CMS Expo 2012 Chicago, IL May 9, 2012
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Transcript of CMS Expo 2012 Chicago, IL May 9, 2012
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1Copyright © 2012. DotNetNuke Corporation. All Rights Reserved. 1
CMS Expo 2012Chicago, ILMay 9, 2012
C.M.S. REDEFINED:CLOUD. MOBILE. SOCIAL.
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Shaun WalkerCo-Founder & CTODotNetNuke Corporation
- 20 years professional experience in architecting and implementing enterprise software solutions for private and public sector organizations.
- Creator of DotNetNuke, a Web Content Management Platform for Microsoft .NET which is the Largest and Most Successful Open Source Project native to the Microsoft Platform
- Served as a founding Director for the Outercurve Foundation, a non-profit foundation created in 2009 by Microsoft Corporation for enabling the exchange of code and understanding among software companies and open source communities.
PRESENTER
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INDUSTRY TRENDS…
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CONTENT MANAGEMENT SYSTEM MATURITY
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ONE THING IS CERTAIN… THE FUTURE IS UNCERTAIN…
2000
One-to-Many
Time
Growth
• Information Age• Static - Push
2010
Many-to-Many
• Communication Age• Dynamic – Push & Pull
2020
• ????????
Multi-Dimensional
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GLOBALIZATION
“Consumerization of Technology”• Always Connected• Broadband Infrastructure• High Speed Mobile Devices• Virtualization
• Outsourcing• Globalization• Commoditization• Differentiation• Specialization• Resource Reallocation• Outsourcing
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EMERGENCE OF COLLABORATIVE BUSINESS NETWORKS
• “The World is Flat”• Business is no longer
hierarchical or vertical• It is interconnected and
horizontal• Requires superior
collaboration, coordination, and communication
• Greater emphasis on relationships and interactions
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SYSTEMS OF ENGAGEMENT
Social
800 million
150 million
Mobile
Morgan Stanley estimates
that by 2015, the mobile web will be
bigger than desktop internet.
300 million
Cloud
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SYSTEMS OF ENGAGEMENT VALUE PROPOSITION
• Shorter project cycles• Faster response time• Greater agility• Lower management overhead• Higher productivity• Improved communication• Cost effective
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THE CONTENT EXPLOSION
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CMS 1.0
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Open Web Open WebMobile Web Mobile WebSocial Web Social Web
Cloud
Cloud
800M users
150M users 500M users
CMS 2.0
100M users
300M users
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YOUR CMS IS THE CENTRAL HUB OF YOUR BUSINESS
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SYSTEMS OF ENGAGEMENT
Social
800 million
150 million
Mobile
Morgan Stanley estimates
that by 2015, the mobile web will be
bigger than desktop internet.
300 million
Cloud
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CMS + ENGAGEMENT = A PERFECT MARRIAGE
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ADOPTION OF SYSTEMS OF ENGAGEMENT (2012)
Customers want Technology Customers want Solutions and Convenience
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“C.M.S.” REDEFINED:
MobileCloud Social
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Shaun Walker, CTODotNetNuke Corporation@sbwalker