2Fluor 0 -1 0 -1

0 0 -2Occidental Petroleum 0 -1 0 -1

0 0 -2Massachusetts Mutual Life Insurance 0 -1 0 -1

0 0 -2International Paper 0 -1 0 -1

0 0 -2Time Warner 0 -1 0 -1

0 0 -2Tesero 0 -1 0 -1

0 0 -2`Phillip Morris International 0 -1 0 -1

0 0 -2Murphy Oil 0 -1 0 -1

0 0 -2Plains All American Pipeline 0 -1 0 -1

0 0 -2World Fuel Services 0 -1 0 -1

0 0 -2CHS 0 -1 0 -1

0 0 -2Hess 0 -1 0 -1

0 0 -2Abbott Laboratories 0 -1 0 -1

0 0 -2Johnson Controls 0 -1 0 -1

0 0 -2Sears Holdings 0 -1 0 -1

0 0 -2Enterprise Product Partners 0 -1 0 -1

0 0 -2Sunoco 0 -1 0 -1

0 0 -2Merck 0 -1 0 -1

0 0 -2United Technologies 0 -1 0 -1

0 0 -2WellPoint 0 -1 0 -1

0 0 -2American International Group 0 -1 0 -1

0 0 -2Marathon Petroleum 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Nucor

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Baxter International 0 -1 0 -1

0 0 -2Anadarko Petroleum 0 -1 0 -1

0 0 -2Loews 0 -1 0 -1

0 0 -2Lear 0 -1 0 -1

0 0 -2Duke Energy 0 -1 0 -1

0 0 -2National Oilwell Varco 0 -1 0 -1

0 0 -2Global Partners 0 -1 0 -1

0 0 -2PG&E Corp. 0 -1 0 -1

0 0 -2Viacom 0 -1 0 -1

0 0 -2Oneck 0 -1 0 -1

0 0 -2L-3 Communications 0 -1 0 -1

0 0 -2Marathon Oil 0 -1 0 -1

0 0 -2NextEra Energy 0 -1 0 -1

0 0 -2HollyFrontier 0 -1 0 -1

0 0 -2PNC Financial Services Group 0 -1 0 -1

0 0 -2Paccar 0 -1 0 -1

0 0 -2Danaher 0 -1 0 -1

0 0 -2Jabil Circuit 0 -1 0 -1

0 0 -2Apache 0 -1 0 -1

0 0 -2Southern 0 -1 0 -1

0 0 -2AES 0 -1 0 -1

0 0 -2Illinois Tool Works 0 -1 0 -1

0 0 -2Exelon 0 -1 0 -1

0 0 -2United States Steel 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Omnicom Group

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Public Service Enterprise Group 0 -1 0 -1

0 0 -2Praxair 0 -1 0 -1

0 0 -2Huntsman 0 -1 0 -1

0 0 -2Aon 0 -1 0 -1

0 0 -2Avon Products 0 -1 0 -1

0 0 -2Devon Energy 0 -1 0 -1

0 0 -2Marsh McLennan 0 -1 0 -1

0 0 -2Liberty Interactive 0 -1 0 -1

0 0 -2Thermo Fisher Scientific 0 -1 0 -1

0 0 -2Monsanto 0 -1 0 -1

0 0 -2Icahn Enterprises 0 -1 0 -1

0 0 -2Penske Automotive Group 0 -1 0 -1

0 0 -2Sara Lee 0 -1 0 -1

0 0 -2Smithfield Foods 0 -1 0 -1

0 0 -2ConAgra Foods 0 -1 0 -1

0 0 -2Genuine Parts 0 -1 0 -1

0 0 -2Yum Brands 0 -1 0 -1

0 0 -2PPL 0 -1 0 -1

0 0 -2Edison International 0 -1 0 -1

0 0 -2Land O'Lakes 0 -1 0 -1

0 0 -2Dean Foods 0 -1 0 -1

0 0 -2Waste Management 0 -1 0 -1

0 0 -2Ally Financial 0 -1 0 -1

0 0 -2Community Health Systems 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Xcel Energy

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Ball 0 -1 0 -1

0 0 -2Crown Holdings 0 -1 0 -1

0 0 -2Micron Technology 0 -1 0 -1

0 0 -2Reinsurance Group of America 0 -1 0 -1

0 0 -2Progress Energy 0 -1 0 -1

0 0 -2Western Refining 0 -1 0 -1

0 0 -2NRG Energy 0 -1 0 -1

0 0 -2Enbridge Energy Partners 0 -1 0 -1

0 0 -2KBR 0 -1 0 -1

0 0 -2Las Vegas Sands 0 -1 0 -1

0 0 -2VF 0 -1 0 -1

0 0 -2URS 0 -1 0 -1

0 0 -2Mosaic 0 -1 0 -1

0 0 -2Air Products & Chemicals 0 -1 0 -1

0 0 -2EOG Resources 0 -1 0 -1

0 0 -2Liberty Global 0 -1 0 -1

0 0 -2Unum Group 0 -1 0 -1

0 0 -2Limited Brands 0 -1 0 -1

0 0 -2Peter Kiewit Sons' 0 -1 0 -1

0 0 -2Jacobs Engineering Group 0 -1 0 -1

0 0 -2Applied Materials 0 -1 0 -1

0 0 -2Guardian Life Ins. Co. of America 0 -1 0 -1

0 0 -2R.R. Donnelley & Sons 0 -1 0 -1

0 0 -2Lincoln National 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Owens & Minor

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Eastman Chemical 0 -1 0 -1

0 0 -2Owens-Illinois 0 -1 0 -1

0 0 -2Darden Restaurants 0 -1 0 -1

0 0 -2Ameren 0 -1 0 -1

0 0 -2Oshkosh 0 -1 0 -1

0 0 -2Dana Holding 0 -1 0 -1

0 0 -2Campbell Soup 0 -1 0 -1

0 0 -2Thrivant Financial for Lutherans 0 -1 0 -1

0 0 -2Corning 0 -1 0 -1

0 0 -2Hormel Foods 0 -1 0 -1

0 0 -2Commercial Metals 0 -1 0 -1

0 0 -2Williams 0 -1 0 -1

0 0 -2Steel Dynamics 0 -1 0 -1

0 0 -2AECOM Technology 0 -1 0 -1

0 0 -2Goodrich 0 -1 0 -1

0 0 -2Great Atlantic & Pacific Tea 0 -1 0 -1

0 0 -2Peabody Energy 0 -1 0 -1

0 0 -2Reliance Steel & Aluminum 0 -1 0 -1

0 0 -2Republic Services 0 -1 0 -1

0 0 -2Autoliv 0 -1 0 -1

0 0 -2Energy Transfer Equity 0 -1 0 -1

0 0 -2Kinder Morgan 0 -1 0 -1

0 0 -2Ashland 0 -1 0 -1

0 0 -2Dover 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Pantry

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Expeditors International 0 -1 0 -1

0 0 -2CC Media Holdings 0 -1 0 -1

0 0 -2Core-Mark holding 0 -1 0 -1

0 0 -2Advance Auto Parts 0 -1 0 -1

0 0 -2Corn Products International 0 -1 0 -1

0 0 -2Precision Castparts 0 -1 0 -1

0 0 -2Amerigroup 0 -1 0 -1

0 0 -2AK Steel Holding 0 -1 0 -1

0 0 -2CMS Energy 0 -1 0 -1

0 0 -2Terex 0 -1 0 -1

0 0 -2Nustar Energy 0 -1 0 -1

0 0 -2Sanmina-SCI 0 -1 0 -1

0 0 -2Agilent Technologies 0 -1 0 -1

0 0 -2Weyerhaeuser 0 -1 0 -1

0 0 -2Jarden 0 -1 0 -1

0 0 -2Celanese 0 -1 0 -1

0 0 -2Calpine 0 -1 0 -1

0 0 -2Cameron International 0 -1 0 -1

0 0 -2Targa Resources 0 -1 0 -1

0 0 -2Interpublic Group 0 -1 0 -1

0 0 -2Energy Future Holdings 0 -1 0 -1

0 0 -2Alpha Natural Resources 0 -1 0 -1

0 0 -2Tenneco 0 -1 0 -1

0 0 -2Cablevision Systems 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Mylan

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Rock-Tenn 0 -1 0 -1

0 0 -2Laboratory Corp. of America 0 -1 0 -1

0 0 -2St. Jude Medical 0 -1 0 -1

0 0 -2Domtar 0 -1 0 -1

0 0 -2Sealed Air 0 -1 0 -1

0 0 -2SanDisk 0 -1 0 -1

0 0 -2Emcor Group 0 -1 0 -1

0 0 -2Seaboard 0 -1 0 -1

0 0 -2SLM 0 -1 0 -1

0 0 -2Fidelity National Info. Services 0 -1 0 -1

0 0 -2Health Management Associates 0 -1 0 -1

0 0 -2Exelis 0 -1 0 -1

0 0 -2General Cable 0 -1 0 -1

0 0 -2PVH 0 -1 0 -1

0 0 -2CBRE Group 0 -1 0 -1

0 0 -2Newell Rubbermaid 0 -1 0 -1

0 0 -2Harris 0 -1 0 -1

0 0 -2NiSource 0 -1 0 -1

0 0 -2MeadWestvaco 0 -1 0 -1

0 0 -2UGI 0 -1 0 -1

0 0 -2CF Industries Holdings 0 -1 0 -1

0 0 -2WellCare Health Plans 0 -1 0 -1

0 0 -2Consol Energy 0 -1 0 -1

0 0 -2Wesco International 0 -1 0 -1



Mobile Apply


CMRi Score

0 0 -2

Company

Graybar Electric

Mobile Consumer

Native App

0

Mobile Corp

Website

-1


0

Mobile Career

Site

-1

0 0 -2Molina Healthcare 0 -1 0 -1

0 0 -2Aleris 0 -1 0 -1

0 0 -2MRC Global 0 -1 0 -1

0 0 -2MetroPCS Communications 0 -1 0 -1

0 0 -2El Paso 0 -1 0 -1

0 0 -2Susser Holdings 0 -1 0 -1

0 0 -2Vanguard Health Systems 0 -1 0 -1

0 0 -2Western & Southern Financial Group 0 -1 0 -1

0 0 -2SunGard Data Systems 0 -1 0 -1

0 0 -2Host Hotels & Resorts 0 -1 0 -1

0 0 -2United Stationers 0 -1 0 -1

0 0 -2CVR Energy 0 -1 0 -1

0 0 -2FMC Technologies 0 -1 0 -1

0 0 -2Casey's General Store 0 -1 0 -1

0 0 -2W. R. Berkley 0 -1 0 -1

0 0 -2Telephone & Data Systems 0 -1 0 -1

0 0 -2Allegheny Technologies 0 -1 0 -1

0 0 -2Big Lots 0 -1 0 -1

0 0 -2Frontier Communications 0 -1 0 -1

0 0 -2BrightPoint 0 -1 0 -1

0 0 -2Bemis 0 -1 0 -1

0 0 -2Catalyst Health Solutions 0 -1 0 -1

0 0 -2Centene 0 -1 0 -1

0 0 -2Momentive Specialty Chemicals 0 -1 0 -1

Corporate Mobile Readiness Report

Documents

Transcript of Corporate Mobile Readiness Report