Reno’sPremiere
Cycling Team
2015SponsorshipOpprotunity
Of Reno
Of Reno
TM
To our prospectivepartner, here are our
core values.Build a cycling community knowledgeable of the fundamental principles of safety, healthy living, and camaraderie. In developing such a program, people of allages and skill levels have the opportunity be a part of a cycling team and have FUN! Be the presence locally and nationally as a team adhering to the high standards andprofessionalism of the sport of cycling and the USA Cycling Association. In doing so, build winning relationships with sponsors associations, and fellow riders and non-riders in our community.
Benefits of Sponsorship
Branding. A�liation with a cycling team is a unique and compelling tool of brand recognition.
Advertising. Training and competition events provide countless hours of publicity and advertisement on team gear.
Social Media. Social networking outlets suchas FaceBook, Twitter, and Strava optimize socialrecognition and community events.
Appeal. Cycling is a great avenue to reach audiences of all ages and abilities. It createspossibilities unlike any other sport.
TEAM MISSION:Provide a fun and safe environment for cyclists of all ability levels to learn and grow.
TEAM VISION:To adhere to high standards and professional conduct to ensure a value added
relationship continues for all our sponsors and associates.
TEAM MOTTO:Work Hard, Play Harder and HAVE FUN!
Riding for a cause: • Sierra Valley Gran Fondo • Supporting Sierra Schools Foundation and Reno Cycling Club • Fit but Not Forgotten • Wounded Warrior Ride to Recovery • Tahoe-Pyramid Bikeway • Legends Ride • COOKIE Ride • Adaptive Cycling Series • Spoker Ride to Cure Diabetes • Tour de Cure - Phoenix (American Diabetes Foundation) • JDRF Ride - Junior Diabetes Research Foundation
Riding for fun: A short list of many rides RCT participates in. • Motherload Century • Indian Valley Century • Death Ride • Climb to Kaiser • Sierra Valley Gran Fondo • Tour de Tahoe • Edible Pedal • America’s Most Beautiful Bike Ride • O.A.T.B.R.A.N. (ride across Nevada)
Reno Cycling Teamin the community
The Reno CyclingTeam (RCT) is a leader in the cycling community.Along with the Reno Cycling Club following of 360 members, RCT
actively seeks involvement in all things cycling.
Racing is not the sole purpose of the RCT, as we are active in many diverse cycling activities, as listed below
Cycling Facts and DemographicsCycling is the third largest participation sport,more than golf, skiing, and tennis combined.
Typical Cycling Audience90 million cyclists in the US65 million people attend professional cycling events6 million bicycle commuters250,000 competitive adult cyclists in the US
US Cyclist Demographics85% are between the ages of 25-5455% are male; 45% are female63% are professional managers$80,000 median household income for cyclists70% use the internet more than 5 times per week
60% use cell phones
63% of cyclists trying to increase strength took creatinemonohydrate and 56% took whey protein.
Competitive cyclists spend over $100 a month on supplements
Team BreakdownRegional Racers will make the commitment to race andtrain with the team adhering to all race requirements toremain in good standing. The Regional Squad is open to allcatagories and ages for a maximum of 40 members per season.
Local Racers will make the commitment to race and trainwith the team as their schedule allows. Local racers must adhere to all race requirements to remain in good standing.The Local Squad is open to all categories and ages for a maximum of 60 members.
Developmental Racers can be anyone interested inbecoming a member on a novice side. By purchasing a team kit and participating in team training opportunitiesthey will learn the ropes of competitive cycling.
Team Benefactors are avid cyclists who want to participate as a team member will all the bene�ts andfew of the responsibilities allowing them the greatest�exibility with a busy schedule.
Sponsorship Levels
Premium exposure at all team events
Secondary team naming rights “Reno Cycling Team p/b Nature’s Bakery”
Team is referenced as the Reno Cycling Team p/b Nature’s Bakery by Social Media, Television, print and online articlesDominant logo on front and back of jerseys, legs of shortsDominant logo on team vehicleDominant logo on Team website and social media sitesLogo placement on all newsletters and promotional itemsLogo placement on casual wear and garments(Shirts, hats, jackets and Team gear)
Premium exposure at all team sponsored eventsSecondary logo on team vehicle and jerseysSecondary logo on Team website and social media sitesSecondary logo placement on all newsletters and promotional itemsSecondary logo placement on casual wear and garments(Shirts, hats, jackets and Team gear)
Presenting
PlatinumOf Reno
Kees Sponsorship Levels
Titanium $2500-$4,999
Carbon $5,000-$9,999
Limited to 1 sponsorValuable exposure at all team sponsored eventsProminent logo placement on jerseysProminent logo on Team vehicle Logo placement on website, newsletter and social media Logo placement on casual wear and garments whenappropriate.
Limited to 5 sponsorsValuable exposure at all team sponsored eventsLogo placement on Team vehicleLogo placement on jerseyLogo placement of website, newsletter and social media
Sponsorship Kit Options
Of Reno Of Reno
Of Reno
Of Reno
Of Reno
TM
TM
TM
Carbon
Natural
Pure. Protein.Refreshment.
esek ®
Natural
Pure. Protein.
Refreshment.esek
®
Natural
Pure. Protein.
Refreshment.
esek®
Natural
Pure. Protein.
Refreshment.esek
®
Natural
Pure. Protein.
Refreshment.
esek®
JP
COACHING
TPSM3B 3
BikeFit
Mercedes Sprinter team Van
Of Reno
Titanium
Natural
Pure. Protein.Refreshment.
esek ®
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