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InternetInternetMarketing StrategiesMarketing Strategies

Presented by:

Richard Martin

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Meeting about it won’t help.

Predicting the future won’t work.

Understanding different marketing tools

leads to strategies that work

regardless of which prediction comes true!

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Find YourPlace About Us

Finance

Special Events

Warranty

Tips on home ownership

Partners

Customer Care

Legend

Map search& quick search

Community/Neighborhood

Sales staff Pic & bio

Landing pgFor mort comp

Sign up

VIP

Refer a friend

Blog/newsletter

Community blurb

Contact infoAddress, ph, driving directions,

Print brochure- PDF download

Pics/ Virtual tour

Price List

Site plan

Features

Email postcard

FP detailsTitle, Sq ft, br, bth, etc

Save to faves- comm

Save to faves- fp

Floorplans

Lifestyle brochure

Promotions & info

Mort calc

Pre-qual form

My Portfolio

Schools

Dining & Entertainment

Amenities

Newsroom

Testimonials

RealtorsLand Contact Us

Newsletter Sign up

SellLandform

Market homes

Warranty Work

Requestform

Small nav bar on home page

Web Page

Web page Element(an item that is on a web page)

PDF download Saves to VIP database

Should generate Email to friends

or family

Market Homes

Careers

Building Process

Tips on home buying

Step by step Process

Website BasicsWebsite Basics

TitleOnlineOnline

• Banner Ads

• Websites/Blog

• Chamber Site

• Landing Pages

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AnalyticsAnalytics

How can

you tell

if your site

really works?

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Search Engine MarketingSearch Engine Marketing

Search Engine Optimization

vs.

Pay Per Click

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Social NetworkingSocial Networking

• Not just for kids•Can be targeted by resources and age

• Great for viral

• Bulletins and blogs

• Video

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• List Building

• Landing Pages

• SPAM Laws

Direct EmailDirect Email

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Thank you!Thank you!

TitleFor more conversationFor more conversation

Check out our blog: http://wcni.wordpress.com/