Z34 Social Business Strategy 06-05-12

Social Business Strategy

Peter MarkosGeneral Manager, Information Services

What do these Rotarians have in common?

NOWLack of collaborative platforms is keeping Rotarians separated.

Collaborative Platforms

FUTURE

Collaborative Platforms

How can we better connect Rotarians

To maximize/multiply their impact

Using modern tools/technology

Background

Rotary will increasingly use digital, social strategies to engage Rotarians, the “family of Rotary”, and the general public.

RI’s social business strategy

These tools will make it easier for Rotarians to build and deepen relationships with one another and to discuss and collaborate on Rotary-related business.

Today: Rotary talks, everyone listens

FUTURE: Rotarians talk

The world listensconnect

collaborate

engagespartners

Member Profiles

• Private groups based on Rotary business needs

• Ability to contact others through the platform

• Network of contacts based upon user needs

• Comprehensive Rotary calendar containing local events

• Comprehensive profiles, searchable by attributes and interests

Member Profiles

Big Picture: Social Business & Other Key RI Initiatives

Idea Platform

• a desire to begin a project

• An idea to make Rotary better

• a common passion for history

Idea Platform

Rotary App Store

• wants to purchase a ready made solution

• are exploring new solutions

• to help their club determine its online presence

What is an “app store?”

Rotary App Store

Rotary Club Locator in the Android store

Rotary App Store

Rotarians can help each other find new tools and select the

best ones!

Rotary App Store

Why does Rotary need an app store?

http://www.clubexpress.com/

http://www.dacdb.com/

http://www.breadstreetonline.com/

Rotary App Store

Rotary Showcase

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Rotary Showcase

Facebook Updates

Rotary Showcase

Rotary Showcase

How does social business fit with the Strategic Plan?


How does social business fit with the Strategic Plan?


Foster club innovation and flexibility

Develop leaders

Encourage clubs to participate in a variety of service activities

Increase collaboration and connection with other organizations

Create significant projects both locally and internationally

Publicize action-oriented service

Encourage clubs to promote their networking opportunities and signature activities

Engage Rotarians in the co-creation of value

Z34 Social Business Strategy 06-05-12

Education

Transcript of Z34 Social Business Strategy 06-05-12