Business research.pptx

18
CHAPTER 25 COMMUNICATING RESEARCH RESULTS: REPORT GENERATION, ORAL PRESENTATION AND FOLLOW-UP
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Transcript of Business research.pptx

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CHAPTER 25COMMUNICATING RESEARCH RESULTS: REPORT GENERATION, ORAL PRESENTATION AND FOLLOW-UP1Presented by:

Sudeshna DasID no: 5132506725th batchUniversity of Dhaka

Communication process

Definition:The communication process is the exchange of meaningful information between two people where the goal of the receiver is to understand the senders intended message. Elements that influence successful communicationFeedbackThe communicatorThe messageThe audienceThe medium5

The communication process

CommunicatorMessageAudienceCommunicationEncodingDecodingField of ExperienceField of ExperienceCommunication occurs in a common field of experienceWhat is Business Research Report?A written document consists of research that one do on the topic as well as ones interpretations of this information. It is submitted to the client or management who initiate the research..

Research Format

A research format is the arrangement of parts which is necessary for making a good research report. PrefatorypartsAppended PartsMain BodyReport PartsPrefatory partsTitle pageLetter oftransmittalLetter ofauthorizationTable of contentsObjectivesResultsConclusionsRecommendationsSummary

10Main body of the reportIntroductionMethodologyArea 1Area 2Final areaResults

LimitationsConclusions and recommendations11Appended partsData collectionformsDetailedcalculationsGeneral tablesBibliography12Outlines used in Basic Business Research ReportAbstractIntroductionBackgroundResearch MethodsResultsDiscussionConclusionReferencesAppendices

1. Literature Review2. Hypothesis

ImplicationsLimitationsFuture research

Using Charts EffectivelyPie chartsLine graphsBar chart.Using tables effectivelyGraphic AidsCreating tables

Each charts include the following elementsFigure numberTitleExplanatory legendsSample Text

.Oral presentation:

A brief discussion of a defined topic that is delivered to public audience. It provides the clients a chance to ask questions for their better clearance of ambiguous matters

Reports on the internet To make reports available to the audience, its a common way to share data.Research Follow upRe contacting decision makers or clients after they have had a chance to read over the report in order to determine whether additional information or any clarification about the report is important.