Wealthy Bag Lady

Media Kit

Linda Hollander is known as the “Wealthy Bag Lady”. She started out worse than broke. She was buried in debt and couldn’t find a way out of the poverty trap. But that’s not what really bothered her. It was that she was short and had frizzy hair to boot. She and her best friend, Sheryl Felice, used their girl-power to the max. They launched a packaging business called “The Bag Ladies” which sells custom-printed paper and plastic bags to leading-edge companies. She talked to the nation’s top business and financial experts. She searched long and hard for the best method of building a successful business, and decided to create her own success formula using pieces of the puzzle she collected from her various wealth sources. She has become the industry leader in teaching entrepreneurial women how to go from Bags to Riches. Her powerful success strategies will change your life forever. Her company, The Bag Ladies, was formed in 1988. She devised a sales and marketing plan which made the fledgling business profitable in a very short amount of time. As revenues for the company increased every year, she met entrepreneurial women, understood what motivates them and how she could increase their success. By the way, she is still short with frizzy hair. Hey, some things you just can’t change. Disney, Cisco Systems, Mattel, Universal Studios, Nissan, Yamaha, Sony, Revlon, Dunn Edwards Paints, Sanyo Fisher, Avery Dennison, Day Runner, Columbia Tri Star, CBS, Robinson’s May, Casio Phone Mate, Gold’s Gym, City of Hope, Union Bank, ASCAP, Powerade, Kaiser Permanente, IBM, Spelling Television, Edison, Variety, Ocean Spray, Sears and Infiniti are some of her clients. Having written the book, Bags to Riches by the Wealthy Bag Lady, she is a popular international speaker and has learned from the nation’s top business experts. Her passions are business, investing, promotion and packaging (she is a “Bag Lady”, after all). As the founder of Women’s Small Business Month and the Women’s Small Business Expo, she has engineered massive empowerment events that take place every year all over the country. Linda has over 20 years of business experience in sales, marketing, design, promotion and creating lifetime customers. Linda Hollander owes her success to the wonderful people in her life: Her parents, Bob and Blossom Hollander, Rhoda and Howard Goldie, and her best friend, Sheryl Felice. She lives in Los Angeles, California with her husband, Leslie Greenfield, and their two cats, Carmella and Sneakers. ______________________________________________________________________________

Wealthy Bag Lady 4214 Glencoe Avenue · Marina Del Rey, CA 90292 ·Tel 310-337-1430

Fax 310-641-5823 · Email: [email protected] Free articles on success at WealthyBagLady.com

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Wealthy Bag Lady 310-337-1430 ·Email: [email protected] and get free business tips at WealthyBagLady.com

Bags to Riches 7 Success Secrets for Women in Business

Linda Hollander, the Wealthy Bag Lady

FOR IMMEDIATE RELEASE Contact: Linda Hollander

Tel 310-337-1430 Email: [email protected]

"If your goal is to be a success, this book paves the road for you." --Al Lapin, Jr., Founder, IHOP Restaurants "Linda Hollander will teach you powerful skills to move you quickly along the road to success. Read her book and reap." --Robert G. Allen, co-author of The One Minute Millionaire

The Only Small Business Success Book for Women

Linda Hollander is a small-business consultant, international speaker, and frequent television and radio guest. She is the founder of the Women’s Small Business Expo and has more than twenty years of experience running a small business. She lives with her husband in Los Angeles, California. Call her at 888-286-0602 or visit her Web site at WealthyBagLady.com

Women entrepreneurs are the fastest growing segment of the economy, starting businesses at twice the rate of men. Known as "The Wealthy Bag Lady," Linda Hollander is the industry leader in teaching entrepreneurial women how to succeed. When she couldn’t find a book that fully spoke to her needs as a female entrepreneur, she decided to write one. An empowering resource that speaks to women’s desires, fears, and motivations with text that reads like advice from a friend, Bags to Riches: 7 Success Secrets for Women in Business shows aspiring female entrepreneurs how to capitalize on feminine strengths to build businesses that prosper and grow.

Linda Hollander’s success is literally in the bag. But it wasn’t always. Faced with mounting debts, bad relationships and a dead-end job, she took the biggest risk of her life and launched a custom packaging business called The Bag Ladies. Before long, The Bag Ladies became a thriving enterprise with an impressive client list including Ocean Spray, Infiniti, Revlon, Yamaha, Sanyo Fisher, Sears, and Nissan. In Bags to Riches, Linda shares twenty years of road-tested tips for starting and running a successful business.

Praise from the Media “Linda Hollander is a wonderful guest and a great sport!” –Troy Dunn, the Dunn Deal Radio Show

“The Wealthy Bag Lady is entertaining as well as informative.” - Christina Martinez, KHYL Morning Show, Sacramento, California

“Linda Hollander is the perfect radio guest. She is controversial, funny and delightful.” – Romanus Wolter, Entrepreneur Radio

Filled with success stories of real-life entrepreneurs alongside issues women care about like forming supportive relationships, triumphing over tragedy, gaining unshakable self-confidence, and balancing career and family, the Wealthy Bag Lady and her book Bags to Riches will inspire women to take that frightening first step to launching a business and realizing a dream!

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Interview Questions for the “Wealthy Bag Lady”

1. Why have you become known as the “Wealthy Bag Lady”?

(3 minutes) 2. Give us some success secrets and stories.

(5 minutes) 3. What separates successful people from the people who just dream of success?

(2 minutes) 4. What is your definition of success?

(1 minute) 5. How can women find their passion?

(1 minute) 6. What can women learn from men?

(1 minute) 7. What can men learn from women?

(1 minute) 8. What can women do right now to make a change in their business?

(2 minutes) 9. Why do women need more money than men?

(2 minutes) 10. Tell me about the Women’s Small Business Expo.

(1 minute) 11. Can you give out your phone number and web site?

(30 seconds) 12. What is your free giveaway to our readers/listeners/viewers?

(30 seconds)

Linda Hollander is available for Interviews, Shows and “Bag Lunches with the Wealthy Bag Lady”. Media review copies of her book and specialty articles available upon request.

FREE TO READERS/LISTENERS/VIEWERS: Your readers/listeners can receive free business tips on the web site:

www.WealthyBagLady.com

Linda Hollander, the “Wealthy

Bag Lady” shares success secrets for

women in her book, Bags to Riches

6 Questions that Predict Your Success

Wealthy “Bag Lady” Shows Women Success is in the Bag Los Angeles, CA - Linda Hollander, known as the “Wealthy Bag Lady”, was terrified to go down to her own mailbox. “I knew there were bills in there I could never afford to pay. It was a constant reminder of my financial failures.” She was worst than broke. She was deep in debt, with no light at the end of the tunnel.

She got out of the poverty trap of dead-end jobs and abusive relationships by starting her own packaging company called The Bag Ladies with her best friend, Sheryl Felice. Bag Ladies produce the custom-printed shopping bags you see at the malls and trade shows. Hollander and Felice turned the fledgling company into a very profitable business in a short time. Her clients include Disney, Mattel, Columbia Tri-Star, Sears, Ocean Spray and Nissan.

Based on her experiences as a 20-year entrepreneur, she wrote the #1 best-selling book, Bags to Riches: 7 Success Secrets for Women in Business. Hollander interviewed hundreds of multi-millionaires and top business experts for the success strategies in her book. Then she created a live empowerment forum where women could be mentored by the top business leaders. The Women’s Small Business Expo which takes every April in Los Angeles, California.

Hollander found out that 95% of women entrepreneurs don’t know how to maximize their profits. She noticed that many women-owned businesses were struggling every month to stay afloat. These women lagged behind their male counterparts in both revenue and growth. Her mission became helping women grow their businesses so they could live their dreams. According to Hollander, “It’s all about high-octane entrepreneurial power. Only 20% of all businesses succeed. I want to give women the edge to be part of that 20%.”

The Bag of Questions Here are the 6 key questions from the Wealthy Bag Lady. See if you have what it takes to succeed:

1. Do I Dream Big? Don’t let the negative people convince you not to go for your dreams. They will never have your vision. Estee Lauder’s accountant and lawyer tried to convince her not to go into the cosmetic industry. They thought she wasn’t tough enough to be a player. Luckily, she didn’t listen. Lauder went on to build one of the most successful cosmetic companies in the world. She was the only woman on Time magazine's list of the 20 most influential business geniuses of the 20th century.

2. Am I Willing to Practice Lifetime Learning? Have a team of mentors. Success is assured with the proper training. Stop pinching pennies and pay for books, courses, and professional guidance. Learn from the masters. School is never out for the pros.

3. Do I Know My Mission? Write your Mission Statement. It could be as simple as a few sentences. Hollander’s mission statement is that she wants to “Live well, have fun and help others achieve their greatness.”

4. Do I Bounce Back from Failure Easily? Most successful people had a string of failures. The difference between a winner and a loser is that the winner has failed more.

5. Am I Honest with Myself and Others? Honesty, trust and integrity are magnetic. Other successful individuals will be drawn to you and help you reach your goals and visions.

6. Do I Value People More Than Money? Helping others and nurturing relationships are vital to success. The key to happiness is when you have a good balance between your business and family.

For information on the Bags to Riches book and the Women’s Small Business Expo, go to www.WealthyBagLady.com or call 866-Women-Biz

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“Only 20% of all businesses succeed. I want to give women the edge to be part of that 20%.”

For Immediate Release Wealthy Bag Lady

Media Contact: Cynthia Moore 310-337-1430 [email protected]

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fear factorFear is personal. It affects people in different ways and at unexpected times. Someone may fear starting a business, while others can start five businesses without a second thought—but then worry they’re not successful enough or that they won’t get financing for further expansion. You alone know what fear stops you from doing.

Instead of creating 10 excuses for why you shouldn’t do something and then picking up the TV remote control, let your fear act as an incentive. Just accept that it’s a natural part of the process and: Discover your unique strength. Look inside yourself and take inventory of what is unique about you and your business. That’s the foundation you’ll build on, and it will provide unexpected results.

Linda Hollander, author of Bags to

Riches: 7 Success Secrets for Women in Business by the Wealthy Bag Lady (Celestial Arts), believes “fear is the most expensive habit you will ever have.”

Before Hollander started The Bag Ladies, a custom packaging company in Los Angeles that creates bags for businesses that you see in shopping malls, businesses attending trade shows and the like, she was worse than broke. She couldn’t even Imagine owning her own business. To overcome her fears, she used a technique called sensory anchoring—getting your subconscious to support your efforts.

To do this, first recall in vivid detail a peak experience from your past. It could be a time when you conquered a rough assignment or a time when others were extremely proud of you—when you felt the ultimate rush of confidence and euphoria. When you begin to feel fearful, call up one of these peak experiences instead of making up an excuse. This memory summons your confidence and courage so you can take the next step forward.

YOU SHALL OVERCOME

“Before going into sales meetings, I reinforce the feeling of confidence by forming my arms into the shape of a ‘V’ above my head and doing a victory dance. Literally reaching for the stars, signaling victory and shouting out ‘Yes!’ It seems silly, but it works.”—Linda Hollander, author of Bags to Riches: 7 Success Secrets by the Wealthy Bag Lady

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BBOOOOKK RREE VVIIEE WW

A Must Read Small Business Success Book for Women

Women entrepreneurs are the fastest growing segment of the economy, starting businesses at twice the rate of men. Known as "The Wealthy Bag Lady," Linda Hollander is the industry leader in teaching entrepreneurial women how to succeed. When she couldn’t find a book that fully spoke to her needs as a female entrepreneur, she decided to write one. An empowering resource that speaks to women’s desires, fears, and motivations with text that reads like advice from a friend, Bags to Riches: 7 Success Secrets for Women in Business shows aspiring female entrepreneurs how to capitalize on feminine strengths to build businesses that prosper and grow.

Linda Hollander’s success is literally in the bag. But it wasn’t always. Faced with mounting debts, bad relationships and a dead-end job, she took the biggest risk of her life and launched a custom packaging business called The Bag Ladies. Before long, The Bag Ladies became a thriving enterprise with an impressive client list including Ocean Spray, Infiniti, Revlon, Yamaha, Sanyo Fisher, Sears, and Nissan. In Bags to Riches, Linda shares twenty years of road-tested tips for starting and running a successful business from finding mentors and pricing to profit and creating lifetime customers and gaining sage advice from the nation’s top business and finance experts. You’ll learn how to skyrocket sales, surefire ways to get financing, five-star customer service, how to build multiple streams of income, octopus marketing, power networking that turns contacts into contacts. Women will be encouraged by the “Winning Women” tales, the “Learn from the Stars” stories, the valuable “Success Secrets”, and the “Hazardous to Your Wealth” warnings peppered throughout the book. More than just a typical “how to” business book, Bags to Riches explores one of the most difficult aspects of starting a business—deciding to go for it! Filled with success stories of real-life entrepreneurs alongside issues women care about like forming supportive relationships, triumphing over tragedy, gaining unshakable self confidence, and balancing work and family, Bags to Riches will inspire women to take that frightening first step to launching a business and realizing a dream. Linda Hollander is a small business consultant, international speaker and frequent television and radio guest. She is the founder of Women’s Small Business Month and the Women’s Small Business Expo and has more than twenty years of experience running a small business. She lives with her husband in Los Angeles, California. Call her at 888-286-0602 or visit her web site at www.WealthyBagLady.com

Wealthy Bag Lady

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