Julien Lesaicherre
Mobile Platform Partnerships, EMEA Facebook
Build Better apps with
Facebook
Over 30 million apps and sites
are built with Facebook developer tools.
Our partners do well.
Facebook is the only cross-platform platform
1.44 B800 M700 M 600 M 300 M
Build MonetizeGrow
Pirate Kings Rounds
More than 400,000 developers are
building apps with Parse.
In the last year, more than 85% of the top apps
on Parse were built outside of the US.apps
Parse Push Notifications
YokeeDubsmash Trial Xtreme
MonetizeGrowBuild
MonetizeGrowBuild
pieces of content
Group Sharing 1:1 SharingFriend Sharing
1.39 B 700 M 600 M
Different Ways to Share
Facebook Native Like/Share/Send Buttons
Increase in Page Likes
a month after integration
Facebook Share dialogs ensure a smooth
delivery
Facebook App Invites enables personalized
invitations
What’s Included
Funnels Cohorts
Demographics Cross-Device
Ad IntegrationsSegmentsEvent-based
Metrics
MonetizeGrowBuild
GrowBuild Monetize
predicted to be spent in
2016 on in-app advertising
29Bpredicted to be spent this
year on in-app advertising
20B
Work with Facebook
FbStart members will have access to a variety of opportunities
to engage directly with the Facebook team, including:
In-Person
Events
Direct 1:1
Support
Office Hours
Support
Free
tools
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Back home, keep in mind