Copyright © 2013 Constant Contact, Inc. MASTODON FAIR Share Your Dream Awards.

Copyright © 2013 Constant Contact, Inc.

MASTODON FAIRShare Your Dream Awards

2

Contact Information


Sarah CoziahrVPO | RESPONSE! Targeted Marketing

www.constantcontactSTL.com

Upcoming Seminars

Visit: www.constantcontact.com/learning-center

Insight Provided by KnowHow

[email protected]

facebook.com/responsetargetedmarketing

@responsetarget

linkedin.com/company/response-targeted-marketing

Project Submission Guidelines

Submissions are donevia our website: www.mastodonfair.org

Submissions will be reviewed before they are made visible on the website

3Copyright © 2013 Constant Contact, Inc.


How to Submit a Project

Visit: www.mastodonfair.com/submissions

Fill in the form and all the required fields

Images should be resized to ensure they are successfully uploaded

4



COPPA PolicyChildren's Online Privacy Protection Act of 1998 (COPPA)

All users under the age of 13 must seek permission from their parent or guardian in order to have their digital project published at MastodonFair.org. While we welcome participation from members under 13, we require that a parent or guardian give permission before we allow entry for the award competition. Any participant under 13 must include their Parent/Guardian's information below, and we will follow up by calling the Parent/Guardian to obtain permission to publish the participants entry online.

5



Fill in the form in full

Title of your Project:Provide an overall title of the project, such as: “Are They The Same Color?”

6




Project Entry:

Provide information about the purpose

of the project and what was done,

such as:

“My experiment will test whether age

helps in the differentiation of optical

illusions. I believe I will fine age does

not help. To test my hypothesis, I used

three different colors of paper and three

different colors of marker. I placed one

dot of each color at the same location

on each piece of paper. Then, I lined

up the papers about an inch apart

with a plain sheet of white paper

under them.”

7




Upload Images:Upload photos of the completed project. More than one photo can be uploaded.

8



Image requirements:

gif, jpg, or png, pre-edited and sized.

Make sure that the exhibit ID number are the first characters of the image name. Example: Exhibit ID is S-00-9995. The images would be named S009995_image1.png, etc.

Make sure images are edited to your liking prior to submission and plan for the background color of the submissionto be white. No faces, names, or distinguishing items (school mascot, sports jersey, etc) in the images.

Files must be under 50MB insize.

Please use the image on the right on http://www.mastodonfair.org/share-your-dream/ to compare the pixel size you want to the size of your submission area.

9

http://www.mastodonfair.org/share-your-dream/

http://www.mastodonfair.org/share-your-dream/


How to Check Image Size

1. Right click on the file andgo to “Properties”

2. Under the first tab, “General”, locate “Size”

3. If the file ends in KB the imagedoes not require resizing

4. If the file size ends in MB, butis under 50 MB, then the imagedoes not require resizing

5. If the file ends in MB, but is over50 MB, then the image does require resizing

10


How to Resize an Image

1. Open up “Microsoft Windows Paint”

2. Open the image file

3. Click on “Resize” in the toolbar

11


How to Resize an Image

1. Select “Pixels”

2. Enter a number less than “640” into the Horizontal field

3. Click “Ok”

4. Click “Save” in the Windows PaintToolbar

12




Special Instructions:Provide information there are any special instructions or comments about the format of the entry (i.e. how, or where, you would like the images or video placed in the project entry), such as: “Please center my first image about my first paragraph. I would like mysecond image to the left of my secondparagraph, please.”

13




Including videoIf you would like to include a videoplease let Mastodon Fair knowin the Special Instructions and youwill be contacted with additionalinstructions.

14


Example of a Project

15



16



17



18


Awards

Share Your Dream Award2 awards - $250 each:

1 winner for Art Category 1 winner for Science Category

Winners are chosen for their digital representation of their project such as using social media, although likes and shares via social media will not influence who is chosen for the winner.

19

Social Media Marketing:How to use it creatively!


Social Media Marketing Is …

Building your social network of fans, friends, and connections, using relevant and interesting content that is shared, allowing you to reach and engage more people.


Set Reasonable Goals and Expectations


Social media success

Drive engagement (action)

Encourage likes

Encourage comments

Encourage shares

Reach new friends through online, word-of-mouth

Focus Your Presence

Make your social media presence a reflection

of your project!

Put the social in social media!People are on social media to have fun!

Share information about your project!Results, how you did it, your inspiration…

Post consistently!Don’t just post once, post multiple times, regularly!


More than 800 million active usersFacebook Statistics, 2011

More than 50% of Facebook users log on any given dayFacebook Statistics, 2011


160 million registered users100 million active users

Mashable.com, 2011

60% of users follow companies, brands, and products

Mediabistro.com, 2011

Engagement Through Sharing

Share links to interesting content & ask for feedback

Retweet content from people you are following


86% of B2B marketers use LinkedInChief Marketer. “Social Marketing Goes Mainstream: Chief Marketer Annual Survey Find Marketers Believe in Power of Social.” 2011.

There are over 75,000 Nonprofit groups using LinkedInNonprofit LinkedIn Learning Center, 2011

________________________________

Manage your professional contacts and relationships

Find individuals you know in a professional capacity

Join networks or groups by industry, geography, or work history

Participate in discussions


Other Social Media Networks

PinterestFlickrInstagram


Social Media Best Practices

Focus on the content: share knowledge so people care

Trade useful information for attention Will people talk about it when out with

friends? Will people look forward to your next

communication? Will they be inspired to share/tweet/comment

on this information?


Do It Daily, But Don’t Overdo It

It is important to stay active!15 minutes a day, 3 times per week!

One post per day is plenty!Don’t post over yourself and don’t overwhelm your friends.

Use all your social media avenues!Don’t overwhelm one network.


Monitor and Manage your Time

Popular time management tools include:

Facebook Scheduling

TweetDeck

NutshellMail


Copyright © 2013 Constant Contact, Inc. MASTODON FAIR Share Your Dream Awards.

Documents

Transcript of Copyright © 2013 Constant Contact, Inc. MASTODON FAIR Share Your Dream Awards.