Social Media for Northwestern

Technologies

By: Yvette Mercado

What is Social Media?

Trends

Communication

Connections

Profits

Social Media LifecycleListen

Monitor

Design ContentPublish

Changes for Improvement

Start Campaign

Communications

Social Media Statistics

20

13 • 1.15

Billion Users

• 3976 Employees

20

13 • 200 Million

Users• 3177

Employees

20

13 • 218 Million

Users• 900

Employees

Is the Social Media right for your Corporation?

ROI

Social Media Metrics

Statistics

Pros

Cons

Marketing Plan

Monitoring

Analyzing

Engagement

Reporting

References

Social media and Its Effect on Communication. “Solari making

the complicated simple. N.p., n.d. Web. 24 Nov. 2013.

<http:// www.solari/position.Media-and-

Communication.pdf

Termin, Davis. “introducing “10 More don’t’s of Corporate Social

media.” Forbes, Forbes Magazine, 19 de Nov.2013. Web

20 Nov.2013 . <http://www.forbes.com

(sites/deviatemin/2013/11/19/introducing-10-more don’t’s of

corporate social media/>