Why hire an advertising agency?
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Transcript of Why hire an advertising agency?
Why hire an advertising agency?1. You gain an objective viewpointIt can be difficult for you, the business owner to remove yourself and see your business from a customers perspective. Your own habits and developed relationships/friendships you have with media reps can make objective decisions to market your business difficult.
2. Your time is valuableBusiness owner = multi-tasking. You need to make the most of your time, growing your business. Meeting with media reps, tracking invoices, creating the right message and ensuring you stay within your budget takes time. What is the best use of your time?
3. Gain specialization and professional serviceYou know your business! Expecting yourself to be a marketing specialist is a lot to ask. You and your business will benefit from a partner that has experience in marketing, knowledge on how to secure return on investment, great relationships with media vendors and a professional to keep you on budget.
Main Opt as your partner
• Help create a budget • Provide a monthly budget
summary • Field all media calls from account
representa9ves • Review all proposed
opportuni9es • Nego9ate and secure all contracts • Financial benefit from collec9ve
placement of Main Opt • Explore exis9ng and new media
for applica9on and effec9veness • Assist and create your business
branding plaDorm
• Provide excellence in crea9ve and experienced commercial messaging
• Traffic all commercial placement • Offer digital/social media
assistance and management • Reconcile all media invoices for
accurate placement per nego9a9on and accurate commercial applica9on
• You receive one summarized invoice monthly
• You provide one check for all media placement
• Main Opt fields individual payment to media partners.