WHY YOU SHOULD TEST YOUR DESIGN ON AT LEAST ONE USER

Liga Letina, UX Lead

NEXT APP FOR TRACKING YOUR EXPENSES

https://itunes.apple.com/us/app/next-for-iphone-track-your/id596366290?mt=8

… OBVIOUSLY DESIGNED BY A MALE DESIGNER OR TEAM…

“I can’t design without research

-Personal design approach

http://uxrave.com/post/8951834762/designing-for-ux-poster-by-mike-finch

http://www.slideshare.net/Centerline_Digital/ux-design-infographicslideshare

YOU

YOUR COLLEAGUE

GIRLFRIEND

MOM & DAD

RANDOM PERSON IN CAFE

BASED ON DATA

http://www.ux-lady.com/diy-user-personas/

“Have a research question& goal

“Ask the WHY questions without leading leading the user

HOW MANY USERS SHOULD I TEST?

0 < 1 < 5 < 10 <15

“The ultimate user experience is improved much more by 3 studies with 5 users each than by a single monster study with 15 users

-Jakob Nielsenhttps://www.nngroup.com/articles/why-you-only-need-to-test-with-5-users/

ITERATEMix Qualitative & Quantitative research

“Research is a team sport

-Quoting someone in UX field

MY FAVOURITE TOOLS

CARD SORTING & USER INTERVIEW

CARD SORTING

TREE TESTING

https://www.optimalworkshop.com/treejack

ON SITE USABILITY TESTING

WEB ANALYTICS - CLICK & MOUSE TRACKING & VISITOR RECORDINGS

two hoursevery six weeks

Everyone on the team should observe user research, regularly and often.

It’s the best way to make sure a service meets user needs.

Go

vern

me

nt

Dig

ita

l S

erv

ice

userresearch.blog.gov.uk

http://govdesign.tumblr.com/post/142784324568/download-the-poster-two-hours-every-six-weeks

THANK YOU & WELCOME TO UX RIGA 2017 - FEB 23RD 2017 Subscribe to get updates