Volcanic Eruption Communication Model (Final Revision)
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Transcript of Volcanic Eruption Communication Model (Final Revision)
EVOLUTION:
2010
During the first automatedelections in the Philippines,the Cyberspace started tobecome a popular medium forelectoral campaigns...
EVOLUTION:
2010
...as well as, for commonFilipinos to express theiropinions, feelings or attitudestowards a certain politicalcandidate, particularly the...
EVOLUTION:
2010
These aspirants for the highestexecutive position in ourcountry created their ownwebpage wherein they canbetter present themselves to
EVOLUTION:
2010
Each presidentiable has his/herown Facebook page! Throughit, the masses were able toexpress themselves by likingor by giving comments.
EVOLUTION:
2010
I, as a neophyte to thatinteresting medium ofcommunication, gave mybrave, careless comment to apresidential candidate...
EVOLUTION:
2010
by giving a comment implying
that I don’t like someone like a
“Warcraft Abomination” to
rule our country.
EVOLUTION:
2010
To my surprise, someone
replied that the one I’m
targeting with that comment
might slaughter me!
EVOLUTION:
2010
Such words really struck me.Although the netizen whomade that comment didn’tmention my name, it’s obviousthat it was meant for me bcoz
EVOLUTION:
2010
My Warcraft comment was notaccompanied by any picture.It’s pure text. And also, Ididn’t mention the name ofpresidentiable Noy2x Aquino.
EVOLUTION:
2010
For me, the message I made
was indirect. And so, the
feedback to my message was
also indirect!
EXAMPLE #1:
2011
I was employed in Capiz StateUniversity as a teacher. In oneof my classes, I commentedsomething about a politicianwho endorsed a laundry soap.
EXAMPLE #1:
2011
I told my students that it was
ridiculous for a politician to
become a product endorser.
EXAMPLE #1:
2011
The following day, as I was
walking along the corridor, a
group of students were talking
and didn’t greet me. I overheard
one of them saying...
EXAMPLE #1:
2011
With that, I remembered my
“laundry soap” comment &
couldn’t help to relate that to
it. It was again told indirectly!!
EXAMPLE #2:
2012
This masterpiece has no name,but it illustrates a person (me)who tried to sail from oneplace/political party toanother.
EXAMPLE #2:
2012
To interpret, the blue land with
yellow pyramid & a sphinx
represents Capiz & the Liberal
Party. (Note: Capiz is the birthplace & stronghold
of the Founder of LP in the Philippines)
EXAMPLE #2:
2012
The land at the oppositedirection represents a rivalpolitical party and my LandPromised (Las Piñas). Iwanted to be there!...
EXAMPLE #2:
2012
But the painting depicts that I
was tossed back again to the
land of the Liberals... I posted
this artwork on my FB wall.
EXAMPLE #2:
2012
On Sunday of that week insidethe church, there was this guysitted on the direction facingwhere I was facing. He waswearing a t-shirt with letters
EXAMPLE #2:
2012
Has it something do again withthe artwork I publicized just afew days ago? It seems that itwas again meant for me?... Amessage sent indirectly!!!
EXAMPLE #3:
2013
Earlier this year, I had heavyfeelings towards my liberalsuperiors. So one time, Iwasn’t able to stop myself toexpress that feeling.
EXAMPLE #3:
2013
I made it by making anecdotes
in the form of text messages
which I forwarded to some few
students.
EXAMPLE #3:
2013
In that story, I compared mysuperiors to cruel (yellow)dogs and I was the poorhousemaid being growled atand gnawed to death.
EXAMPLE #3:
2013
On February 2, 2013 (Saturday),I was sent by my superiors toDumarao Central School foran extension activity. Duringmy turn of
EXAMPLE #3:
2013
speaking, a teacher interruptedfor awhile and told the pupilsan anecdote about certainhouse & farm animals. Shesaid that dogs
EXAMPLE #3:
2013
are useful guards against
animals like goats & pigs
tending to mess up with their
master’s yard. (Oh I have started tobecome fat again during this time...)
EXAMPLE #3:
2013
Whether or not it hassomething to do with mycellphone messages, thepattern of messages was thesame – fabled anecdotes...
EXAMPLE #3:
2013
And I consider it a response to
my “yellow dogs” anecdote
which I sent to my students.
Another indirectness!!!
WRONG TURNActually, upon my unwillful return to the blue land
of yellow masters a few months after my FBcomment against the now President BenignoSimeon “Noynoy” Cojuanco Aquino III (August2010), I have started to monitor any subliminalmessage which I can connect to the horrifying“slaughter” comment received from thepresident’s FB page during the campaign periodof year 2010. Understanding “between-the-line”verbal & written messages can increase one’sheedfulness and avoid EXPLOSIVE assails toboth physical and moral being. Because of it, I’vewritten every words I could get from thetelevision, internet & daily life interactions which Icould connect to that unforgettable comment. Anotebook was born out of those reckonings. Butsad to say, due to some unspeakable pressures,
EXAMPLE #4:
2014
Back again to where it all
began... Facebook!...
I conducted a dangerous
experiment...
EXAMPLE #4:
2014
I created a Facebook Accountnot bearing my real name &identity. I used this account tocreate an EXPLOSIVEmessage against another “L”
EXAMPLE #4:
2014
...person. I’ve known her for
years and she also knows me
personally. She is superior to
me.
EXAMPLE #4:
2014
For security purposes, allow
me not to reveal to you this
EXPLOSIVE message I’ve
composed...
EXAMPLE #4:
2014
...because as expected, it again
gained negative replies which
included grave threats (just
like my 2010 FB mishap).
EXAMPLE #4:
2014
My only point to that fourth
example is that... This
experiment verified the
foundation of this principle:
1st Principle of the Volcanic Eruption Communication Model
“There are messages indirectly
sent (Tamis).
There are messages indirectly
received (Tamir).”
2nd Principle of the Volcanic Eruption Communication Model
“Not all messages are directly
sent (Nomads).
Not all messages are directly
received (Nomadr).”
That simple realization remindsme of the CommunicationModels I’ve learned in college.Yet, it seemed that none ofthose bears the framework Ihave concocted:
Framework of the Volcanic Eruption Communication Model
Sender
M
e
s
s
a
g
e
Medium MediumMedium Medium
Receiver
R
e
s
p
o
n
s
e
R
e
s
p
o
n
s
e
MATRIX OF THE 5 CIRCUMSTANCES:
Year Sender Message Medium Intended
Receiver
Indirect
Respons
e
2010 Me abomination Noy2x FB Noy2x netizen
2011 Me laundry soap Students Mar Roxas students
2012 Me artwork My FB LP stranger
2013 Me cruel dogs cellphone Superior
Teacher
teacher
from
another
school
2014 Me (the
volcano)
(explosive
message)
(Cyberspace
)
Older Friend friends of
friend
DISCLAIMER: I didn’t mean to go against Liberal Party nor against my co-
workers in CapSU. They have just been part of my 4 years of discreet
vigilance and reckoning. I don’t want to be their enemy nor of anyone else!
The last experiment, though it gained attention, was only posted on the
wall of that secret account. It was not even spread. Even the witnesses to
that explosive message can testify that such post was not shared to anybody
else’s wall. It was not tagged. The experimenter did not mean to spread
that message. Again, it was posted on the wall of that secret FB account
only. And it was deleted after 10 minutes. Yet, the violent comments lasted
for about 6 hours. I just tested if someone could notice my explosive post on
that account because out of hundreds of FB friends, only few of them (not
even exceeding 20) made likes on my former positive posts prior to that
explosive message. I just wanted to know if my FB friends can really see
my posts or are just ignoring it. LESSON LEARNED: NOT ALL FB
FRIENDS ARE REAL FRIENDS. THERE ARE FB FRIENDS WHO ARE
FOES!
THE VOLCANIC ERUPTIONCOMMUNICATION MODEL POEM
Volcano, the sender
Pyroclastics, the message
From the inner and under
Explodes the great rage!
THE VOLCANIC ERUPTIONCOMMUNICATION MODEL POEM
Space, the medium
Sky, the receiver
Of this mad pandemonium
Towards up, up, up there!
THE VOLCANIC ERUPTIONCOMMUNICATION MODEL POEM
But touched not directly
The target of utterance
And pyros echoed to thee
With unforestalled exuberance!