A Social Location-Based Discovery Platform

Know Before You Go

ZODIO SNAPSHOT

Team (+5 rockstars) !

Phathaisarn C CTO !!Neil W Marketing Lead !!Nina C PH Country Manager !!Vidi S ID Country Manager

Founder !

Jai Govindani !!Located in Bangkok Founded in 2011

Investors

Advisors !

Simon Gerovich Former Investment Banker (Goldman Sachs) !Colin Baker Entrepreneur and Investor !Michael Waitze Former Investment Banker (Goldman Sachs)

Financials !$5m Pre-money Valuation !$1.2m Raising (Pre-Series A)

Technology !Fully cloud-hosted (Amazon) !Application PHP Database MongoDB + MySQL Search ElasticSearch !

WHAT IS ZODIO?• A social location-based

discovery platform !

• Helps users discover cool new places and find products/services around them !

• Helps businesses reach users cost-effectively

NOW Live in Thailand, The Philippines, Indonesia !

NEXT Malaysia + the rest of Southeast Asia!

USER METRICS/DEMOGRAPHICS

0

12,500

25,000

37,500

50,000

13-20 21-25 26-30 31-35 36+

Users by Age Group

0

22,500

45,000

67,500

90,000

TH PH ID Other

Users by Country

60,000 Reviews

125,000 Check-ins

170,000 Photos

170,000 Users have submitted

32%

20%

48%

iPhone Android Web

Visitors/Page Views

0

200,000

400,000

600,000

800,000

Sep Oct Nov Dec Jan Feb Mar

Visitors Page Views

METRICS/GROWTH FACTORS

Current Mar ’14

Targeted Jun ‘14

Page Views (Monthly)

735k

1m

SEO / SEM Social Organic

Social Ads

Visitors (Monthly)

420k

500k

Users

170k

500k

Mobile App Install Ads FB OpenGraph Virality

Exclusive Offers

• Current priority is on growth of the platform’s visitor, user and review base to attract business accounts and enable monetization

• Expansion [into Indonesia and other countries] feeds into this plan - a new territory results in simultaneous growth across all metrics

LOCAL SEARCH – IT’S BIG

• Yelp • Current king of local search in the United States • 27+ million reviews / 70+ million visits monthly !

• IPO on 1st March 2012 saw a market cap of over USD 1 billion !

• Current market cap (Apr 2014) - above USD 5 billion !

ZODIO IN THE NEWS

Wall Street Journal http://zod.io/QCQelZ

BusinessWeek Thailand

WHY ASIA?

SE ASIA - IT’S A MOBILE PARTY

0

50

100

150

200

Thailand Philippines Indonesia Malaysia SingaporeMobile Penetration (%)Internet Penetration (%)

A WHOLE NEW WAY TO REVIEWIntroducing

Video Reviews!

10-30 second videos make reviewing as easy as taking a

selfie!

REVENUE STREAMS

• Micro-Location Marketing BETA

• Lead Generation LIVE

iBeacons installed at participating outlets deliver relevant targeted information from businesses to users

!Hotel Bookings !Dining Reservations !Food Delivery

RAISING $1.2M TO FUND GROWTH

Personnel Web Services/Tech Expansion

• Mobile developer • Backend/API developers • DevOps • Data scientist

• Increased capacity for user growth !

• Database optimization for increased speed !

• ElasticSearch optimization for smarter searches !

• We *HEART* Solid State! !

• User Acquisition Social, SEM, SEO !

• Monetization Additional platform buildouts Additional payment methods !

• International Expansion Malaysia, India and beyond! !

A Social Location-Based Discovery Platform

Know Before You Go