Web 2.0 for B2B Communications
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Transcript of Web 2.0 for B2B Communications
Using Web 2.0 for B2B Communications and Marketing
June 25, 2007
Sarah “Intellagirl” Robbins
YouTube produces over 3250 hours of content every day
That’s the equivalent of 135 always on TV channels
91% is NEW content
82 million blogs
There are over 60 BILLION e-mail messages sent each day
40 exabytes (40 Billion Gigabytes) of unique new information will be generated
worldwide this year.
That's more than the entire Library of Congress
... a LOT more ...= 296,000 Libraries of Congress
.
WHAT IS WEB 2.0?
Web 2.0: Coined by Tim O’Reilly in 2005
Prosumer
Flickr.comProsumer
wikipedia.comProsumer
Cafepress.comProsumer
Remote Applications
Gmail.comRemote Apps
Slideshare.netRemote Apps
Social
Linkedin.comSocial
Jaiku.comSocial
ApplicationProgramInterface
Del.icio.usAPI
Attendr.com
Googlemaps
Attendee listfrom registrationpage
Technorati
Del.icio.us
Flickr
Mashup
SecondLife.comMashup
Warning: Next slide contains blatant self
promotion!!
WEB 2.0 IN ACTION!
Blogs, RSS, and Podcasts! Oh My!
Prosumer video, voting, marketing
Prosumer, multimedia
Other Examples
Prosumer, interactive, social
Google: Gmail, Docs, Notebook, Reader
Custom Mashups
Instant Resource Location
Social Network Apps
Coming Soon
To LinkedIn!!