SVA Class 1

DESIGNRESEARCH

Tuesday, November 15, 2011

Something not on the site

Hi, I’m Nate BoltAuthor, Remote ResearchPresident, Bolt | PetersTime lapse addict

SF TO PARIS IN TWO MINUTES

Morgan HoltzerProject Manager, Web Group, Digital Media The Metropolitan Museum of Art

What are ways companies conduct

research?

60 years agoo hai, faye

user researcb tools

20 years ago

Decision Theory & Adaptive Systems Group

“Misunderstood animated pedagogical agent or spawn of Satan?”

Bad Research

1)Hypothetical Questions2)A False Premise3)Opinions are worthless

Never Ask People“Would you use this?”

Good ResearchInvestigate current behavior

Dead Tomato Society

Plain, Spicy, Extra Chunky

"It used to be that the way to find out what people wanted

to eat was to ask them."

Good Research

1) Contextual2) Time-aware3) Behavioral

Screw Surveys

Sprint to afunctional prototype

A functional prototype can be a static site, low

fidelity mock, paper prototype, index cards,

…but use real data.

Iterate

Good Research

1) Sprint to the testable.2) Iterate.

People lie lessat home

Since 2007

Can tools make us better researchers?

What we did for Rdio

•GoToMeeting: 5 users (moderated)

•UserTesting.com: 10 users (self-moderated)

•Usabilla: 50 users (automated)

•Ethnio: 468 recruits

What we did for Volkswagen, Esurance,

and a Large Retailer

•$50 Webcam

•Free Ustream account

•Observed mobile users in-store and in a lab

Good Research

1) Mix online tools2) Stream research live

For the rest of us,we have to avoid

the big myth

The Myth:Geniuses have genius ideas

that turn into genius products.

The Truth:Great Ideas come from

Other Great Ideas

More Truth:Imaginative research facilitates invention.

Research customers the right way

•expand notion of what research is•build•behavior•time-aware

tech!nol!o!guytekˈnäləjē

What Makes Beautiful Science?

The Process

What Makes Beautiful Art?

Authenticity

What Makes Beautiful Technology?

The Experience

What the Fuck is That?

EVERYONE WANTS TO MAKE A DIFFERENCEBUT RESEARCH DOESN’T GUARANTEE ANYTHING

“BUILD STUFF THAT’S COOL”

Peter Merholz | Adaptive PathTuesday, November 15, 2011

“USABILITY TESTING IS A PATH TO FAILURE”

Todd Wilkens | Adaptive PathTuesday, November 15, 2011

SO WHAT DO WE DO?

Tony Fadell

Every person on the team should be treated like an artist.

“”

- Tony Fadell

Edwin H. Land

Market research is what you do when your product isn’t any good.

- Edwin H. Land

Explode

Some thoughts on analytics

What do helicopters do in action movies?

nate@boltpeters.com@boltron

SVA Class 1

Education

Transcript of SVA Class 1

Better by Measure: Two Tales of Disruption - Part Two (Class 4, SVA Products of Design 2014)

SVA 380 Research Design-1.pdf

Manual Tecnico SVA

Finishing Suite - SVA Film and Animation : SVA BFA Film

SVA Fall 1010

Technical brochure Stop valves SVA-S and SVA-L - … MODERN LIVING POSSIBLE Danfoss A/S (AC-MCI/MWA), 2012-05 DKRCI.PD.KD1.A4.02 / 520H5936 1 Technical brochure Stop valves SVA-S and

Data sheet Shut-off valves Types SVA-S and SVA-L

SVA Data Catalogue Volume 1 - ELEXON · SVA Data Catalogue Volume 1: ... SVA Data Catalogue Volume 2 ... defining the physical files used to implement the SVA data interface requirements.

SVA Workshop 100111

Platica SVA

Solenoid Valve SVA20 Series · SVA 20S-D24 SVA 20D-D24 SVA 20A-D24 SVA 20R-D24 SVA 20P-D24 SVA 20E-D24 SVA 20F-D24 SVA 20G-D24 SVA 20H-D24 SVA 20T-D24 SVA 20U-D24 SVA 20V-D24 SVA

SVA Digital

plataforma sva

Better by Measure: Becoming Better by Measure (Class 1, SVA Products of Design 2014)

A.1 SVA fundamentals - Springer978-0-387-68398-0/1.pdf · Appendix A, “Quick Tutorial For SVA”257. A.1.4 Action blocks An SVA action block specifies the actions that are taken

SVA Funda.docx

Better by Measure: Value Creation (Class 2, SVA Products of Design 2014)

Data sheet Shut-off valves Types SVA-DL and SVA-DH 250-300 · 2020. 12. 14. · SVA-DL SVA-DH SVA-DH ∆P max = 40 bar SVA 250: ∆P max = 9 bar SVA 300: ∆P max = 6 bar ∆P max

BSCP537: Qualification Process for SVA Parties, SVA … · BSCP537 Qualification Process for SVA Parties, SVA Party Agents and CVA MOAs Version 8.0 Balancing and Settlement Code Page

SVA Sva Posters Catalog