Wooz.In Social Platform

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Transcript of Wooz.In Social Platform

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What if all the updates can be done by Ronald McDonald?

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Like having a “Like” button on a real object

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... or having a “Share” button in a Museum.

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the solution.

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Wooz.in is...

• Connecting the online and offline worlds.

• Placing social media features (ie. Like, Share, check-in, etc) in the real world.

• Giving a real life experience with a twist of social media amplification.

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Join & Connect

+ =

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others...

Amplifications

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LikePut$your$predefined$status$and$users$will$automa3cally$put$“Like”$and$publish.

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Places

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Image to Wall

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“Like” for real object

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Share the real experience

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User Physical appearance

Real Social Interaction Database

Acquisition

On ground Activation

Online Update

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+Spot 1

Spot 2

Spot 3

+Activation

Pin = Badge

Virtual achievement/

reward

Wooz.in Pin

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Wooz.in Insights

• Wooz.in gives real time insight that can be access by Admin & Sponsor.

• Real time demographic & psychographic.

• Data suitable for further study and research

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Commercial Applications

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User Engagement at Events• Events are used for user acquisition - login to

your Facebook account, authorize the app, and get your RFID card/wristband

• Use your RFID card/wristband at the auto-upload photo booth

• Use your RFID card to ‘like’ and ‘share’ objects to Facebook, or check-in to a venue

• Gain insights on visitors: demographics, likes, interests

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Social Media Engagement Platform for Merchants/Venues• what if... the standard

membership card program could be built in with an automatic share to social media for every activity?

• what if... social media campaigns could be built-in with accurately trackable response rates?

• what if... we can track activities of the members to enable better and customized loyalty programs?

• what if.. . we could do a campaign through social media and track response rates?

• what it... we could analyze all that data by demographics and interests?

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Product Sampling Response Rate

• Use Wooz.in for people to register for samples, and ‘Like’ the brand page

• Utilize Wooz.in to create engagement

• Track return customers at later samplings

• Use Wooz.in for polling (tap to vote your favorite flavor!) and map results to demographics

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Our Clients

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Consumer Journey

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Enter Venue

Register: Facebook Connect, Twitter Authorize, etc

Receive RFID Device

Tap RFID Device at Wooz.in Spots

Tap RFID device at check-in, autocheck-in

to Facebook, etc

Tap RFID device at status update,

autoupdate status to Facebook, Twitter, etc

Tap RFID device at Photobooth,

autoupload photo to Facebook, Twitter, etc

Tap RFID device at like/share button, auto

like/share to Facebook, Twitter, etc

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Recent Events

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Oreo Fun Carnival

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Microsoft Campfire

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Newyorkarto: Orang Jawa Ngerap Di New York

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Smirnoff IceNightlife Exchange Project

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Connecting the online & offline worlds.

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