Download - Meet the New ŠKODA FABIA - ŠKODA Storyboard€¦ · Meet the new, improved ŠKODA FABIA ... skoda-storyboard.com The innovated ŠKODA FABIA is being rolled out ... , we always consult

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Meetthenew,improvedŠKODAFABIA,wrappedupinahostofengagingchangesandinnovations.

heŠKODAFABIA,thesecondbiggest-sellingmodelinthebrand’smodernhistory,haslevelledupandundergonedesignandtechnicalchanges.Belowweshinesomelightonwhat’snew…

…Andwemeanthatquiteliterally,becauseoneofthemostimportantinnovationshasbeentheincorporationofLEDtechnologyintotheheadlightsandrearlampstomakeyouseeandbeseenbetter.Thenewheadlightssitperfectlyinthecar’sreshapedfascia,whichradiatesfreshenergyandelegance.TomaketheFABIAlook

MeettheNewŠKODAFABIA

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evenmorestylish,youcantakeyourpickofanexpandedrangeofalloywheels,with18-inchersnowavailableforthehatchbackforthefirsttime.

Theinteriorhasalsobeenreworked,boastingnewdécorandupholsterymaterialsandcolours,enhancedfunctionsandpracticalnewfeatures.Theseincludetheredesignedinstrumentpanel,Styletrim-levelseatscombiningSuediaandfabric(thesportsseatscomewithadditionalcontrastingredstitching),andelectricallycontrolledandheatedwingmirrorsasstandardfromtheActivetrimlevelup.Thepopularone-touchautomaticroll-downforthedriver’swindowhasbeenextendedtoallelectricallycontrolledwindows.Thelistof'SimplyClever'features,alreadyimpressivelylong,hasbeenextendedtoincludeadditionalpracticalitems:rearpassengersnowhavetheirowndoubleUSBportandtabletholder,there’sadouble-sidedmatintheluggagecompartment,andthebootintheestateversionalsoincorporatesanoptionalremovableLEDtorch.

TheŠKODAFABIAhasalsotakenatechnologicalleapforward.Allinfotainmentsystemsnowhave6.5”displaysandfeatureBT,USB,andSDcardconnectivity.TheSwingPlusandAmundsenversionsalsoincludeSmartLink+–asystemthatcanmirrorasmartphoneviaMirrorLink®,AppleCarPlayorAndroidAuto–andsupporttheconnectionofŠKODAConnectonlineservices(InfotainmentOnline,CareConnect).

Newtechnologiesalsorampupthesafety.ThemorepowerfulLEDheadlightsareequippedwithAutoLightAssist.BlindSpotDetecthasyourbackwhenyouchangelanesbymonitoringthetrafficandalertingyoutovehiclesinyourblindspot.RearTrafficAlertwarnsyouoftrafficbehindthecar,usefulwhenyou’rebackingoutofaparkingspot.

ClicktounveiltheupdatedŠKODAFABIA:



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TheinnovatedŠKODAFABIAisbeingrolledoutwithfourpetrolengines.Theentry-leveloptionisanaturallyaspiratedthree-cylinder1.0MPIenginewith44or55kWoutput.Thiscanbeupgradedtoasupercharged1.0TSIvariantwith70or81kWoutput.Themostpowerfulmemberofthisquartetcanbecombinedwithaseven-gearDSGtransmission.

AMODERNDESIGNANDNEWTECHNOLOGIESThemodernisedŠKODAFABIAissettofacefiercecompetition.Witharound14millionsmallcarssoldannually,thisisoneofthemostimportantclassesworldwide.InEurope,thissegmentcontinuestoleadthefield,accountingforover20percentoftheentiremarket.Thismeansthattheconstantinnovationandmodernisationofdesign,technologiesandaccessoriesareamust.Oneopportunityforageneraloverhauliswhatisknownasa“facelift”,astagethattendstocomeintoplayataroundthemid-pointofamodel’sproductionlifespan.



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Thekeytosuccess,contrarytowhatyoumightthink,isnotaracetothebottominpricing.Onthecontrary.Demandisgrowingforhigh-endaccessoryconfigurationsandtechnologiesthatonlyrecentlywerelimitedtobiggercars.TakingGermanyasanexample,34percentofthevehiclessoldinthisclassarefittedwithhigh-levelaccessoryconfigurations,afigurethatJATODynamicssayskeepsgrowing.ThesituationintheUKandtheCzechRepublicissimilar–mostcustomersbuyingaŠKODAFABIAoptforthetop-endStyletrimlevel.

StephanieLabussiere-MetzheadoftheFABIAProductMarketingDepartment“Wemonitorthesetrendsverycarefully.Besidessafetyanddesign,wepaidparticularattentiontoextendingtheportfolioofnewtechnologiesanddriverassistsystemswhenweweremodernisingtheŠKODAFABIA,”saysStephanieLabussiere-Metz,headoftheFABIAProductMarketingDepartment.“Thisenablesustoofferourcustomerstechnologiesthathavenotpreviouslybeenavailableinourcarsofthisclassastheyweretheexclusivedomainofthoseowninghigher-endvehicles.”

AteamledbyJiříHadaščok,oneofthebrand’sexteriordesigncoordinatorsisresponsibleforbrushingupthe

ŠKODAFABIA’sdesign.

JiříHadaščokbrand’sexteriordesigncoordinatorHOWLONGDIDYOUWORKONTHECAR’SNEWFACE?



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J.H.:Anynewproject,includingafacelift,mustfollowastricttimelinetomeetthemarketlaunchdeadline.Thedesignprocessisathreadrunningthroughoutthedevelopmentofanewmodel.Anall-encompassingactivity,ittakesdozensofmonthsandlastsrightuptotheproductionstage.However,thetimeframefromthefirstdraftstothesolidfinaldesignofthismodelwasaroundtenmonths.

HOWDOESITFEELTOREVISITYOURPASTWORK?DOYOUSEEYOURSELFASENHANCINGYOURBABYWITHTHEBENEFITOFHINDSIGHT,ORISITANECESSARYREJUVENATION?

J.H.:Wedesignerscanalwaysspotareasthatcouldbeimproved.Obviously,creativejuicescanrunmorefreelywhenwe’refacedwithabrand-newmodel,butevenhereweseldomhitontherightdesignatthefirstattempt.Itusuallytakesmonthstofine-tunethefinallook.Withafaceliftproject,mostpartsofthecararesimplyagiven,andtheredesignofmodifiedcomponentsmuststayinlinewiththosepartswhilemovingtheoveralldesignforward.Insomerespects,designingafaceliftismorechallengingthandesigningabrand-newcar.Andmodernisingamodellikethethird-generationŠKODAFABIA,alreadyanenormouslysuccessfulcar,alwayscomeswithagreatdealofresponsibilityandmotivation.

WHATSORTOFIMPRESSIONDOYOUBELIEVETHEMODERNISEDFABIAWILLMAKE?

J.H.:WeatŠKODADesignstrivetodesigncarsforallkindsofcustomers.Ibelievethatthefaceliftwillbeanelegantbreathoffreshair.AsusualwiththeŠKODAFABIA,thiscarwillbeappreciatedbothbysports-mindedcustomersandbythosewholikeachicdesign.Bearinginmindthatpracticality,roominess,and'SimplyClever'solutionsareparforthecourseinourvehicles,Ihopethatthismodernisedvehiclewillalsobeattractivetoyoungfamilieswithchildren.

WASTHEMODERNISATIONOFTHEFABIATHEWORKOFTHESAMETEAMOFDESIGNERSWHOHADCOMEUPWITHTHEORIGINALVERSION?



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J.H.:Ourteamisconstantlyexpanding.Withoverahundredpeoplefromtwenty-fivedifferentcountries,wewantourpeopletorotateacrossvariousprojects.Welookfornewideasandmethodsthat,undertheguidanceofthechiefdesigner,wethencoalesceintoauniformanddistinctdesignlanguage.TheFABIA’snewlookwaslargelydesignedbyateamofpeopledifferentfromtheoriginalone.However,asthoseofusworkingforŠKODADesignconsidermutualcooperationtobehighlyimportant,wealwaysconsultnewideasandpitchthemtothestudio’sbroaderstaff.Everyonecanvoicetheiropinionandhaveasayintheendresult.Teamworkisalwaysthenameofthegame.

WHATWOULDYOUSAYARETHECAR’SDESIGNHIGHLIGHTS?

J.H.:Wehavemanagedtoemphasisethecar’ssportyandsleekfeatureswhilealsounderscoringthepurityofitscrystallinedesign.Theheadlamps,thecrisperradiatorgrilleandthenewfrontbumperhavecompletelychangedthecharacterofthecar’sfascia,andtherearlightclustersmakeŠKODA’ssignatureC-shapedtaillightsstandoutevenmorethaneverbefore.Therearbumperhasalsobeenreworkedandnewdesignshavebeenaddedtotherangeofwheels.

WHATWOULDYOUWISHFORTHENEWFABIAASITMAKESITSWAYINTOTHEWORLD?

J.H.:Mywishisthatlittleboyswillturntheirheadsandlittlegirlswillpointatitasitdrivesdownthestreet,thatdriverswillenjoydrivingit,andthatallpassengersexperiencethesheerjoyofadrivethatbringsasmiletotheirface.

Furtherinformation:Pressrelease:UpdatedŠKODAFABIAmakesits

debutatGenevaMotorShow2018



https://goo.gl/mV2k73

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MeettheNewŠKODAFABIA

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MeetthenewŠKODAFABIATheŠKODAFABIAhasalsotakenatechnologicalleapforward.Allinfotainmentsystemsnowhave6.5”displaysandfeatureBT,USB,andSDcardconnectivity.TheSwingPlusandAmundsenversionsalsoincludeSmartLink+–asystemthatcanmirror…

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MeettheNEWŠKODAFABIAThenewheadlightssitperfectlyinthecar’sreshapedfascia,whichradiatesfreshenergyandelegance.TomaketheFABIAlookevenmorestylish,youcantakeyourpickofanexpandedrangeofalloywheels,with18-inchersnowavailable…

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StephanieLabussiere-MetzheadoftheFABIAProductMarketingDepartment

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MeetthenewŠKODAFABIA



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AteamledbyJiříHadaščok,oneofthebrand’sexteriordesigncoordinatorsisresponsibleforbrushinguptheŠKODAFABIA’sdesign.

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JiříHadaščokbrand’sexteriordesigncoordinator

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MeetthenewŠKODAFABIANewtechnologiesalsorampupthesafety.ThemorepowerfulLEDheadlightsareequippedwithAutoLightAssist.BlindSpotDetecthasyourbackwhenyouchangelanesbymonitoringthetrafficandalertingyoutovehiclesinyourblind…

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MeetthenewŠKODAFABIAThemodernisedŠKODAFABIAissettofacefiercecompetition.Witharound14millionsmallcarssoldannually,thisisoneofthemostimportantclassesworldwide.InEurope,thissegmentcontinuestoleadthefield,accountingforover20…



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