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1. The consumer agenda 2008the Peter Fisk, World Retail Congress consumerBarcelona,Barcelona 9 April 2008agenda www.thegeniusworks.com© Peter Fisk 2008 2. the consumeragendaChallenges…
1. Peter FiskFounder of GeniusWorksand author of “Gamechangers” Professor of Strategy, Innovation and Marketing, IE Business SchoolEmail: [email protected]:…
1. 9 GLOBAL RETAIL TRENDS 2010 2. CONCEPT SPACES 3. CONCEPT SPACES ... retail b y d selling ... BMW Worldt i beyond i gMd 4. CO C pt spaces ( t i bretaildbeyond selling ...…
1. “Creative Genius” by Peter FiskInterview with the authorWhat was the background to you writing Creative Genius?I was astounded by Leonardo da Vinci. From sculpture…
1. 50 gamechanger brandsPeter [email protected]@geniusworkswww.theGeniusWorks.com+genius 2. Welcome to theFuture ofMARKETING 3. a world ofIncrediblechange 4. Welcome…
Professor Peter Fisk at Istanbul Business School Twitter: @geniusworks Website: www.theGeniusWorks.com © GeniusWorks 2015 BRAND INNOVATION LAB TM DISRUPTIVE VISION OBSESSIVE…
[email protected] theGeniusWorks.com @geniusworks SUPERHUMAN Will technology replace us, or enable us to achieve more? Winning in a Robo World How to be SuperhumanBusiness…
MARKETING 4.0 Prof. Peter Fisk @geniusworks theGeniusWorks.com the new science and humanity of marketing Volatile Uncertain Complex Ambiguous +genius Vibrant Unreal Crazy…
8/12/2019 Genius marketing part3 by Peter Fisk 1/55Genius MarketingPeter FiskThe 21st Century ToolkitgeniusworksDubai, May 20118/12/2019 Genius marketing part3 by Peter Fisk…
1. Big Ideas for CEE with Peter Fisk in Bratislava, 18 October 2013 [email protected] theGeniusWorks.com+genius 2. EMT, Tallinn EESynqera, St Petersburg RU Heavy Eco,…
A brilliant brand can add 10-25% to your market value. The best way to make a good brand brilliant is to reframe it around customers ... what it enables your customer to…
Peter Fisk's keynote presentation at MPI's European Meetings and Events Conference 2010
New ideas for 2010 ... from bestselling author and speaker Peter Fisk ... insights, books, events, training ...
APPLE WATCH + THE INTERNET OF THINGS Apple Watch is upon us, with a very different marketing approach. From the iPod 14 years ago, to the iPad 5 years ago, Appleâs strategy…
1.People, Planet Profit People, Planet, Profit How to embrace sustainability for innovation and business growthIntroductory chapter of the new book by Peter Fisk Published…
YOGA BEER + CREATIVE THINKING 2.2 billion hectolitres of beer are consumed across the world each year. Whilst the Germans drink more than anyone, 110 litres per person each…
1. TMComplex marketsFocusSimplifyResonateAmplifyImpactWinning [email protected] theGeniusWorks.com @geniusworks 2. Incrediible change New opportunitiesComplex…
1. [email protected] www.theGeniusWorks.com Kaleidoscope markets Winning in 2. Making new markets Kaleidoscope markets Be a gamechanger 3. Look into your future 4.…
1. $19 billion for WhatsApp might seem expensive, particularly compared to the $1bn also paid by Facebook for Instagram, and similarly by Google for YouTube. But with 450…
1. The Uniquenessq of Human Resources 2. What makes you special? 3. What is your unique identityas an HR professional? 4. Why do you matter to business success? 5. How can…