Michael L. ChasenPresident & CEO, Blackboard

Technology& education

The Blackboard StoryBorn from

education in 1997

Brought to market a basic level course

management system in 1998

Extended product lines to other core academic technology

Serves 10,000+ institutions

In 65 countries

20m+ users

2

Acquired othereLearning Providers

I am entirely certain that twenty years from now we will look back at education as it is practiced in most schools today and wonder how we could have tolerated anything so primitive.

JOHN W. GARDNER, Education Secretary to President Lyndon Johnson, 1965-1968

#1 - It’s Being Driven by the Consumer

10

#2 - The Bubble is about to Pop

It’s Being Driven by theConsumer

Institution (system administrator)

Consumer(the student)

& Blackboard

Visit: http://www.google.com/intl/en/press/zeitgeist2010/regions/us/cities.html

Blackboard was a Google Top 10 Search Term in 10 Major U.S. Cities in 2010

The Bubbleis about toPop

34

38

39

40

41

So How doWe Respond

• How do we in education respond?

• Can we leverage these new technologies to reinvent education to make it more relevant and impactful?

• How do we change education before it is changed for us?

• To help us answer these questions we can look to technology

54