LINKEDINON A HIGHER

LEVEL

An Online GoToMeeting Presentationwith Richard Lord

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Professionals join LinkedIn at the rate of 2 per second.

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Fewer people havestatic workplaces.

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Fastest-growing demographic

39m

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67% of users are now outside US

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Where to post

Profile/Home v. Groups

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Who do you Link to?Your contacts? The firm’s?Don't stop there; cast a wider net.

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You should actively searchfor new potential contacts,not just accept invitations.

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Your schools are fertile ground.

AlmaMater

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What do you do aftera connection is made?

Send a thank you / introduction

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More public =more beneficial

Leave a digital footprint

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A clear, current, professional picture is important. People want to see you before they meet you and want to know people and interests you may have in common.

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Profile picture

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Firm first• Who we

are• What we

do

Individual• What you do

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Pick your title and introduction carefully

Target your core

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Use your entire CV on LinkedIn

Summary Experience Organizations Projects Certifications Education

Publications Interests Personal Details Advice for

Contacting Honors & Awards

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Celebrate accomplishments

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What should you say in your invitation? Try to avoid default language. You are more likely to accept a personal invitation from a remote or unknown person.

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“I'd like to add you to my professional network on LinkedIn.”

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Mobile apps

• Download from App Store on iPhone or Play Store on Android.

• LinkedIn Connected only for iPhone

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Legal and networking groups

LinkedIn for Goodhttps://www.linkedin.com/lifg

LinkedIn Webinarshttp://help.linkedin.com/app/answers/detail/a_id/530/~/linkedin-learning-webinars

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Virtual networking is not a substitute for traditional networking. Each makes the other more robust and productive.