ORAGANIZATION STUDY ONSANGROSE LABORATORIES

Presented by

Bibin Babu Thomas

Introduction

The pharmaceutical industry develops produces, and markets drugs or pharmaceuticals for use as medications. Pharmaceutical companies may deal in generic or brand medications and medical devices. They are subject to a variety of laws and regulations that govern the patenting, testing, safety and marketing of drugs.

Thus a pharmaceutical drug in the industry is a drug used to diagnose, cure, treat, or prevent disease.

Objectives of the study

To familiarize the pharmaceutical industry.To understand the organizational design.The study of departments.To understand how information is used in the organization

for decision making.To do the SWOT Analysis. To make suggestions according to my knowledge.

Industry Profile

The global pharmaceuticals market is worth US$400 billion.

The Pharmaceutical industry in India is the world's third-largest in terms of volume.

In 2014, there were 4,899 pharmaceutical manufacturing plants in all of India, employing over 450 thousand workers.

Company Profile

Sangrose Laboratories was incarnated in the year 1987 by C.K. Alexander.

The manufacturer of Clofazimine.The mission of Sangrose Lab. is to dedicate itself

through the creation of innovative medical product and services for the benefit of the medical community and human health around the world. The vision of the company is to become a leader in the Indian Pharmaceuticals Industry.

Product Profile

Basic DrugSoft Gelatin CapsulesHard Gelatin CapsulesTabletsSemi-Solid SectionLiquid Oral Solution

MANAGING DIRECTOR

DIRECTOR

HUMAN RESOURCE FINANCE MARKETING PRODUCTION PURCHASE & STORE

MAINTENANCE & ENGINEERING DEVELOPMENTRESEARCH & DEVELOPMENT

QUALITY ASSURANCE QUALITY CONTROL

THE ORGANISATION STRUCTURE OF SANGROSE LABORATORIES

Department Profile

Human ResourceFinanceMarketingProductionPurchase & StoreMaintenance & Engineering DevelopmentResearch & DevelopmentQuality ControlQuality Assurance

Human Resource Department

The Human Resource Department of the organization maintains a better relationship between the superior-subordinates and the employer-employees. The main quality of this department, manager is to analyze the workers problem and takes corrective measures to overcome the problems.

Finance Department

The finance management of Sangrose Laboratories keeps its financial up to date with maximum accuracy and also recheck their previous records with current records.

Marketing Department

The marketing manager of this department studying the current market fluctuations and is effectively analyzes consumer’s preference. So this department will develop good advertisement strategies to capture the customers mind.

Production Department

The production department keeps up to date and time to time to produce the product as per the demand of customers. So the production functions are going smoothly.

Purchase & Stores Department

The purchase and stores department assures and keeps the supply of the product at right time as given to the customer. It is because of this purchase department functions flows more accurately.

Maintenance & Engineering Department

The maintenance and engineering department will take corrective measures before the breakdown or any other problems occurring in the production process. The proper maintenance leads to the better working condition or smooth functioning of the machines.

Research and Development Department

A qualified research and development team is working in this department and they will try to make new innovations and produce quality products according to the taste and preference of the customers. This will helps the organization to compete with the existing market players.

Quality Control Department

The Sangrose Laboratories Pvt.Ltd has a well-equipped quality control laboratory so that is fully functioned to keep the quality need for the product.

Quality Assurance Department

The Sangrose Laboratories Pvt.Ltd produce high quality products without any defects as well as it has well-equipped quality assurance laboratory. The quality products lead to the increase in the buying power of the customer.

SWOT Analysis

Strength• The company keeps a long term relation with the customers.• The firm has got a pool of efficient and highly experienced

workforce.• Management forms the backbone of Sangrose.• The factory of Sangrose is located in the industrial area of

the city.• Over the period of existence it has built up its brand name.• The commitment towards society is the most important apart

from pharmaceuticals.

Weakness• The pharmaceutical product line is under-utilized and space

area is very short.• The company faces expenses mostly on advertising.• The marketing strategy is getting lower as it lacks efficiency

and publicity.• There is a moderate healthy communication between the

departments.

Opportunities• The firm can widen its customer base by tapping the

overseas markets in a better way.• The company has a very good scope if they import

machinery from abroad.• The product awareness is an important factor.

Threats• The competitors raise a great threat to the firm.• The regulatory issues implemented by the government on

pharmaceutical industry.

Findings

Sangrose Labs is the most trusted name in the pharmaceutical industry.

Management with great vision leads the firm towards glorious heights.

It is having a friendly atmosphere.It maintains high quality formulation.It provides a splendid work environment for its employees.The key focus of Sangrose is having a strong quality control.It takes pride as the only and largest producer of Anti-Leprosy

in the world.

The financial status is very strong and it is a profitable organization.

The departments are well-co-ordinated and clearly focused on achieving its goal.

The environment is considered as an important factor which is preserved for the future generation.

Being a good corporate citizen is an integral part of Sangrose core value.

Suggestions

The firm can increase its sales.The relationship between top management and workers can

be healthy.In the production, the company should try to utilize its

capacity at an optimum level to reduce cost.Distribution channel can be effective and continuously

evaluate the performance.

Conclusion

The pharmaceutical industry has a huge potential and growth in the coming future ahead.

THANK YOU