Welcome Webinar!
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Transcript of Welcome Webinar!
Welcome Webinar!
The Team
Rebecca HuftEvents Marketing
+1 973-944-5100 x5296
Jessica RauschSpeaker Engagement &
Production [email protected]
+1 973-944-5100 x5247
Claire ArdleySponsor Relations
[email protected]+1 973-944-5100 x5224
San Jose Convention Center410 Almaden Blvd, San Jose, CA
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Event Hours
• 8:30 am – 6:30 pm
Tuesday
• 10:00 am – 6:30 pm
Wednesday
• 10:00 am – 12:30 pm
Thursday
EAS
Room
sBoot
hs
Hos
pita
lity
Suite
s
Kios
ks
Mee
ting
Room
A mounted 32” screen with cabling a requiredSocket to power screen and source1 stoolWaste paper bin1 wired IP connectionLiterature rack Daily cleaningFully branded panels
1 wired IP connection
1 table seating 6 people1 side table for brochures1 power stripWiFi
1 table seating 10 people1 side table for brochures1 power stripWiFi
1 table seating 6 people1 side table for brochures1 power stripWiFi
Exhibitor Registration
Register My Staff
Register My Clients/Prospects
Deadlines!Action Deadline Details Contact Email Phone
Company Listing October 10, 2014100 words, company website, contact name and email address, company logo in EPS format and company website
Claire Ardley [email protected] +44 7513467700
Ads Artwork October 31, 2014 Please contact me for specs Claire Ardley [email protected] +44 7513467700
Banner Artwork October 31, 2014 Please contact me for specs on specific banners Claire Ardley [email protected] +44 7513467700 Kiosk Artwork October 31, 2014 Please contact me for specs document Claire Ardley [email protected] +44 7513467700
Lead Retrieval November 7, 2014 Form in Exhibitor Manual Expo [email protected]
US 1.800.490.9941 or Intl +1.714.712.7380
Exhibitor appointed contractor notification deadline November 10, 2014 Form in Exhibitor Manual Shepard [email protected] 407.888.9669
First day for warehouse deliveries without a surcharge November 10, 2014 Form in Exhibitor Manual Shepard [email protected] 407.888.9669
Discount price deadline for all Shepard orders November 17,2014 Furniture, cleaning, signage, booth structure etc.
Form in Exhibitor Manual Shepard [email protected] 407.888.9669
AV November 28, 2014 Form in Exhibitor Manual PSAV [email protected] (408) 792-4103
Catering December 1, 2014 Form in Exhibitor Manual Michael Oca [email protected]
Last day for warehouse deliveries without a surcharge December 1, 2014 Form in Exhibitor Manual Shepard [email protected] 407.888.9669
First day freight can arrive at show facility: December 8, 2014
Shepard
San Jose Convention Center
Edlen Electrical
Exhibitor Invites
EMI
Please find all order forms on the Exhibitor Resources Web Page.
Vendors
FORMALNETWORKING
Tuesday, 9thUnconference & Hub Happy Hour
Tuesday, 9thThe Hub
Tuesday, 9thWomen of the Digital World
Lunch
Monday, 8thVIP Reception
Wednesday, 10thThe Hub
Wednesday, 8thHub Happy Hour
Thursday, 11thThe Hub
Promote your presence at Digital Disruption 2014
Promote your presence and increase traffic to your booth by creating a custom co-branding assets that highlights your company's program at TM Forum Live! Digital Disruption.
– Custom Banners – Event Logos– Email Signatures– Blog Banners – Anything else?? Just ask!
Contact: Kate Mitchell [email protected] to discuss your marketing needs.
Social Media Amplification• Blog Content • Tweets • Facebook Posts• LinkedIn Updates• Google Plus Posts • YouTube Videos• Use hashtag #LIVEDD14 on Twitter, Facebook, Google Plus
Contact: Kate Mitchell [email protected] for social ideas.
Enhance Your Experience at Digital Disruption with the Mobile App
Got a smart phone? Make sure you (and your team) get the official Digital Disruption Mobile App so you don’t miss out on the fun!
This easy-to-use app is available for iPhone/iPad, Android and other mobile devices (HTML5).
SPONSORSHIP OPPORTUNITY
Reach attendees at their fingertips by sponsoring the official Interop Mobile App. Packages include promoted messages, branded micro app, custom badges and more.
For more information or to learn about additional sponsorship opportunities, please contact your Account Manager.
Contact: Kate Mitchell [email protected] to discuss ways of promoting your onsite activities!
Accommodation
BOOK TODAY!TM Forum has secured a Fantastic Rate of $239 per night for TM Forum's Digital Disruption 2014. Special Rate expires November 14!
Sarah LoveMarch Communications
Pre-Event PR Tips
• Map out your news pipeline
• Pre-arrange on-site conversations and demos with press and analysts
• Leverage social media
#DD14@tmforumorg
Summary of PR Opportunities
How to submit your company news– Contact Jessica Nagotko ([email protected])
– Please submit links instead of documents
TM Forum’s press release program– Quotes available from appropriate TM Forum spokespeople
– Contact March Communications ([email protected]). Allow for at least 72 hour turnaround
Press release requests– Please include “Digital Disruption 2014 is happening December 8-11,
2014, at the San Jose Convention Center in San Jose, Calif.,” in the first paragraph of your press releases
PR When You’re On Site…
• Network, network, network!
• Give press a great story
• Use social media while there
On-Site Press Center
The press center will be inside the conference hub- Tuesday and Wednesday: 8:00am – 6:00pm
- Thursday: 8:00am – 12:00pm
Briefing rooms- Beginning on October 26th, private press meeting rooms will be available for
reservations in 30 minute increments, up to an hour
- Contact: Jessica Nagotko ([email protected])
Press kits and collateral- Leave press kits and collateral in the Press Center
Post-show tips
• Follow the news items coming out of the show
• Feed your content pipeline
• Continue to focus on social media
PR Strategy and Counsel
Interested in a 30-minute Digital Disruption consultation? Reach out!
Sarah Love, March Communications
+1 617 960 9875
Nick McCallionExhibitor Invites
What is Exhibitor Invites?
• A free, pre-show marketing campaign• Send three personalized emails to all
your customers and prospects• Let them know you’ll be at the show,
and what you’ll be displaying• Invite all your customers and
prospects in a professional html email that comes from your company
• Offer your customers and prospects c
*15% off a VIP Conference pass* Offer expires December 5th.
A Few Key Points
• 100% free for exhibitors
• No limit on the number of email addresses you can send to
• This is your opportunity to look great in front of your customers and prospects
• In this economy, offering 15% off a VIP Conference pass is valuable, and it means more coming from you.
Rewards Program
Earn Rewards! Help promote your presence at TM Forum Live! Digital Disruption
TM Forum Live! Digital Disruption Email Program Contest
The exhibitor who deploys all three emails using Exhibitor Invites and brings in the most verified attendees (minimum of 20) via the Exhibitor Invites program will receive a feature Executive Interview on Inform and whitepaper or collateral download with lead generation post 60 days of TM Forum Live! Digital Disruption 2015.
Reward 1: Ad space in email to pre-registered attendees
Reward 2: Ad space on TM Forum Live! Digital Disruption
Reward 3: Free Ad on TM Forum Live! Digital Disruption Mobile App
What You’ll Need
• Your company logo• Your customized
message• Product photo (optional)• Your list – completely
hidden, not shared with anyone
• Company contact – you decide
A Safe, Secure System
• Password protected –username & password provided to you in the launch email
• No customer is going to get hammered with a ton of messages
• You can upload multiple lists
• You can change your messaging for a second campaign to a different list, or keep it the same
We’re Here to Help
Questions? Need Assistance?
Contact Exhibitor Invites Specialist:
Nick McCallion
Phone: 541.363.3115