Post on 19-Oct-2014
description
KINSHIP digital Introduction to Social CRM
Agenda
• KINSHIP digital Introduction • InsideView Dynamics Overview • InsideView Demo • Other opportunities
Company Overview
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KINSHIP digital is a social media consultancy that specialises in understanding, developing and protec9ng its clients’ reputa9on, brands, businesses and people in Social Media.
Introduction KINSHIP digital is a social consultancy specialising in understanding, developing and protecting its clients’ reputation, brands, businesses and people in Social Media. We help our clients to: • Develop a set of proven rules and frameworks for Social success • Reap measurable, predictable results and significant ROI from their Social activity • Stay connected to their customers in a way that is both time and budget -efficient • Gain up-to-the-minute customer insights for increased sales, improved service, faster
product development and more effective marketing • Listen, understand and act on Social conversations on a large scale • Harness the power of Social to understand their customers, competitors, and their
market • Transform their existing operational systems and infrastructure into a differentiated
customer experience
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EXECUTEOPERATIONALISE THE SOCIAL BUSINESS CENTER OF EXCELLENCE
CUSTOMER SERVICE ü Rapid Social
Support Response ü Seamless Customer
Experience ü Peer-to-Peer
Crowd-sourced Support
DIGITAL PR & COMMS ü Online Reputation
Management ü Crisis
Management ü Proactive PR/
Comms
SOCIAL SALES ü Sales Insights ü Competitive
Intelligence ü Lead Response
Centre
SOCIAL MARKETING ü Social Marketing
Insights ü Rapid Social
Marketing Response
ü Social Campaign Tracking
ü Social Event Management
@Michae1Green"
Services
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for
Reach the right person at the right time with the right message
What Sales Reps want?
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…Increases sales productivity by delivering
relevant business and social insights when and where you need them.
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“All in One” Intelligence to Discover Opportunities & Engage People.
| SLIDE :9
Right Time Right Message
News Alerts Connections Company
Info Contacts Social
Networks
Right Person
Do you really need more data?
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| SLIDE :11
When was the last time you
agreed to meet with someone who only
knew your name?
DEMO
1. Aggregated company and contact informa9on from many sources
2. Social Media and Social Profiles/Networking
3. Smart Tools • Smart Agents – “alerts” • Smart Connec9ons – beyond LinkedIn • List Building • Account/Contact sync into CRM
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Key Features in Demo
InsideView For Microsoft Dynamics CRM
CRM 2011 and 4.0 | Within Accounts, Leads, Contacts, & Opportunities
• Company Info • Contacts • Alerts • Social Media • Social Networks • Family Tree • Competitors • Sync to CRM • List building
FREE! 5 minute Install Dynamics Marketplace Partner of the Year 2011
Rich Executive Profiles
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Data Sync into CRM
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| SLIDE :17
Be the first to know…Watchlists for prospects, customers, and competitors
Daily Watchlist Email Alert
Contact data, alone, gets you to the door.
u Inside the prospect’s world u Inside their social networks u Inside the issues that matter to their business
o Past the gatekeepers o Past the noise o Past your competition
InsideView gets you Inside.
• Expert sales preparation (fast and effective) • Higher win rates • Faster CRM Adoption • Reduced spend on multiple data sources
CSO Insights, 2011
Key Benefits
“InsideView Users are more successful”
InsideView Value Proposition:
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It's about more than just business card data